# A Trademark Was Filed for Avatar Pinball in December 2022

**Source:** Knapp Arcade  
**Type:** article  
**Published:** 2023-02-06  
**Beat:** Pinball

**URL:** https://www.knapparcade.org/a-trademark-was-filed-for-avatar-pinball-in-december-2022

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## Analysis

Knapp Arcade reports that Twentieth Century Fox filed a trademark for 'pinball' in December 2022 that included Avatar among numerous goods and services. The author speculates about the potential for an Avatar: The Way of the Water pinball machine, comparing it to Fathom and praising its visual potential, while acknowledging uncertainty about whether such a machine will actually be produced.

### Key Claims

- [HIGH] Twentieth Century Fox Film Corporation filed a trademark for 'pinball' in December 2022 that included pinball among many items — _Direct trademark filing observation by Knapp Arcade_
- [HIGH] The trademark filing included Avatar among the goods and services listed — _Knapp Arcade's analysis of the trademark filing contents_

### Notable Quotes

> "could you imagine the amazing visuals, both on the screen and the playfield of an Avatar 2 pinball machine? That thing would be absolutely gorgeous."
> — **Knapp Arcade author**
> _Expresses enthusiasm for the potential visual design of an Avatar-themed pinball machine_

> "It has the potential to be Fathom on steroids."
> — **Knapp Arcade author**
> _Uses classic pinball game (Fathom) as aesthetic/design reference point for comparison_

### Entities

| Name | Type | Context |
|------|------|---------|
| Twentieth Century Fox Film Corporation | company | Film studio that filed trademark for pinball in December 2022 |
| Avatar: The Way of the Water | product | Film IP that may be the basis for a potential pinball machine |
| Fathom | game | Classic pinball machine used as design reference/comparison for potential Avatar pinball |
| Knapp Arcade | organization | Content creator analyzing trademark filings for potential pinball game announcements |

### Topics

- **Primary:** IP licensing and trademark filings, Potential future pinball machines
- **Secondary:** Aquatic-themed pinball design, Avatar franchise in entertainment

### Sentiment

**Positive** (0.75) — Author is enthusiastic about the possibility of an Avatar pinball machine and appreciates the visual potential, though acknowledges uncertainty about whether it will actually be made.

### Signals

- **[licensing_signal]** Twentieth Century Fox filed a trademark for 'pinball' in December 2022, suggesting potential IP licensing interest in the pinball medium. (confidence: medium) — Trademark filing specifically included 'pinball' among goods and services, though filing included many other items making specific intention unclear
- **[rumor_hype]** Avatar pinball machine remains speculative based on trademark filing; no official announcement or confirmation of development (confidence: low) — Author states 'Who knows if another Avatar pinball machine will ever be made' and notes uncertainty about whether this will materialize

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## Transcript

More fun with trademark searches this morning. Twentieth Century Fox Film Corporation filed for a "Goods and Services" trademark for "pinball" in December 2022. OK, the trademark filing included a million different items, from Avatar billiards to bird calls, but pinball was specifically in there so I'm going to continue my drumbeat for an Avatar Way of the Water pinball machine.

Regardless of whether you liked the Avatar movies, I personally did, could you imagine the amazing visuals, both on the screen and the playfield of an Avatar 2 pinball machine? That thing would be absolutely gorgeous. It has the potential to be Fathom on steroids. Yes, I'm biased because I have some sort of random obsession with aquatic pinball themes, but still.

Who knows if another Avatar pinball machine will ever be made, but at least it is fun to talk about. I think that it would make a much better theme for a pin than some of the rumored coming titles. This pinball trademark search thing is fun. Stay tuned for another article like this if I come across anything else interesting.

_(Acquisition: raw_text, Enrichment: v1)_

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*Exported from Journalist Tool on 2026-04-13 | Item ID: b7717a72-710b-4efb-ace2-89adab96c4aa*