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Episode 847: "Jersey Jack & Steve Ritchie Interview - The Kaneda Edit"

Kaneda's Pinball Podcast (Patreon feed)·podcast_episode·28m 45s·held·Sep 18, 2023
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Analysis

claude-haiku-4-5-20251001 · $0.033

TL;DR

Kaneda satirizes a Jersey Jack interview, critiquing company messaging and market positioning.

Summary

Kaneda presents a satirical edit of a Pinball Profile interview with Jersey Jack founder Jack Guarneri and legendary designer Steve Ritchie, framing it as comedy. Before the interview, Kaneda discusses his failed attempt to play Spooky's Venom at a venue and provides commentary on Mystery Pinball Machine's manufacturing progress. He critiques Jersey Jack's marketing claims about Godfather and Toy Story sales, their hiring of non-pinball industry veterans despite denying it, and their pricing strategy that targets home collectors rather than operators—ultimately arguing Jersey Jack should embrace their true market segment instead of competing with Stern.

Key Claims

  • Godfather and Toy Story did not sell well as Jersey Jack claims

    medium confidence · Kaneda's commentary on the interview; stated as his insider knowledge of the industry

  • Jersey Jack's president Brett Abbas is the son of a banker who bailed out the company; Abbas had no prior pinball experience

    high confidence · Kaneda's direct statement about Jersey Jack hiring outside people contrary to Jack Guarneri's claims in the interview

  • Jersey Jack's entry-level pricing of $12,000 cannot compete with Stern's Pro model at $6,500

    high confidence · Kaneda's market analysis comparing manufacturer pricing strategies

  • Jersey Jack makes machines for home collectors, not location operators, due to complexity and pricing

    high confidence · Kaneda's stated position on Jersey Jack's actual market segment versus aspirational messaging

  • Venom's gameplay is battle-focused stacking/multiplier mechanics without narrative depth

    medium confidence · Kaneda's observation of player behavior at Jack Bar arcade; secondhand interpretation

  • Mystery Pinball Machine is very close to revealing their game and appears to have manufacturing figured out

    medium confidence · Kaneda's analysis of recent photo releases showing playfield mechanisms and backbox design

  • Steve Ritchie's Jersey Jack game shoots amazingly fast and he is very excited about it

    high confidence · Jack Guarneri's direct statement in the interview about the unreleased Ritchie-designed game

  • Jersey Jack's games retain value in secondary market better than Stern (citing Guns N' Roses rarity and pricing)

    medium confidence · Jack Guarneri's claims in interview about residual value and game durability

Notable Quotes

  • “I didn't play a single game of Venom. And I'm going to explain why right now.”

    Kaneda @ early segment — Sets up discussion of venue etiquette and first-impression gameplay expectations

  • “The game's gonna be exactly like Avengers for me. I'm gonna play it for two years and have absolutely no idea what I am doing.”

    Older gentleman at Jack Bar @ Kaneda's Venom observation — Illustrates Venom's complexity and rules depth; relatable to home rulesets

  • “They absolutely took outside knowledge and outside people to fix this company who knew nothing about pinball. Just own it.”

    Kaneda @ mid-episode commentary — Directly challenges Jack Guarneri's claim that Jersey Jack only hires industry veterans

  • “We just want a great game. We don't want you to talk about the company. We don't want you to talk about how well Godfather sold because we know it's not selling well.”

    Kaneda @ post-interview analysis — Expresses community expectations and skepticism of Jersey Jack's marketing narratives

  • “As long as Stern's got a Stern Pro for like 6,500 bucks, how are you going to compete when your entry level is $12,000?”

    Kaneda @ business strategy critique — Core market positioning argument; pricing incompatibility with operator segment

  • “It's like having a vegan chef in a steakhouse. Probably not going to make, he's probably not going to cook meals in a particular manner.”

    Jack Guarneri (in interview) @ theme importance discussion — Illustrates designer theme fit philosophy; Jack's phrasing becomes satirical fodder

  • “They don't take things out of my game. Okay? My game is complete. It's all there. That makes me very happy.”

    Steve Ritchie (in interview) @ Jersey Jack work environment section — Positive testimonial about design autonomy; contrasts with previous employer experiences (likely Stern)

  • “I personally don't believe in bringing in people from outside the industry, veteran people from other industries to try to bolster what we do. We need people that already know what they're doing.”

