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JJP’S GUNS N’ ROSES REVEALED

Pinball News Website·article·analyzed·Oct 5, 2020
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Analysis

claude-haiku-4-5-20251001 · $0.023

TL;DR

JJP reveals Guns N' Roses pinball with Slash as co-designer; three-tier model launched.

Summary

Jersey Jack Pinball officially revealed Guns N' Roses 'Not In This Lifetime' on October 5, 2020, as their sixth title. The game is designed by Eric Meunier with Slash serving as co-designer and active collaborator. Three editions are offered: Standard (unlimited), Limited Edition (5,000 units), and Collectors Edition (500 units), featuring varying playfield complexity, cosmetics, and signature features.

Key Claims

  • Slash worked hands-on with designer Eric Meunier for over two years to develop the game

    high confidence · Official Jersey Jack Pinball press release

  • Collectors Edition is limited to exactly 500 units and is signed by Axl Rose, Slash, and Duff McKagan

    high confidence · Official press release and feature specifications

  • Limited Edition is limited to 5,000 units; Standard Edition has no production limit

    high confidence · Official announcement and specifications

  • Game features 21 full-length studio master recordings of Guns N' Roses songs as playable multiball modes

    high confidence · Official feature list and press release

  • Eric Meunier designed Pirates of the Caribbean, which currently sells for $5-7,000 over its original asking price

    high confidence · Official press release crediting Meunier's previous work

  • Slash recorded guitar riffs, music, voice, and video; created four unique guitar features for four playable modes

    high confidence · Official press release on Slash's contributions

  • It costs approximately $1.5 million to conceptualize and create a pinball game

    high confidence · Official press release statement on development costs

  • The game features a 120-Watt 2.1 stereo sound system with 21 full-length studio master tracks

    high confidence · Official feature specifications

Notable Quotes

  • “It's been a very fulfilling experience working with Jersey Jack on the new GNR Not in This Lifetime pinball machine. Jersey Jack pinball games are some of the most unique and beautiful pins ever made and I am honored to have been able to work with their brilliant team to design one of the most original and exciting rock n roll pins ever produced.”

    Slash @ October 5, 2020 press release — Validates Slash's hands-on involvement and enthusiasm for the collaboration; positions JJP as premium manufacturer

  • “To have this type of design work and participation from the game's namesake creating the actual pinball game, has never, ever, been done before in the industry.”

    Eric Meunier, Jersey Jack Pinball designer @ October 5, 2020 press release — Claims unprecedented level of band involvement in pinball game design; major differentiation from competitors

  • “The new Guns N' Roses pinball game elevates the beloved American pastime which is going through a resurgence worldwide – with innovative new technology, design and sound.”

    Jersey Jack Pinball (via PR company) @ October 5, 2020 — Positions game as innovative flagship title capitalizing on pinball resurgence; marketing positioning

Entities

Jersey Jack PinballcompanyGuns N' RosesgameSlashpersonEric MeunierpersonAxl RosepersonDuff McKaganpersonDizzy ReedpersonRichard FortuspersonFrank Ferrer

Signals

  • ?

    business_signal: Production costs cited at $1.5 million per game concept/creation; premium pricing justified by design investment and band involvement

    high · Press release states 'It takes roughly 1.5 million dollars to conceptualize and create a pinball game'

  • ?

    competitive_signal: Game marketed as premium collector item with emphasis on unprecedented band collaboration, 'groundbreaking new technology', and immersive concert experience positioning

    high · Press release language emphasizes 'innovative new technology, design and sound', 'immersive, one-of-a-kind experience', and 'highly collectible rock and roll memorabilia'

  • ?

    licensing_signal: All video assets for game sourced from actual Guns N' Roses 'Not In This Lifetime' tour footage and concert performance materials

    high · Feature list states 'All video assets for the game are used in the actual Guns N' Roses live concert' and backglass artwork features 'Band vs Barron' mirrored design

  • ?

    community_signal: Unprecedented level of band involvement in pinball game design; Slash positioned as active creative partner not just IP licensor

    high · Meunier quote: 'To have this type of design work and participation from the game's namesake creating the actual pinball game, has never, ever, been done before in the industry'

  • ?

    announcement: Official reveal of Guns N' Roses 'Not In This Lifetime' pinball as JJP's sixth title with three-tier pricing strategy

    high · Pinball News article dated October 5, 2020 with official press release from Jersey Jack Pinball PR company

Topics

Game announcement / official revealprimaryThree-tier product strategy (Standard/Limited/Collectors)primarySlash's hands-on collaboration and co-design roleprimaryPlayfield mechanics and features (multiball, spinners, ramps, toys)primaryAudio/visual implementation (120W sound system, 21 songs, display screens, concert footage)primaryEdition differentiation (cosmetics, LED counts, signatures, exclusive features)primaryIP licensing and band involvementsecondaryPinball industry innovation and resurgencesecondary

Sentiment

positive(0.85)— Official announcement is promotional and celebratory; emphasizes unprecedented band collaboration, innovative features, and premium positioning. Quotes from Slash and Meunier reinforce positive sentiment about the partnership and design quality. No critical commentary or negative feedback present in content.

