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Episode 641: "It's Our Fault We Don't Have More Dream Themes"

Kaneda's Pinball Podcast (Patreon feed)·podcast_episode·24m 2s·analyzed·Jan 17, 2022
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Analysis

claude-haiku-4-5-20251001 · $0.030

TL;DR

Kaneda critiques pinball manufacturers for missing 80s IP licensing opportunities and community complicity in enabling poor theme choices.

Summary

Kaneda argues that pinball manufacturers are missing opportunities by not licensing beloved 80s/90s IP themes (He-Man, Voltron, Transformers, Thundercats) that would resonate emotionally with collectors, and contends that community over-buying mediocre themes enables this. He also criticizes secondary market scalping, speculates that Stern has acquired Masters of the Universe, predicts Stern will re-release popular titles to capitalize on inflated prices, and suggests personalized plaques could reduce flipping.

Key Claims

  • Sam Stern Pinball has acquired the Masters of the Universe/He-Man license

    low confidence · Kaneda states 'I heard that Sam Stern Pinball has acquired the license... this is a rumor'

  • The Teenage Mutant Ninja Turtles game was a miss because it wasn't based on the original 1987 show with original voice actors

    medium confidence · Kaneda: 'The problem with Ninja Turtles is it wasn't the original show, it wasn't the original voice actors and I think that was a huge miss by Stern Pinball'

  • Stern will re-release previously discontinued popular games like Ghostbusters, Jurassic Park, and Tron with new artwork/translite

    medium confidence · Kaneda predicts based on Stern's pattern with Elvira's House of Horrors: 'They're absolutely going to do it... They're going to do what they did with Elvira's House of Horrors for Ghostbusters, for Jurassic Park, for Tron'

  • Toy Story will be Stern's best-selling machine ever and will outsell Guns N' Roses machines

    medium confidence · Kaneda: 'Toy Story buy and market it will be their best-selling machine of all time easily hands down... more people love Toy Story than Guns N' Roses'

  • There is no pinball scene in Japan; Japanese arcades do not have pinball machines

    low confidence · Kaneda: 'There is no pinball scene in all of Japan. None! It's nonexistent... when you go into the arcades there, it's nonexistent'

  • Jack Danger is a huge Masters of the Universe fanatic and is now at Stern Pinball as a designer

    medium confidence · Kaneda: 'I also know that Jack Danger is a huge Masters of the Universe fanatic. And so if Jack Danger is over at Sam Stern now as a designer... I guarantee you Sam Stern makes it'

  • Jared at Stern Pinball knows people at Hasbro and Mattel and has expertise in 80s toy properties

    low confidence · Kaneda: 'Jared over at Sam Stern knows a lot of people at Hasbro and Mattel and all these 80s toy properties are his wheelhouse'

  • A Ghostbusters Pro sold for $9,000 on the secondary market

Notable Quotes

  • “If you buy everything they put out there, regardless of how good the theme is, you are getting us further away from the dream themes we all want.”

    Kaneda @ ~5:30 — Core thesis: community enabling poor licensing strategy through indiscriminate purchases

  • “How awesome would a Voltron pinball machine be? Just think about it. You could have five different collectors editions of the game, each one representing a different cat from the Voltron universe.”

    Kaneda @ ~9:45 — Example of desired 80s IP theme with specific product strategy ideas

  • “Aren't we tired of Marvel and just music? Aren't we tired of music and Marvel? Why can't we look past this formula?”

    Kaneda @ ~12:00 — Critique of manufacturing overreliance on Marvel and music licensing strategy

  • “Sam Stern loves it. When they release an $11,000 game and it sells itself for $15,000 right away. They love it. They don't want to stop scalping because what scalping is doing, it's showing them that they have not come close to the ceiling yet.”

    Kaneda @ ~25:00 — Claim that manufacturers benefit from secondary market inflation and use it as pricing signal

  • “It's a fun hobby to look at what's going on. But I will say I'm done buying these games at these prices. I'm buying no more pinball machines until it's a dream theme.”

    Kaneda @ ~28:15 — Personal commitment to selective purchasing based on emotional theme connection

  • “An American Pinball machine, Chris, is just a movie poster you can play. And this is like the art world and the toy world colliding.”