Entities

KanedapersonJack GuarneripersonSteve RitchiepersonJeff TeolispersonBrett AbbaspersonTom CaperapersonGabeperson

Signals

  • ?

    machine_intel: Mystery Pinball Machine has released manufacturing photos showing advanced playfield mechanisms, coils, wires, and a steep backbox design similar to Zidware. Appears very close to public reveal.

    high · Kaneda reports Saturday photo release showing underneath playfield with mechanisms, coils, wires, holes for scoops/subways, and steep backbox. Cabinets displayed on wooden easels indicating polished manufacturing readiness.

  • ?

    product_strategy: Jersey Jack Pinball targets home collectors despite positioning themselves as competing with Stern's operator-friendly pricing. Entry-level JJP pricing ($12,000) vs. Stern Pro ($6,500) creates fundamental market incompatibility.

    high · Kaneda argues JJP should embrace home collector focus rather than deny it. Complex design and premium pricing inherently exclude operators; Kaneda notes operators fear overspending without ROI.

  • ?

    business_signal: Jersey Jack claims to hire only industry veterans but hired Brett Abbas (company president, no pinball background) via banker bailout. Kaneda explicitly contradicts Jack Guarneri's interview statement about external hiring philosophy.

    high · Kaneda: 'Jack, you got bailed out by a banker. The president of your company is the son of the banker. What did he know about pinball? They absolutely took outside knowledge and outside people to fix this company who knew nothing about pinball. Just own it.'

  • ~

    sentiment_shift: Community-level skepticism about Jersey Jack's claims regarding Godfather and Toy Story performance. Kaneda states 'we know it's not selling well' as established community knowledge.

    medium · Kaneda: 'We don't want you to talk about how well Godfather sold because we know it's not selling well. We know that Toy Story did not sell well.'

Transcript

groq_whisper · $0.086

0:00
Welcome everybody to Kaneda's Pinball Podcast. I'm your host Kaneda. I'm so excited for you to hear this episode. It took me over four hours to edit what you're going to hear on this episode of Kaneda's Pinball Podcast, so don't ever say that I don't love you. So here's what happened. It was like 4 in the morning and Neil McCray over in the UK is like, dude, you need to listen to the pinball profile. Jeff Teolis interviews Jack Guarnari and Steve Ritchie and you're not going to believe the stuff they say. Stuff like the Godfather is selling well and Toy Story 4 is a great theme for pinball. And so I gave it a listen and it was like a good 20-minute interview and I was laughing out loud at a lot of the stuff that Jack says, but it's Jack being Jack. So here's what I'm going to do on this episode. I am going to, at the end of this episode, re-release with a few edits done by Kaneda. I think you'll be able to pick out the stuff I put into the show. I'm going to re-air for you the pinball profile interview of Jack and Steve Ritchie with a little additions from Kaneda. Now look, before you hear it, I just want everybody to know this. This is meant to be satire. It's meant to be a joke. We need to laugh more in this hobby. www.usej paranormal.com
1:52
Are you kidding me? If you're a fan of Jeff and you listen to the show, go show that man some support. All right, but before I do that, I want to talk about what I thought I was going to talk about on this episode of Kaneda's Pinball Podcast. I thought I was going to give my Venom first impressions and I went over to Jack Bar yesterday and I was there for over an hour and I didn't play a single game of Venom. And I'm going to explain why right now. You know, sometimes you walk into a pinball bar and there's a brand new game out and you just want to play it. You just want to play it for the first time without any distractions. I don't want to talk to people about it. I don't want to hear other people's opinions. I just want to jump on the game and play about five games myself uninterrupted. Now, when I got to Jack Bar, there were a few people playing Venom and they played it again and they kept playing it and playing it and playing it. Even though they asked me if I wanted to join, I really didn't because the way they were Subtitles by the Amara.org community

Jack Guarneri (in interview) @ hiring philosophy section — Direct contradiction that Kaneda immediately fact-checks; becomes focal point of satire

  • “I was the first and only apparently, you know, it's a great, great, great license. Toy Story is a fun game, no doubt.”