Transcript

raw_text · $0.000

**Date:** 5th October, 2020 **Pictures:** Charles Acosta of Pinballphotos.com and Jersey Jack Pinball After much trailing over the past few weeks Jersey Jack Pinball revealed their sixth title, *Guns N’ Roses*, based on their *Not In This Lifetime*… world tour which ran from 2016-2019. The company had avoided revealing the title of their new release although it was widely known to be a music based on the popular band featuring Axl Rose, Slash, Duff Duff McKagan, Dizzy Reed, Richard Fortus, Frank Ferrer and Melissa James Rees. As shown in the tease images, the game is designed by Eric Meunier with assistance from GnR guitarist Slash who is a well-known pinball fan and collaborated on the original Data East *Guns N’ Roses* game. As with previous JJP titles, there are three models of the new title – Standard, Limited Edition and Collectors Edition. There will be a maximum of 500 Collectors Edition machines produced while the Limited Edition is limited to 5,000 units. There’s no limit on the Standard Edition. The Standard edition features cartoon-style cabinet artwork, while the Premium shows arrangements of tour posters. The Collectors Edition, meanwhile, returns to a cartoon design. The Limited Edition includes red cabinet trim while the Collectors Edition has a purple finish. [![The Standard model of Guns N' Roses](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/001-guns-n-roses-667x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/001-guns-n-roses.jpg) The Standard model of Guns N’ Roses [![The Limited Edition model of Guns N' Roses](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/002-guns-n-roses-664x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/002-guns-n-roses.jpg) The Limited Edition model of Guns N’ Roses [![The Collectors Edition model of Guns N' Roses](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/003-guns-n-roses-638x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/003-guns-n-roses.jpg) The Collectors Edition model of Guns N’ Roses The Collectors Edition comes with a skill shooter rod housing, with both the top two tiers offering cabinet headphones and audio level controls on the front of the cabinet. The game also includes Bluetooth headphone support. [![The front of the Limited Edition model](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/005-guns-n-roses-455x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/005-guns-n-roses.jpg) The front of the Limited Edition model [![The start button and audio controls on the Limited Edition model](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/007-guns-n-roses-683x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/007-guns-n-roses.jpg) The start button and audio controls on the Limited Edition model The main display in the backbox is used to show concert footage while the scores and player information appears at the bottom and gameplay features are arranged around the edges. [![The backbox display](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/028-guns-n-roses-1024x920.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/028-guns-n-roses.jpg) The backbox display The playfield features four flippers on the upper two models, three on the Standard Edition. All three models include LED strips lighting along the left and right sides of the playfield. This is white on the Standard and RGB on the Limited and Collectors Editions. [![The playfield from the Limited Edition](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/008-guns-n-roses-588x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/008-guns-n-roses.jpg) The playfield from the Limited Edition We will have a deeper description of the playfield features soon, but here are some detailed pictures of the game from PinballPhotos.com. [![The Limited Edition playfield showing the second screen at the back](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/010-guns-n-roses-1024x684.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/010-guns-n-roses.jpg) The Limited Edition playfield showing the second screen at the back [![The second display and stage lighting](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/018-guns-n-roses-1024x684.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/018-guns-n-roses.jpg) The second display and stage lighting [![The cymbal pop bumpers](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/019-guns-n-roses-1024x648.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/019-guns-n-roses.jpg) The cymbal pop bumpers [![The drumsticks ramp return](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/012-guns-n-roses-1024x684.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/012-guns-n-roses.jpg) The drumsticks ramp return [![The right side of the playfield](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/015-guns-n-roses-1024x810.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/015-guns-n-roses.jpg) The right side of the playfield [![The speaker stack on the right side](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/020-guns-n-roses-610x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/020-guns-n-roses.jpg) The speaker stack on the right side [![Slash trademark top hat over the spinning disc](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/016-guns-n-roses-1024x728.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/016-guns-n-roses.jpg) Slash’s trademark top hat over the spinning disc [![The Slash spinning disc](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/021-guns-n-roses-1024x698.