    Friend Tiger Thomas Law (quoted by Kaneda) @ ~32:45 — Framing of machines as luxury art/collectible objects rather than playable games

  • “They're living in the past. They think it's 1990. It's not. And the only way those companies could sell original IP is because they sold a boatload of Addams Family and Twilight Zone and they sold licensed themes.”

    Kaneda @ ~36:00 — Historical critique of manufacturer over-reliance on original IP versus proven licensed themes

Entities

KanedapersonJack DangerpersonJaredpersonGary SternpersonEric MeunierpersonPat LawlorpersonSteve Ritchieperson

Signals

  • ?

    licensing_signal: Rumor that Stern Pinball has acquired Masters of the Universe/He-Man license; presented as insider knowledge but explicitly framed as unconfirmed

    low · Kaneda: 'I heard that Sam Stern Pinball has acquired the license... this is a rumor'

  • ?

    machine_intel: Masters of the Universe pinball machine rumored in development, possibly at Stern; dismissed as unlikely at American Pinball

    low · Speculation about likelihood of Stern vs American Pinball producing based on designer roster and licensing relationships

  • ?

    rumor_hype: Community desire for 80s nostalgia IP themes (Voltron, Transformers, Thundercats, Gilligan's Island) in pinball format

    medium · Kaneda frames these as broadly appealing themes that 'the community' wants; calls them 'dream themes'

  • ?

    product_strategy: Manufacturer awareness and potential encouragement of secondary market inflation; Stern using resale prices as pricing signals for future releases

    medium · Kaneda: 'They love it... scalping is showing them that they have not come close to the ceiling yet'

  • ?

    product_strategy: Prediction that Stern will re-release popular titles (Ghostbusters, Jurassic Park, Tron) with refreshed cosmetics to capitalize on secondary market values

    medium · Pattern identified with Elvira's House of Horrors re-release; prediction of similar strategy for other popular titles

  • ~

Topics

80s/90s IP licensing strategy and nostalgia-driven theme selectionprimarySecondary market scalping and pricing inflationprimaryManufacturer over-reliance on Marvel and music IPprimaryCommunity behavior enabling poor licensing decisions through indiscriminate purchasesprimaryMasters of the Universe license acquisition and competitive positioningprimaryMachine re-releases with cosmetic updatessecondaryEmotional connection and 'dream themes' as purchasing driverssecondaryLuxury collectible market dynamics and wealthy collector behaviorsecondary

Sentiment

negative(-0.72)— Kaneda is frustrated and disappointed with manufacturer licensing strategy, critical of community enabling behavior, cynical about secondary market dynamics, but passionate about potential for better themes. Tone is energetic but grievance-focused.