    Jack Guarneri (in interview) @ Toy Story discussion — Kaneda highlights Jack's vague avoidance of 'Toy Story 4' specificity; satire target

  • “This is meant to be satire. It's meant to be a joke. We need to laugh in this hobby.”

    Kaneda @ episode introduction — Framing device; establishes intent as comedic critique while defending editorial choice

    • Mike the Doner
    person
    New England Pinball League (NEPL) McCrayperson
    Jersey Jack Pinballcompany
    Stern Pinballcompany
    Spooky Pinballcompany
    Mystery Pinball Machinecompany
    Kaneda's Pinball Podcastevent
    Pinball Profileevent
    Pintasticevent
    Jack Barvenue
    Godfathergame
    Toy Story 4game
    Venomgame
    Guns N' Rosesgame
    Willy Wonkagame
    Black Knightgame
    Automated Amusementscompany
    Paramount Picturescompany
    ?

    gameplay_signal: Venom's gameplay is battle-focused stacking/multiplier mechanics without narrative arc, requiring extensive ruleset learning typical of modern complex games. Not intended for location casual play.

    medium · Kaneda's observation: 'It's all about just battles. It's not a story-driven game. It's all about just battle after battle after battle and getting your levels up and getting your stacking and your multiplying going.'

  • ?

    operational_signal: Pinball venue culture tension: competitive/social players occupying machines repeatedly while new audiences seek quiet, uninterrupted first-play experiences. Kaneda advocates for machine sharing in busy locations.

    medium · Kaneda's venue observation at Jack Bar: players sliding machine, slapping, slamming lockdown bar, cradling ball, pointing at playfield repeatedly while others waited to play.

  • ?

    design_philosophy: Steve Ritchie values complete design autonomy where his game vision remains intact without content removal. Contrasts with previous employer experiences (implied Stern). Jersey Jack provides this creative freedom.

    high · Ritchie in interview: 'They don't take things out of my game. Okay? My game is complete. It's all there. That makes me very happy. The biggest, biggest heartbreaker and the stupidest move is to remove Stairway to Heaven.'

  • ?

    licensing_signal: Godfather licensing required 4-year negotiation with Paramount. Toy Story was first/only pinball video game license from Disney across all manufacturers. Both positioned as operator-attracting themes with broad appeal.

    high · Jack Guarneri in interview: 'I was working on that license for, you know, about four years ago I started' and 'no other manufacturer of any other piece of equipment... went to Disney and licensed Toy Story.'

  • ?

    product_concern: Kaneda identifies pattern of Jack Guarneri's vague language in interview: references 'Toy Story' without specifying 'Toy Story 4' to obscure title specificity. Viewed as intentional spin.

    medium · Kaneda: 'Notice how they never say Toy Story 4. Notice in the interview how it always like Toy Story Toy Story is an amazing property... You didn't bring out Toy Story. You brought out Toy Story 4.'

  • ?

    community_signal: Kaneda frames satirical podcast editing as community accountability mechanism. Argument that pinball culture must laugh at inflated claims and hold manufacturers to truthfulness, not suppress criticism.

    high · Kaneda: 'This is meant to be satire. It's meant to be a joke. We need to laugh in this hobby... we have to hold people accountable for the things they say when they're true and when they're not true.'

  • ?

    event_signal: Pintastic/Expo planning lacks official new game reveals on public schedule. Uncertainty around Mystery Pinball Machine reveal timing and Pinball Brothers next game. Kaneda questions whether attendees should commit travel without confirmed content.

    medium · Kaneda: 'I really don't see the biggest reason to go to Expo. There isn't an official like new game reveal on the schedule anywhere... right now I really don't see the biggest reason to go to Expo.'