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/021-guns-n-roses.jpg) The Slash spinning disc [![The back left of the playfield](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/025-guns-n-roses-1024x586.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/025-guns-n-roses.jpg) The back left of the playfield [![The Axl model](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/022-guns-n-roses-1024x644.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/022-guns-n-roses.jpg) The Axl model [![A close-up of the Axl model](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/026-guns-n-roses.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/026-guns-n-roses.jpg) A close-up of the Axl model [![The guitar upper playfield](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/023-guns-n-roses-1024x684.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/023-guns-n-roses.jpg) The guitar upper playfield [![An overhead view](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/014-guns-n-roses-1024x684.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/014-guns-n-roses.jpg) An overhead view of the top of the playfield [![The plectrum spinner on the left orbit](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/027-guns-n-roses-1024x696.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/027-guns-n-roses.jpg) The illuminated plectrum spinner on the left orbit [![Playfield artwork](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/013-guns-n-roses-683x1024.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/013-guns-n-roses.jpg) Playfield artwork [![Artwork between the flippers](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/009-guns-n-roses-1024x684.jpg)](https://www.pinballnews.com/site/wp-content/uploads/games/guns-n-roses/009-guns-n-roses.jpg) Artwork between the flippers Here’s how Jersey Jack Pinball’s contracted PR company announced their new game: | | | --- | | **LOS ANGELES (October 5, 2020)** – Rock and roll legends Guns N’ Roses have teamed with Jersey Jack Pinball–the American-made, #1 industry leader in pinball–to design their very own groundbreaking *Guns ‘N’ Roses ‘Not In This Lifetime’* pinball game. The new *Guns N’ Roses* pinball game elevates the beloved American pastime which is going through a resurgence worldwide – with innovative new technology, design and sound. The new *Guns N’ Roses ‘Not In This Lifetime’* pinball game is made for players, collectors, and newcomers to pinball and is available now. An avid pinball collector and longtime player, SLASH worked hands-on with Jersey Jack Pinball designer Eric Meunier for over two years, to develop the *Guns N’ Roses ‘Not In This Lifetime’* game. As co-designer, SLASH crafted specific game plays and actions, recorded guitar riffs, music, voice, and video for the new game as well as, four unique guitar features for four playable modesin the game. Pinball designer Eric Meunier is widely known as the designer of one of the best-selling pinball games of all time, *Pirates of The Caribbean*, which currently sells for $5-7,000.00 over its original asking price. With the new game offering the greatest rock and roll experience under glass, super-fans will now have a chance to own a piece of highly collectible rock and roll memorabilia. “*It’s been a very fulfilling experience working with Jersey Jack on the new GNR Not in This Lifetime pinball machine,*” says SLASH. “*Jersey Jack pinball games are some of the most unique and beautiful pins ever made and I am honored to have been able to work with their brilliant team to design one of the most original and exciting rock n roll pins ever produced.*“ “*To have this type of design work and participation from the game’s namesake creating the actual pinball game, has never, ever, been done before in the industry,*” adds Jersey Jack Pinball designer Eric Meunier. A playable work of art, the Guns N’ Roses pinball game merges the latest in sound, video, and design with groundbreaking new technology, elevating classic American Pinball to an immersive, one-of-a-kind experience. The kinetic game brings together the band’s powerhouse live performance, signature sound and wild stage elements, all from their colossal *Not In This Lifetime* world tour which is now the third highest-grossing concert outing of all time. The concert experience brings the game alive with hundreds of interactive LED lights and multiple LCD displays, players rock out while 21, full-length studio master tracks from Guns N’ Roses blast from the 120 Watt, 2.1 stereo sound system, giving fans a front row seat to custom animations and hours of *Not In This Lifetime* tour footage. It takes roughly 1.5 million dollars to conceptualize and create a pinball game, gathering engineers, artisans, sculptors, programmers, as well as vendors to create all the wood, steel, and glass parts for the game. The *Guns N’ Roses* pinball game can be purchased directly through Jersey Jack Pinball as well as, local distributors and authorized dealers for Jersey Jack worldwide. | The JJP press release According to the press release, these are the features in the new title: | | | --- | | The *Guns N’ Roses “Not In This Lifetime”* pinball game is available in three models including the Standard Edition, a Limited Edition, and the Collector’s Edition–which is limited to 500 units, is signed by Axl Rose, Slash