Transcript

groq_whisper · $0.072

The Masters of the Universe, Adam, Prince of Eternia, Defender of the Secrets of Castle Grayskull, Welcome everybody to episode 641 of Kaneda's Pinball Podcast. I'm your host Kaneda and what I want to talk about on this podcast, I don't want to talk about fathom, I don't I don't want to talk about the delays over at Haggis. I don't want to talk about Spooky's Ultraman and Halloween. I want to talk about looking forward and looking into the pinball future and asking ourselves, why do we not have more pinball games that are based upon 80s and 90s nostalgia that we all grew up with? And I want all of us out there as a community to ask ourselves, can we get these pinball companies to listen to us, right? How can we get them to listen to the themes we really want? Now, the hardest part is this. If you buy everything they put out there, regardless of how good the theme is, you are getting us further away from the dream themes we all want. When you buy games that absolutely don't have an emotional connection to you just because it's got flow, I think you're actually moving us in the wrong direction. These стро〃 уверing in and the people over at Riotpinball that finally get a game made but everybody else out there in the pinball world if you ask them would you rather have legends of the holla or masters of the universe and so i heard that stern pinball has acquired the license and this is a rumor the license to masters of the universe the he-man property we all grew up with and it got me thinking this is a great license for pinball why don't we have more eighties cartoons represented in pinball format let me tell you right now some of the classic eighties cartoons that I think would make for an amazing world under glass would create an amazing art package would create toys and Mechs that would make you go wow would be something that you would want to put in your game room these are the kinds of themes that Please continue to consider joining our AIM's on youtube, Encouraging players to apply for a chance to participate at this organize. for the next pinball machine is going to be. He-Man Masters of the universe. How many of you out there would be excited if they said our next theme is going to be Voltron defender of the universe? How awesome would a Voltron pinball machine be? Just think about it. You could have five different collectors editions of the game, each one representing a different cat from the Voltron universe. That would be amazing. And they should do something The game where if one rich guy buys all five, they'll make one version of the game with special mechs just for him. What about GI Joe, a real American hero? How have we not had a GI Joe pinball machine? What about G1 Transformers? I don't mean the crappy one based on the Michael Bay movie. I mean G1 Transformers and make it based on the Transformer movie. Right? These are things that would just be like, take my money now. What about Thundercats? I think Ninja Turtles is also one of the most popular 80s cartoons. The problem with Ninjaturtles is it wasn't the original show, it wasn't the original voice actors and I think that was a huge miss by Sternpinball but I think more people out there more than Ninjaturtles, I think He-Man, I think GI Joe, I think Transformers, I think Voltron, I thinkThundercats is a good place to start especially if you're a company that works with Ninja Turtles and Ninja Turtles is a good place to start. At3000 vagyation bvqa mz or unbi bvá'��otsŃ' yäf睺ájŹ koslaz. The idea of albums in anime is an extension of these themes, such as the discovery March, Game of Thrones, Torre ihove, The Dragons for the Rejected,ây yawdy lancian, The Lion King maybe the championship of puppets, EEJŽ ш勒øšñä paræבץ�呼ŷe existing under τη Weaknesses by areölń'áveis if the 2000 version is given to you. In addition itņŽŽľšňếnšńŽŃţ ŽŠţţŋŽŽŝňţŽţũ� lets 085362015 Dochel a ■■ger 085382293 08ображ3 1 badge4 Alex 08 Actor 1Bag 1aal 1есс 29 1l 2T 4よね 3t 341utter Here we are all of these amazing properties and we getting stuff like Legends of Valhalla remaking Fathom remaking Cactus Canyon Rush Venom no And there are so few pinball machines that come out a year There are so few Aren we tired of Marvel and just dad music Aren we tired of music and Marvel Why can we look past this formula and I understand why Stern does it but if you a competitor to stern shouldn you be locking up licenses like masters of the universe now I heard a rumor months ago that American pinball might have masters of the universe as a title and a theme I don think that correct and I tell you why because if American pinball had masters of the universe then What are they doing not making it? Shouldn't that be the first game that Dennis Nordman works on? Shouldn't they get that game to market? And so I don't think we're going to see it from them. I don't think we're going to see it from anyone else other than Stern. I also know that Jack Danger is a huge Masters of the Universe fanatic. And so if Jack Danger is over at Stern now as a designer and this license was available, I guarantee you Stern The other thing is this is that Jared over at Stern knows a lot of people at Hasbro and Mattel and all these 80s toy properties are his wheelhouse. And so do you think Stern is going to let big themes like GI Joe and He-Man and Thundercats and Voltron be gobbled up by somebody else? The other part that's crazy to me, if you're Jersey Jack Pinball and you want to make family friendly themes, how are you not looking at And, finally, the last topic of the week. The second issue