    • 3:18
    I'm here in the corner of Dark Jack Bar watching these three guys play this machine as if this is the most important thing in the world. And I can't help but be honest with you, I just didn't care. I didn't care to jump on it. I actually just wanted to watch them and see what the game was like from a spectator's point of view. And I'll tell you this, there was one moment that made me laugh. The older gentleman walks away from the machine after like 20 plays and he goes, The game's gonna be exactly like Avengers for me. I'm gonna play it for two years and have absolutely no idea what I am doing. I can tell you this just from observing the game. It's all about just battles. It's not a story-driven game. It's all about just battle after battle after battle and getting your levels up and getting your stacking and your multiplying going and that's it. I'm gonna play the game, but I hope some of you can relate to this. Like you just want to play a game for the first time solo. Le Dullo. You don't want any distractions, you don't want anyone else. And I will say this, I do think this is a little bit a pinball etiquette, I think if you played a game like five times in a row and you look around you and you see there's other people in the bar that out clearly waiting for the machine just step aside for a little bit. Go play something else. I get your being social asking them to play with you but not everybody wants that especially a brand new game when they wanna play it by themselves. I am not antisocial. It's just the way these guys were playing the machine. They were sliding the machine around, slapping it so hard, slamming their hands down on the lockdown bar. The older gentleman kept cradling the ball and then just like pointing all around the playfield trying to point stuff out and all this stuff and I just wasn't ready to go that deep. I just wanted to get a first gameplay impression because we all know on location a game like Venom is not a game where you're going to learn the code on location. The Game In A Home Environment Probably Cuz a 32 page rulebook Alright so you're not listening to this about my missed opportunity to play venom One other news item that Mystery Pinball Machine released new photos sometime Saturday and now we got to see underneath the playfield we see a lot of mechanisms apparently a lot of coils a lot of wires there looks like there's holes for subways or scoops and it's also I also got an interesting backbox which is pretty steep. It looks steeper like the Zidware backbox. Oh man, they better not be working with John Papadiuk. I don't think they're working with John Papadiuk. On all the cabinets are lined up in a fancy manner on these like beautiful wooden easels that are holding up the cabinets. What excites me about this company is clearly they're figuring out manufacturing before they show the game to the world. It also looks like they're very, very close to revealing this game. The only thing I'm asking myself right now is, well, what's gonna go wrong? I feel like whenever these boutique companies do pop up like this, it's really hard to think through every possible thing that can go wrong. And I wish them the best of luck. I hope they at least give us like a timeframe. And if they're going to bring this pinball machine to Expo, I think they should let people know because I don't know about you, but right now I really don't see the biggest reason to go to Expo. There isn an official like new game reveal on the schedule anywhere We think Pinball Brothers might show up with their next game But other than that nothing And I get you might want to surprise people But for people traveling and figuring out whether or not they should invest in the show I think you should at least let people know there going to be a mystery game revealed I mean that all they been saying is mystery here mystery that we see this sometime soon All right so let get to this Jersey Jack interview I just want to say this This is satire It meant to be funny There seems to be a little bit of delusion over at Jersey Jack at times And look Jack is a perpetual salesman He always spins everything to sound beneficial to the company You know notice how they never say Toy Story 4 Notice in the interview how it always like Toy Story 4 Toy Story is an amazing property. Nobody's had Toy Story before. Nobody's brought out a Toy Story game. It's like, dude, you didn't bring out Toy Story. You brought out Toy Story 4. And then he says, like, we don't bring in outside people. We need industry veterans that know a thing or two about pinball. We don't bring in anybody outside of pinball to give our company a lift. And it's like, Jack, you got bailed out by a banker. The president of your company is the son of the banker. What did he know about pinball? The president of Jersey Jack Pinball is no longer Jersey Jack, it is Brett Abbas. They absolutely took outside money, outside knowledge and outside people to fix this company who knew nothing about pinball. Just own it. I don't care. Like I'm glad you got bailed out by the Abbas family, but don't act like you didn't hire a whole bunch of people who knew nothing about pinball. You know, but look, here's the thing. It's like I get that Jersey Jack's had two flops in a row, but really it doesn't matter if the next game is a hit. And they know that, you