# SDTM BIG ANNOUNCEMENT

**Source:** Straight Down the Middle  
**Type:** video  
**Published:** 2019-01-19  
**Duration:** 4m 25s  
**Beat:** Pinball

**URL:** https://www.youtube.com/watch?v=XfGDvd9PpWI

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## Analysis

Greg Bone from Straight Down the Middle announces he has purchased Flipping Out Pinball and is becoming a distributor for Stern Pinball, Jersey Jack Pinball, Chicago Gaming Company, American Pinball, Multimorphic, and Valley Dynamo. He emphasizes that his success will be built on customer loyalty, honesty, and trust rather than just pricing, and invites the community to support his new business venture.

### Key Claims

- [HIGH] Greg Bone purchased Flipping Out Pinball and is becoming a distributor for multiple manufacturers (Stern, JJP, Chicago Gaming, American Pinball, Multimorphic, Valley Dynamo) — _Direct announcement by Greg Bone: 'my wife and I get to call ourselves pinball Distributors yeah I purchased flipping out pinball'_
- [HIGH] Greg Bone emphasizes that distributor success depends on customer loyalty, honesty, and taking care of people rather than competing on price alone — _Greg Bone: 'it's not always the price it's about loyalty and it's about uh taking care of your customers it's about answering questions it's about being there for them'_
- [HIGH] Greg Bone built his reputation through honest disclosure of machine condition and fair dealing with customers — _Co-host affirms: 'you're very honest with people up front um about anything if there if there is a problem or if there's a we spot or if there's anything on a game then you're very upfront and you take care of that'_
- [HIGH] Greg Bone plans to have booths at different shows going forward — _Greg Bone: 'I'm going to have a booth now at the different shows and stuff so I'm super Stoke'_

### Notable Quotes

> "my wife and I get to call ourselves pinball Distributors yeah I purchased flipping out pinball"
> — **Greg Bone**, ~1:30
> _Core announcement of the video; major business milestone for the content creator_

> "with your ambition and your work ethic that you will completely succeed in this um and I know that it's it it's not work for you at all it is it is a hobby that something you enjoy"
> — **Co-host (unnamed)**, ~2:45
> _Endorsement of Greg Bone's character and likelihood of success in the distributor role_

> "it's not always the price it's about loyalty and it's about uh taking care of your customers it's about answering questions it's about being there for them"
> — **Co-host (unnamed)**, ~4:15
> _Core philosophy articulated for successful distributor operations; reflects community values_

> "I trust that game and that is why I buy because it's not anything unexpected you're very honest with people up front um about anything if there if there is a problem"
> — **Co-host (unnamed)**, ~3:45
> _Explains why transparency and honesty are key differentiators in the distributor business_

> "one of my favorite parts of this hobby has become yeah like when you trade a machine with somebody and you become friends with them"
> — **Greg Bone**, ~3:00
> _Reveals Greg's personal motivation for becoming a distributor; emphasizes relationship-building aspect of the business_

### Entities

| Name | Type | Context |
|------|------|---------|
| Greg Bone | person | Content creator, host of Straight Down the Middle, newly acquired distributor of Flipping Out Pinball |
| Nicole | person | Greg Bone's wife; co-owner of Flipping Out Pinball distributor; sustained injury during travel for business announcement |
| Flipping Out Pinball | company | Pinball distributor company acquired by Greg Bone; distributes machines from Stern, JJP, Chicago Gaming, American Pinball, Multimorphic, and Valley Dynamo |
| Stern Pinball | company | Pinball manufacturer; one of the primary manufacturers represented by Flipping Out Pinball |
| Jersey Jack Pinball | company | Pinball manufacturer; one of the primary manufacturers represented by Flipping Out Pinball |
| Chicago Gaming Company | company | Pinball manufacturer; one of the primary manufacturers represented by Flipping Out Pinball |
| American Pinball | company | Pinball manufacturer; one of the primary manufacturers represented by Flipping Out Pinball |
| Multimorphic | company | Pinball manufacturer; one of the primary manufacturers represented by Flipping Out Pinball |
| Valley Dynamo | company | Pinball manufacturer/distributor; one of the manufacturers represented by Flipping Out Pinball |
| Straight Down the Middle | event | YouTube content series hosted by Greg Bone; platform for announcing the Flipping Out Pinball acquisition |

### Topics

- **Primary:** Business announcement - distributor acquisition, Customer service and business philosophy
- **Secondary:** Pinball community relationships and trading, Distributor role and responsibilities

### Sentiment

**Positive** (0.92) — Strong positive sentiment throughout; co-host enthusiastically endorses Greg Bone's character and business prospects. Excitement about the announcement is evident despite Nicole's injury during travel. Collaborative, supportive tone between hosts.