of the week is the Pinball Podcast. You are watching Pinball Podcast. My name is Jack Guarnieri and I am a Pinballist. But I am also a pinballist. And Pinball is not just about being a pinball player. It is about being a man of the game. It is about being a man of the game. I am a man of the game. I am a man of the game. We are not looking at these properties. How is Jersey Jack not looking at these properties because who wouldn't want to see Eric Minier make Voltron or Eric Minier or Pat Lawler or Steve Ritchie do Transformers the movie. We don't want Godfather. Godfather is a slow dramatic movie. It is not a good theme for pinball. It's just Jack Guarnari thinking this theme will sell to the rich New Jersey guys I hang out with. But that's not what pinball is supposed to be. It is supposed to be a colorful world under glass that brings an exciting property to life in physical form. And that's why themes like Halloween are bad because the main character doesn't even talk. It's a very, very bad choice of a theme for pinball. And everybody knows it. That's why people are not loving these games over at Spooky because they're not the best All of these are great themes for pinball. Ultraman is a much better theme for pinball than Halloween. The only problem is how many of you out there grew up with Ultraman? How many of you watched Ultraman? Like nobody! And I grew up as a geek and as a nerd in the 80s and where would you even find the Ultraman show? It was not being played anywhere. It wasn't like there was internet back then where you could watch the episodes. So I don't understand how anyone who's aged 40 to 60 says Ultraman. I grew up with Ultraman in America which is the pinball buying demographic for the most part and guess who doesn't buy pinball? Japanese people! There is no pinball scene in all of Japan. None! It's nonexistent. When you go into the arcades there, it's nonexistent and I get that Chuck is an Ultraman fan because he geeks out over this stuff like Ultraman and Godzilla and I get there's a tiny, tiny, tiny little niche fanbase in America so I'm hoping and I'm praying that Stern Pinball 끝 The It would be incredible to see that Castle Grayskull world under glass in pinball form Will we get it? I think most of us want it and we don't want stuff like legends of Valhalla We don't want stuff like original Dennis Nordman titles. I don't want a Follow-up to whitewater. I don't want a sequel to Roadshow I want things that when I look at them, they stir the emotions inside me. They make me want to say I want to play that because I have some connection to that. And I think more and more of us are realizing that those are going to be the games when all is said and done, regardless of gameplay, the stuff that's going to rise to the top, the stuff that people are always going to want. It's going to be the themes that move you emotionally. Tron. Ghostbusters, Jurassic Park, Guns N' Roses, mainstream things that everybody can relate to on some level. It's just that kind of stuff that we need more of, but it can't be too niche like Godfather and I'm not sure you know as I think about next year I'm hoping and praying we do get back to the future. James Bond is going to be something that millions of people love. Toy Story is going to be something that millions of people The Toy Story To market it will be their best-selling machine of all time easily hands down It will be their most popular theme ever it will sell out faster than any machine They've ever released it will because more people love Toy Story than Guns and Roses and there's not as much Division and it's something you can live with longer than a music pin if you don't love that musical act So email me at kanedapinball at gmail dot com and tell me what theme from your childhood would you love to see in pinball format and I will read some of your answers on the air. Now by the way for you club members out there thank you so much I remember when we were struggling to get to 200 Now we at 368 and I want to thank Dan Barlow number 365 Mike and Rob and Kaz I love the fact that the Kaneda Club is working I mean this is working for me and I love doing this show I also want to let you know and I sent you guys a note about this If there are old episodes of Kaneda Pinball Podcast that you miss that you want to still hear let me know Shoot me a message and I can I'm also going to put the music mixes which so many of you love, I'm gonna upload them to the Kaneda Club so you can listen to that amazing 80s mix anytime you want. So I heard some feedback about that. I want to talk about something on this episode and I brought it up on my Facebook live but not everybody is on Facebook. I want to talk about what I think is the solution to the ridiculous flipping of LEs and scalping of machines that seems to be taking over the pinball industry. And my idea is very simple that for the amount of money that these games cost, these companies put like cheap little plaques on each game that say like one of 500, one of a thousand. co-students7630 efor grinded, The game is made for and then put the name of the buyer. So it would be Godzilla500 of a thousand personally made for Kaneda. If you did that, if the manufacturers did this and required for each order to go through for you to be allocated a game, you need to give me the name of the person who's buying the game and that is going to land on the plaque itself. I think that would keep a lot of people from flipping games. It would help us better I know it's just a tiny little detail, but it matters. I bought my Dodge demon dodge did exactly