know that, I know that. We're very fickle pinball fans. Like you could love Stern pinball, but we all know Venom is gonna be a flop. And if a game is great, that's the greatest way to get people to forget some of your past mistakes. And that's all anybody wants from Jersey Jack. We just want a great game. We don't want you to talk about the company. We don't want you to talk about how well Godfather sold because we know it's not selling well. We know that Toy Story did not sell well. You know, and when Jack says like you're never going to find any of their games that break down, Jack, there's a reason why most operators don't operate Jersey Jack machines because they're much more problematic. And that's okay. Like you make a much more complex device. And with the prices of your machines and with the depth of the code, you're not making machines for operators. You're making machines for the home collector. And I think that's the biggest issue I've always had with Jersey Jack. They just will never embrace the company they should be. They keep trying to compete against Stern and they'll never be able to do it. As long as Stern's got a Stern Pro for like 6,500 bucks, how are you going to compete when your entry level is $12,000? And I know Jack likes to use like video game analogies. It doesn't matter how much the game costs. Yes, it does. This isn't Ms. Pac-Man. It is not 1982. Times have changed. And homebuyers do not want to lose or take a bath on a brand new game because they'll just wait and get it used. Alright everybody, so I just want to give this to you right now. Thank you so much for the support. I hope you have a chuckle when you listen to this. And again, save all your legal threats for somebody else. I've got my lawyer on standby. If you're upset with this parody, then I think you need to find a new hobby because we gotta learn to laugh at more of what goes on in this pinball hobby. And we have to hold people accountable for the things they say when they're true and when they're not true. And if people say stuff that's just ripe for comedy, you best believe Kaneda's gonna take advantage. Here you go. Enjoy. My life is yours and I'll be kind. It's time for another Pinball Profile. I'm your host Jeff Tewell. You can find everything on pinballprofile.com. All our past episodes, subscriptions and more. We're on Twitter, we're on Instagram, we've got a great Facebook group as well. You can email pinballprofile at gmail.com. And if you'd like to show your support on Patreon, boy that would be very, very kind. Before I started drinking, I could not do that! You can do so. Patreon.com slash pinballprofile. Thanks to great people like Jimmy Law and Lua W. Rodney C. I can't thank you enough for your continued support. This was recorded a week ago with a couple of very special guests. Okay, this is a special treat for me here at Pintastic. I am in the luxury suite of one Steven Richard who's here with Jersey Jack and Jersey Jack's here himself. Hey Steve, how are you? I'm doing great, Jeff. Fun show. It's a great show. Lots of new games to play and I don't know. I don't know, I like the people here. It's good, I've seen you at Pintastic before, the old location. I know this is a place that's very important to you too, Jack. I love it. Gabe and his buddy started it years ago. I was at the first one and I wouldn't miss it for anything. It's great. Boy, that was the plan. To give you a boner. And you got one.
    12:07
    The last one I was at, and again, old location, that was when Willy Wonka came out and you had the kids there and stuff and obviously now all grown up. 左 tamanho Kpanaz slow-rollo transparencyядектив내 aprothataNotepugenast absolutelycassovent Ges state dot r propulsion Then we have cannoli's coming. Oh And then today is Mike the Doner's birthday from automated services. So we got a birthday cake coming from Mike. We're all gonna sing him happy birthday Oh and throw in a couple martinis while you're at it. I think I saw something you were signing for him So that was very very nice. Big birthday card there and like a hundred people more than a hundred people were signing the card. It was great Okay, I'm gonna ask Steve because he's maybe made one or two games himself
    13:10
    That Godfather game that Jack's talking about that is such a great game Your thoughts on Godfather, Steve? Um, it's pretty fun. I like playing it. It's a nice game that stays true to the movies. The theme and all that. It's, uh, I don't know, fun to play.
    13:37
    It is my favorite Jersey Jack game. I've said that to other people. And it's not like the others I didn't like. The others I didn't like. I've liked them all. But this one is just, there's something special about it. You don't have to say that. And I appreciate you saying that, you know. It's one of my favorites too. Godfather is a theme. You know, I was working on that license for, you know, about four years ago I started. And it was great. Paramount was a great support. Eric and his team did a great job on it. It's just a lot of fun. And what it's done, I've noticed, I thought it would happen, but it is happening. A lot of people that never bought a pinball machine heard that there a Godfather pinball machine and they bought Godfather And it got them into pinball
    14:33
