# NEW PINBALL-THEMED BEER **Source:** Pinball News Website **Type:** article **Published:** 2017-02-06 **Beat:** Pinball **URL:** https://www.pinballnews.com/site/2017/02/06/new-pinball-themed-beer --- ## Analysis Two Brothers Artisan Brewing in Warrenville, Illinois has launched Pinball Juicy Hop Pale Ale, a pinball-themed craft beer featuring flipper and bumper graphics on the can. The article also reports on a second pinball-themed beer, Pinball Wizard by Clifford Brewing in Hamilton, Ontario. Both beers are positioned as complementary products for pinball enthusiasts. ### Key Claims - [HIGH] Two Brothers Artisan Brewing launched Pinball Juicy Hop Pale Ale, described as possibly the first official pinball machine themed beer — _Pinball News article reporting on brewery product launch_ - [HIGH] Pinball Juicy Hop Pale Ale is light-bodied, highly-hopped, with tropical and citrus fruit flavor, and 5.4% ABV — _Product description in Pinball News article_ - [HIGH] The beer is available at Two Brothers' three locations in Western Chicago suburbs and one location in Arizona, plus canned distribution in about a dozen states — _Distribution information in Pinball News article_ - [HIGH] Clifford Brewing in Hamilton, Ontario produces Pinball Wizard, a 5.7% American Pale Ale with citrus, pine, and tropical fruit aromas — _UPDATE section of Pinball News article, sourced from reader Chris Giles_ - [MEDIUM] Pinball Wizard beer is not generally available outside Ontario — _Distribution limitation noted in UPDATE section_ ### Notable Quotes > "Of course, everyone knows drinking beer goes great with playing pinball, so I am reporting on what may be the first official pinball machine themed beer." > — **[name withheld pending review]** > _Establishes the cultural connection between beer consumption and pinball play, frames the product as potentially unprecedented_ > "The beer is light-bodied and highly-hopped. It has a tropical and citrus fruit flavor, hoppy and sweet. The alcohol content is 5.4% by volume." > — **[name withheld pending review]** > _Product specifications for Pinball Juicy Hop Pale Ale_ > "dominant aromas of citrus, pine, and tropical fruits, paired with a smooth bitterness, and balanced with a slightly bready malt body" > — **Clifford Brewing Company** > _Official product description for Pinball Wizard beer_ ### Entities | Name | Type | Context | |------|------|---------| | Two Brothers Artisan Brewing | company | Brewery in Warrenville, Illinois that launched Pinball Juicy Hop Pale Ale with pinball-themed branding | | Pinball Juicy Hop Pale Ale | product | Pinball-themed craft beer produced by Two Brothers Artisan Brewing, 5.4% ABV, available in Western Chicago suburbs, Arizona, and ~12 states in cans | | Clifford Brewing | company | Brewery in Hamilton, Ontario, Canada that produces Pinball Wizard beer | | Pinball Wizard | product | Pinball-themed American Pale Ale produced by Clifford Brewing, 5.7% ABV, primarily available in Ontario | | Chris Giles | person | Reader who informed Pinball News about Pinball Wizard beer from Clifford Brewing | | Warrenville, Illinois | organization | Location of Two Brothers Artisan Brewing headquarters | | Hamilton, Ontario | organization | Location of Clifford Brewing in Canada | ### Signals - **[community_signal]** Pinball industry is expanding into adjacent markets through branded consumer products. Two Brothers Artisan Brewing and Clifford Brewing are leveraging pinball cultural appeal to market craft beer products, indicating growing mainstream recognition of pinball as a lifestyle/cultural identity. (confidence: high) — Two separate breweries have independently created pinball-themed beers, suggesting market viability of pinball-branded products in adjacent industries - **[market_signal]** Pinball enthusiast community is being targeted by non-pinball manufacturers seeking to cross-market complementary consumer goods. Craft beer companies are recognizing pinball bars and venues as target consumer segments. (confidence: medium) — Both breweries created pinball-themed products with explicit pinball graphics and branding, targeting the intersection of craft beer and pinball enthusiast audiences - **[venue_signal]** The article reinforces the established cultural connection between pinball venues and beer consumption, particularly craft beer. This reflects broader trends of pinball being integrated into bar and brewery settings. (confidence: high) — Author explicitly states 'everyone knows drinking beer goes great with playing pinball,' indicating well-established cultural association --- ## Transcript Two Brothers Artisan Brewing in Warrenville, Illinois, just launched their new pinball-themed craft beer called Pinball Juicy Hop Pale Ale. Of course, everyone knows drinking beer goes great with playing pinball, so I am reporting on what may be the first official pinball machine themed beer. The graphics on the can feature flippers, pop bumpers and pinballs. ![Pinball machine graphics on the can](https://www.pinballnews.com/site/wp-content/uploads/news/pinball-themed-beer/twobrothers1.jpg) Pinball machine graphics on the can The beer is light-bodied and highly-hopped. It has a tropical and citrus fruit flavor, hoppy and sweet. The alcohol content is 5.4% by volume. ![The new Pinball Juicy Hop Pale Ale](https://www.pinballnews.com/site/wp-content/uploads/news/pinball-themed-beer/twobrothers2.jpg) The new Pinball Juicy Hop Pale Ale The Pinball Pale Ale is available at the Two Brothers’ three locations in the Western suburbs of Chicago and at their location in Arizona. The beer is also sold in cans in stores in about a dozen states. Check their website at twobrothersbrewing.com to find out where it is available. ![Time to get lit](https://www.pinballnews.com/site/wp-content/uploads/news/pinball-themed-beer/twobrothers3.jpg) Time to get lit Fans of pinball machines and hoppy, sweet craft beers should give this new beer a taste. UPDATE Chris Giles wrote to tell us about another pinball beer. This is from Clifford Brewing in Hamilton, Ontario in Canada. ![Pinball Wizard beer from Clifford Brewing](https://www.pinballnews.com/site/wp-content/uploads/news/pinball-themed-beer/twobrothers4.jpg) Pinball Wizard beer from Clifford Brewing The 5.7% American Pale Ale is described by the brewers as having, “dominant aromas of citrus, pine, and tropical fruits, paired with a smooth bitterness, and balanced with a slightly bready malt body“. Pinball Wizard doesn’t seem to be generally available outside Ontario, but if you find it in your local craft beer outlet please let us know. _(Acquisition: raw_text, Enrichment: v1)_ --- *Exported from Journalist Tool on 2026-08-04 | Item ID: 6c3cd9b2-2ce3-44d1-b66d-6994215f0a1d*