### Signals

- **[business_signal]** Greg Bone's acquisition of Flipping Out Pinball distributor represents expansion of pinball market distribution capacity and represents a content creator transitioning into commercial operations. (confidence: high) — Direct announcement: 'my wife and I get to call ourselves pinball Distributors yeah I purchased flipping out pinball'
- **[community_signal]** Content creator using platform to support and grow pinball distributor business; planning booth presence at industry shows. (confidence: high) — Greg Bone: 'I'm going to have a booth now at the different shows and stuff so I'm super Stoke'
- **[market_signal]** Emphasis on customer loyalty and service differentiation over price competition suggests distributor market segmentation strategy. (confidence: medium) — Co-host statement: 'it's not always the price it's about loyalty and it's about uh taking care of your customers'

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## Transcript

are you ready for your next pinball machine call flipping out now and choose from the newest and hottest pinball machines from Jersey Jack pinball Stern Pinball Chicago gaming company and American pinball flipin out also offers the escalera stair climbing hand truck visit now at flip inout pinball.com hey team sdtm thanks for hanging out today we've got a huge announcement uh my wife and I Nicole we are traveling you're sitting shotgun with the minis we're we're traveling to make a huge pinball purchase um that we we are very excited to let you guys in on poor Nicole even at the gas station getting gas took a a nasty spill and skinned up her hands and stuff uh but all for a good a good reason right sweetie yes stay tuned hey Greg before we start I want to tell these people the exciting announcement and news I have for 2019 been working on this a long time buddy yeah long time coming 2019 my wife and I get to call ourselves pinball Distributors yeah I purchased flipping out pinball how about that I think it's fantastic I'm going to be new distributor for Stern Pinball Jersey Jack pinball Chicago gaming company American pinball P3 multimorphic systems Valley Dynamo the One-Stop shop and the love that everybody has of stair climbing escaleras saves your back how about it buddy uh now you're worried for me right I'm worried about everything at all times I'm so excited but you know I have to say man like uh you know I I Raz you a lot uh about your buying and selling and uh you know I R you like even today you came over and I tried to get you to go to our buddy Indie pins to to play some pinball and for you to stay but you were like no I've got to get back home I got to work I got some editing I got to do I got to take care of a lot of other work stuff distributor stuff yeah some distributor stuff so you know like I I there's no doubt in my mind that with your ambition and your work ethic that you will completely succeed in this um and I know that it's it's not work for you at all it is it is a hobby that something you enjoy and that that's why you took the risk um and the investment to do this is because you truly care about it yeah and you're you're very much you know you know as much take care of people as much as I bust your balls you are very Loy people and you do you do take care of people very well so um you know and I wouldn't endorse you and I wouldn't say that especially on camera if I didn't mean uh I've sold you a couple used machines you sold me almost every my own you've been very happy you you sold me most of my stuff that's why I love being able to be a distributor because one of my favorite parts of this hobby has become yeah like when you trade a machine with somebody and you become friends with them so I want to be able to go around the tri- state area or ship them across the country and I want to be able to provide that happiness that we have when we open up pinball machines so and you know you don't I haven't bought games from you because you cut me a deal because you don't oh you're just good to me and I know that I know that very fair I know that the game that I'm getting from you I trust it I trust that game and that is why I buy because it's not anything unexpected you're very honest with people up front um about anything if there if there is a problem or if there's a we spot or if there's anything on a game then you're very upfront and you take care of that you disclose that and that's why I come to you is because I can trust what I'm buying from you and and that's that's why that's one of the big things with Distributors it doesn't have to be me if you're buying a pinball machine from a distributor just the big thing is it's not always the price it's about loyalty and it's about uh taking care of your customers it's about answering questions it's about being there for them so um I'm signing up for it I can't wait to deliver your next pinball machine to you but this thing doesn't work guys unless you guys try try me out just buy buy support me yeah help support it I'd appreciate it we're really excited about it and I'm going to have a booth now at the different shows and stuff so I'm super Stoke so thanks again uh for you know giving me a chance and giving flipping out pinball another chance

_(Acquisition: youtube_auto_sub, Enrichment: v3)_

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*Exported from Journalist Tool on 2026-04-13 | Item ID: 8e48f868-4c4c-4c7a-96ff-57d4ed140844*