    And I've gone to customers' homes when I heard games were going to be set up. I brought cannolis. Set up, played the game with them and surprised them and it's really a lot of fun. It's really a lot of fun. It's a family game, just like we did Toy Story as a family theme, only Godfather is a different family, that's all. A little different for sure, but you're right. When you can strike gold with a theme, and the Godfather, you're talking about, look at any list, top five movies of all time, and just how it changed movie making, and you've got it all in the game. The theme is near and dear to my heart too, and Steve, I know theme means a lot to you, so...
    15:15
    When you come to a company like Jersey Jack and we're so excited to see your game coming out, the theme is... Rocketman, burning out his fuse, our hero. Really, really important. It's everything, you know that. I mean, I have to love what I'm working on. I couldn't think of a more horrible job if I wanted to. And you have to do it. You have to, or I'll fire you. Do you understand? I did just you know when you love what you're working on the passion comes through it's like I don't know something special happens to me or everything just has to be right that's it. Have you had in your past and a vast past at that have you had themes come across your table and just said that's not for me?
    16:14
    un cohoni und�đălđädđănġđă astrščġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġġ Talk about that. I see the smile on your face. I know this is audio. I know you're looking forward to that. You've had different themes whether it be movies, whether it be pop culture, whether it be music. Is there one that you prefer the best? And I know you've got a music background. I like mixing them up. I always have. You know, a good band can make a great game. You know, a like that, a music game or a, you know, a movie game, it, it doesn't make any difference as long as it has the power, as long as I feel like, okay I can make a great game with this material. You know that's what's exciting about Steve being at Jersey Jack, you know that he's going to be given all the toys and this is a man who loves toys, Jack, we're excited for that. Well, we let him loose and um, he made something that, you know I don't want to tease and do all that stuff but I will. I'm a fan of the game. I think a lot of people will say Steve Richie is back. To me, it shoots amazingly, it's very fast. I just love it. I would have to say that if I didn't, but it's better that I do love it, for real. And what you said about theme is good. We used to joke around, it's like having a vegan chef in a steakhouse. Probably not going to make, he's probably not going to cook meals at a particular table. So you gotta get him to like and the team, the whole team has to be involved with what the theme of the game is. You've got a great team at Jersey Jack. It's, I don't want to say new for you, you've been there for almost a couple years now. What's it like working with these guys? It's so much better than anywhere else I've ever worked.
    19:01
    They don't take things out of my game. Okay? My game is complete. It's all there. That makes me very happy. PN Penalty we call it you and eminem we called it we needed to there was a 맛 in sorry germany's and vocalized kill unites when i went on a cassette the and from things to happen or with Like, eh. The biggest, biggest heartbreaker and the stupidest move is to remove Stairway to Heaven. I was a little drunk. How can you have a Zeppelin game without Stairway to Heaven? They wouldn't do it. Wouldn't do it. Nah, it's too bad. What do you say we cut the chit chat? A-hole! That's not going to be the case for sure when we see the new one from Jersey Jack. This has been a big year for you. We mentioned Godfather. The location, the hirings. I have a feeling, you know, with a few more months left in the calendar, we're not done yet, are we, Jack? Maybe not. You never say never, you know. We like to keep our options open. And we'll have to see what the next few months have. Another wink in the eye. This audio, people don't see these winks here, but it's exciting because Jersey Jack has really just stepped it up. It was Black Knight that got me into pinball. It was just, I love the flow of it, the magnets, everything. I still like the game to this day. I like all three of them, in fact.
    20:38
    And that's why I'm excited to see what's coming from you with Jersey Jack. Well, one cool thing is that at Jersey Jack, they never did set up anything like, you have to do this or this or this or this. They never said that to me. But don't you see? That's what she was there for. That was the plan, to give you a boner. And you got one. The No one ever said it to me so it's like I did what I could and it turned out that We're not done, but we're getting there. It turned out that it was a very special crew. Maybe one of them. I do want to say this. Okay, the best software team I ever worked with
    21:18