and Duff Duff McKagan and has exclusive features. Full features on every *Guns N’ Roses* pinball game include: • The game is designed around playing through the Guns N’ Roses entire 21-song setlist with a concert stage and moving spotlights. • 21 Full-Length Studio Master Recordings of Guns N’ Roses songs are featured. • Players need to get fans to cheer and get more Pyrotechnics. • All video assets for the game are used in the actual Guns N’ Roses live concert. • Exclusive Original Pinball Music created and performed by Slash. • Exclusive Original Instrumentation and Sound Effect Recordings performed by Slash, Duff Duff McKagan, and Richard Fortus. • Game Narration by Duff Duff McKagan and Melissa James Rees. • Additional Voice Recording by Axl Rose, Slash, Richard Fortus, Frank Ferrer, Dizzy Reed and GNR announcer MC Bob. • Direction-sensing Spinning Platinum Record. • Sculptures: Slash’s Iconic Top Hat, Screaming Axl Rose, Concert Speaker Stack. • Original Hand-Drawn, digitally printed Playfield, Cabinet, and Backglass Artwork. • Two Guitar Pick-shaped RGB Lit Spinners • 120-Watt 2.1 Stereo Sound System. • Live Footage and Concert Screen Animations from the Not In This Lifetime World Tour Showcased on the 27” Backbox Display. • 7” Stage Display Showcasing Game Rules and Animations. • 30 RGB GNR Hexagonal Stage Lighting • All 21 Concert Songs playable as Multiball • 5 Additional Unique Multiball Modes • Timed Play option for every song. • Jukebox Attract Mode Option. • Bluetooth Headphone and WIFI Connectivity. • New Jersey Jack Pinball Hotrails -Illuminable Non-Destructively Mountable Side Rails. • Selectable Content Settings: Family Friendly(default), Adult-Adds explicit songs, video content, and voice work. • Drumstick Ramp: Two Real Frank Ferrer Thunderchucker Vater Drumsticks inside game. • 75+ Mini-insert LED’s for World Map and Music Notes. • Not In This Lifetime Final Wizard Mode and much more. | The standard features on all three models The addition features in the Collectors Edition are: | | | --- | | • Appetite for Destruction Mirrored RadCal Cabinet Art Package • Appetite-Purple Powder Coat + Laser-cut Cabinet Trim • Purple Emotion Plastic Set • Hand Drawn Band vs Barron CE Mirrored Backglass • Individually Numbered and Limited to **500** **•** **600+** Individually Controlled RGB LEDs • JJP Sparkle Gibson Headstock Upper Playfield with 6 Ball Lock • 4 Flippers • Individually Controllable RGB LED Hotrail Lighting • Triple-Kinetic Diverter Fender Bass Head Mini Playfield • Triple Path 4-String Bass Ramp Wireform • 2 Full Motion Articulating RGB LED Stage Spotlights • High Hat and Cymbal Interactive Drum Kit Pop Bumper Toys • Analog + Bluetooth Headphone Connectivity • Shaker Motor • Invisiglass • Signature Card Signed by Axl Rose, Duff Duff McKagan, and Slash • Drumstick Ramp Signed by Frank Ferrer • Unique CE-Exclusive Playfield Artwork featuring JJP Sparkle • Individually Controllable RGB LED Under & Rear Cabinet Lighting Kit • 60Watt JJP Sound Bar with Individually Controllable RGB LED Lit Topper • Rose Flowers Action Button Sculpture • COMA Outlane Ball Save Physical Lock-up Feature | The Collectors Edition additional features The Limited Edition adds these features to the Standard Edition: | | | --- | | • GNR Tour Poster Cabinet Art Packages • Red Brick Powder Coat • Blood Red Plastic Set • Individually Numbered and Limited to 5000 • 350+ Individually Controlled RGB LEDs • Gibson Headstock Upper Playfield with 6 Ball Lock • 4 Flippers • Individually Controllable RGB LED Hotrail Lighting • Triple-Kinetic Diverter Fender Bass Head Mini Playfield • Triple Path 4-String Bass Ramp Wireform • 2 Full Motion Articulating RGB LED Stage Spotlights • High Hat and Cymbal Interactive Drum Kit Pop Bumper Toys • Analog + Bluetooth Headphone Connectivity • Shaker Motor • Invisiglass | There is also a promotional video for the game showing some interesting shots from the playfield and a peek at a few of the display animations. VIDEO We’ll be back with more from Jersey Jack Pinball’s new *Guns N’ Roses: Not In This Lifetime* game.
person
Melissa Reeseperson
MC Bobperson
Pirates of the Caribbeangame
Data East Guns N' Rosesgame
Not In This Lifetime Tourevent
Charles Acosta / Pinballphotos.comperson
  • ?

    product_strategy: Three-tier model with strategic feature distribution: Standard (3 flippers, cartoon art, white LEDs), Limited Edition (4 flippers, tour poster art, red trim, 350+ RGB LEDs, 5,000 units), Collectors Edition (4 flippers, cartoon art, purple trim, 600+ RGB LEDs, 500 units, signed by all members)

    high · Detailed specification tables showing flipper counts, LED counts, cabinet art, plastic colors, and production limits for each tier

  • ?

    technology_signal: Game implements dual display system (27" backbox display for concert footage + 7" stage display for rules/animations) with 600+ individually controlled RGB LEDs on CE, hotrails, articulating stage spotlights, and shaker motor

    high · Feature specifications list dual displays, LED counts by edition, and stage lighting articulation technology

  • ?

    licensing_signal: Guns N' Roses band granted creative control with Slash serving as co-designer; active participation from all band members in voice, music, and signature recordings

    high · Press release states Slash worked 2+ years as co-designer; multiple band members contributed voice, music, and video assets; signatures on CE units