# Jersey Jack Agrees Deal With Planetary Pinball **Source:** Pinball News Website **Type:** article **Published:** 2011-03-26 **Beat:** Pinball **URL:** https://www.pinballnews.com/news/jerseyjack3.html --- ## Analysis Jersey Jack Pinball and Planetary Pinball Supply completed a licensing agreement in March 2011 enabling JJP to use Williams/Bally parts, designs, and intellectual property in their upcoming Wizard of Oz game and future models. The deal provides JJP access to approximately 40 WMS patented designs, helping the startup avoid patent challenges. PPS will also produce new parts and artwork for JJP's machines. ### Key Claims - [HIGH] Jersey Jack Pinball and Planetary Pinball Supply completed an agreement for JJP to utilize PPS parts and intellectual property in upcoming games — _Official announcement; agreement completed at Texas Pinball Festival_ - [HIGH] The agreement provides JJP access to approximately 40 WMS patented designs assigned to PPS — _Stated in article body as key benefit of the deal_ - [HIGH] The patented designs access helps JJP sidestep potential legal challenges over patents held on commonly-used parts — _Explicitly stated as purpose of the agreement_ - [HIGH] PPS will produce new parts and artwork for JJP in addition to supplying existing designs — _Stated in final paragraph as part of agreement terms_ ### Notable Quotes > "We are thrilled and elated that this could even be possible. It's an amazing step in building full feature games where the player is connected to the game action for the ultimate fun experience" > — **Jack Guarnieri (Jersey Jack Pinball founder)**, 26 March 2011 > _Official statement from JJP founder on the significance of the Planetary Pinball licensing deal for enabling full-featured game development_ ### Entities | Name | Type | Context | |------|------|---------| | Jersey Jack Pinball (JJP) | company | Boutique pinball manufacturer completing early foundational agreements for their first release, Wizard of Oz | | Planetary Pinball Supply (PPS) | company | Licensing and parts supply company holding Williams/Bally intellectual property and patented designs; partner in early JJP agreement | | Jack Guarnieri | person | Founder of Jersey Jack Pinball; negotiated and signed the Planetary Pinball licensing agreement | | Rick Bartlett | person | Leadership of Planetary Pinball Supply; negotiated and signed the agreement with JJP | | Wizard of Oz | game | Jersey Jack Pinball's first planned release; first game to utilize the Planetary Pinball licensing agreement | | Texas Pinball Festival | event | Major pinball community event where the Planetary Pinball/JJP agreement was signed and both parties gave presentations | | Williams/Bally (WMS) | company | Classic pinball manufacturer whose parts, designs, and intellectual property are licensed through Planetary Pinball | ### Topics - **Primary:** Licensing and intellectual property agreements, Jersey Jack Pinball company founding and early development, Parts supply and manufacturing partnerships, Wizard of Oz pinball game development - **Secondary:** Patent law and legal challenges in pinball manufacturing ### Sentiment **Positive** (0.85) — Enthusiastic tone from JJP founder; framing as major achievement and enabler of quality game development; no critical elements or concerns raised in the announcement ### Signals - **[business_signal]** Jersey Jack Pinball secures foundational intellectual property and parts licensing agreement with Planetary Pinball Supply, a critical early-stage partnership for startup manufacturer attempting to produce WMS-compatible games (confidence: high) — Explicit agreement announced at Texas Pinball Festival; provides access to 40 WMS patented designs and manufacturing capability - **[licensing_signal]** Planetary Pinball Supply controls and monetizes Williams/Bally pinball intellectual property through licensing arrangements with emerging manufacturers (confidence: high) — PPS holding ~40 WMS patented designs; agreement allows JJP to use standard WMS parts and assemblies in future games --- ## Transcript Date: 26th March, 2011 Another step was taken towards completion of their first release today, when Jersey Jack Pinball (JJP) and Planetary Pinball Supply (PPS) completed an agreement for JJP to utilise PPS parts and intellectual property in their upcoming games. This means JJP will be able to use standard Williams/Bally (WMS) parts and assemblies in their Wizard of Oz game, as well as in future models.  It also allows JJP access to approximately 40 WMS patented designs assigned to PPS, side-stepping many of the potential legal challenges over patents held on commonly-used parts. Rick Chris Bartlett of PPS and Jack Guarnieri shook hands on the agreement at the Texas Pinball Festival today, where both were holding presentations about their plans. Rick Chris Bartlett and Jack Guarnieri shake hands on their agreement Speaking about the agreement, Jack said, "We are thrilled and elated that this could even be possible. It's an amazing step in building full feature games where the player is connected to the game action for the ultimate fun experience" In addition to the supply of existing designs and components, PPS will also produce new parts and artwork for JJP for use in their machines, making these available to existing PPS distributors and resellers. We have much more from both Jack and Rick in our extensive Texas Pinball Festival show report. Back to the News page Back to the front page _(Acquisition: raw_text, Enrichment: v1)_ --- *Exported from Journalist Tool on 2026-04-13 | Item ID: 9bea847a-28d6-4b4c-86e9-57172f64fbbd*