    Yeah, three guys what's so cool about him is they they're constantly communicating. I'm gonna have you fired There no ego thing It just we have to make this great game What do you think Okay we going to get together make the rules set it up check it out If it fun we keep it If it not we improve it Okay so things just go like that Also the mechanical engineering department at Jersey Jack became much stronger recently And so all these things make it possible for us to build special machines new things new devices I can see the excitement you have for your upcoming game. Recent hire at Jersey Jack. Tell us about Tom Capera. That's about Tom Capera. Oh, sure. Yes, absolutely. Well, Tom's a great guy. He's an industry veteran and that's what we need. We need pinball people to build pinball machines. I know that sounds silly, but I personally don't believe in bringing in people from outside the industry, veteran people from other industries to try to bolster what we do. Ladies and gentlemen, gamers, pinheads, everyone watching live on Twitch. Welcome to the Jersey Jack Pinball Reveal. I'm Brett Abbas. I'm thrilled to be here today with my team to present our newest invention. We need people that already know what they're doing. Yes, we can train people on the job kind of thing, certainly, right? But we need people that know the difference between a cornfield and a playfield. We need people that know the difference between a cornfield and a playfield. Hello, my name is Chris Blobom and with this short video clip, what I want to do is talk I'm going to talk about growth staging corn especially how it relates to herbicide and herbicide applications and ultimately the top safety of corn. You gotta water the cornfield. Yeah, don't water the pinball machine. Well, I didn't talk about you Steve. I figured you might know the difference between a cornfield and a playfield. The cornfield has corn in it that tastes good. You know the scarecrow was in the cornfield. That's right. And the scarecrow was on the playfield. Yeah. There was a cornfield on the playfield if you want a tribute. I don't know what game that was. Wizard of Oz. Okay, sorry. I thought the cornfield might have been on like Walking Dead. I remember seeing cornfield scenes. No, now. I can't thank you enough Steve for giving so much to pinball for making me a fan for life. I sure you can. You know what? Even pour me a drink here. I've got a rum and coke too. Thank you. Cheers my friend. Cheers. This is a twenty three dollars with my copay, right?
    24:22
    Thanks for that. We sell everything nobody needs. I've said that for many many years. It's kind of a funny thing to say.
    24:29
    We're trying to bring more smiles to people and make people happy and forget the troubles. Willy Wonka is a great theme. Toy Story. I talk to every operator and if they have a Toy Story, it's like, yeah, that's my number one. Toy Story is number one game on location. It's funny to go back a little bit, but I was just amazed being in the industry as long as I have that no other manufacturer of any other piece of equipment, any kind of route game or FEC kind of game went to Disney and licensed Toy Story for, you know, a video game or some other, you know, type of game. From Disney Interactive, Toy Story, the video game. And I was the first and only apparently, you know, it's a great, great, great license. Toy Story is a fun game, no doubt, and it's like, I don't know, I can't think of a place where they would say, oh, we don't want that. Yeah, it's a game that opens doors, really. But it's not my kind of theme. No, but you can appreciate it from an operator. Oh, I definitely, I appreciate. If you own an arcade, you want that. I appreciate every good pinball I've ever seen and you know, it's like, I have to give it credit. And that's one thing about Jersey Jack games, I'm sure with your game you talked about the software engineering, is these are great games for location. Jeff, I was thinking as you were talking about operators, certainly I was an operator many, many years. I know a lot of operators, they're afraid to spend more than a certain amount of money. They think they're not going to get it back. But if you buy our games, not only do you get it back in the cash box for the bill acceptor or the card swipe, you get it back in the residual if you want to sell that game Tommy Seeing Go find a Willy Wonka game. You don't find these games.
    27:02
    We bought like 5,000 Guns N' Roses, you know, so yeah, you're gonna see a couple of used ones here and there. But they're still going for really good money.
    27:12
    It's something to be really proud of, the whole company and the whole team and the way we design something. It's designed for the future.
    27:20
    Those games won't fall apart, I tell you that. Go lift up one of the Godfather games and see what that game is built like.
    27:37
    Compare it to any other game in the market. Put it side by side, go through it, open it up. You know where the money is, the money is in that machine.
    27:47
    That's where it is, it's in the machine. You're lucky you might find a cannoli in there. I hope it's fresh and refrigerated. I might have to put a refrigerator in the next Godfather games. Jack, Steve, I know you guys are busy at Pintastic. In fact, I have to go play Guns N' Roses right now in the playoffs. Thank you very much, gentlemen. It means a lot to me. Thank you, gentlemen. This has been your Pinball Profile. You can find everything on pinballprofile.com. I'm Jeff Keel.
    28:20
    This is gonna be the worst thing in the world. The vows of love will make me believe until we die. Don't come around tonight, when it's time to take your day. There's a bad moon on the rise.