that and each owner of a demon their name is on the car it says on the air conditioning vent of my car that this dodge demon serial numbered this was built for Chris and then my last name it says it on the car it also has my name on the demon crate and I think these pinball companies I know they don't care I bet they love seeing the scalping taking place I'll tell you why they love it Stern loves it When they release an $11,000 game and seeing itself for $15,000 right away. They love it. They don't want to stop scalping because what scalping is doing, it's showing them that they have not come close to the ceiling yet. If they see people buy this Jurassic Park on Pinside right now, this guy's selling a Jurassic Park Ellie for $22,000 when they see Ghostbusters Ellie sell for $20,000. The Stern The marketingdepartment is not stupid. They're looking at these sales and saying we can charge so much more. And the other thing I think is going to happen, and when this happens, it's going to burn everyone who ran after all these LEs. I think Stern is going to SLE everything. They're absolutely going to do it. They're going to do what they did with Elvira for Ghostbusters, for Jurassic Park, for Tron. You name the game. You name me a Stern game that is popular. History oblique. Introdu The Stern is smart. They never officially say, this is it, we're never making more. They don't. Distributors will say, hey, they're not doing any more Ghostbusters, so you better buy it now. Until they officially say this is the final run forever, you might be in for a rude awakening when they rerun the game. And I'm here to tell you right now, I heard a story about a guy bought a Ghostbusters Pro. Not a premium, not an LE. A Ghostbusters Pro he bought for $9,000. and yet another geek of theга juste ingredients TTY at pinball squeezing Pend monetized herzlich as we can't be serious about the world can it anyone lWhitneyиз ekfrייםued at the avianseільки at pinballClint�� result include a;;уг Italis sembiià something whatșer campeãs drift the first episode 1986 Hungary Mahirat del manzo I think we going to see Pirates of the Caribbean from JJP again Absolutely I think we see more Ghostbusters I think we see more Trons because Stern knows if we just change the artwork that it If we just give a refreshed cabinet artwork and translate we can make in changes to a game that originally sold for bucks and we could CABINETARTWORK and TRANSLITE And that game has been out for almost a year now. It's a fun hobby to follow. It's a fun hobby to look at what's going on. But I will say I'm done buying these games at these prices. I'm buying no more pinball machines until it's a dream theme. Toy Story is a dream theme. I'm absolutely getting a Toy Story collector's Edition. And I'm waiting. I'm waiting. I see no reason why anyone would run at every single new game. I see no reason to pay inflated prices on older titles unless it's a dream theme for you. If you're rich and you're wealthy, you don't care. You don't care that you just dropped 9,000 on a Ghostbusters Pro or 20,000 on a Jurassic Park LE. What do you care? If you have millions of dollars in the bank and you want this thing, why would you care what anybody says? This hobby jumped the shark years ago. There are so many rich people in it. They've been somewhat reserved in showing us how rich they are. We are but now we've woken them all up and they're happy to tell us on a daily basis that 20 grand means nothing they could spend 20 grand on a steak and they wouldn't even feel it at the end of the year now most Americans can't do that most people in the world can't but if you're buying a pinball machine you better be well off where you could order a twenty thousand dollar steak and you won't really feel any The end of the year. That's all these pinball machines are to these people. They're just luxury items to have in their house that they enjoy. One of my friends said it the best. He's like a pinball machine. Chris is just a movie poster you can play. And this is like the art world and the toy world colliding. And that is what these things are to these rich collectors. They barely turn the machines on. They barely play the games, but they just get happiness from Player resource rate, I don't. I think everyone is getting so ripped off and it's just from what's going into these games. That's the point. If everything we saw under the glass was amazingly sculpted and the mechs were incredibly complex but satisfying and we saw real magic then I would be like absolutely, absolutely these things are worth more than $10,000. But we're not seeing that. You know I saw a quote from my friend Tiger Law. I love him down there in Louisiana. He said that Rick and Morty is an amazing Imale andso shall be vichu album of a Nyabuy x возвращación x A world under glass. A world under glass. It's not a world under glass. You got a ship on a spring and a garage and that's it. Is Rush Pinball a world under glass? I don't know. Maybe. I guess so. Was Led Zeppelin a world under glass? No. Was Godzilla? Yes. Godzilla was a nice world under glass. All right, everybody. This has been Kaneda's Pinball Podcast episode something, something, something. And look, if you did not vote in the Twippies today, it's not a good thing. The last day to get your vote in. I will be back with more shows and I just want to end this by saying please somebody make Masters of the universe stern if it's you good. I hope you make it. I hope American pinball and spooky pinball wake up. These are the kinds of themes that people really want. We need to stop running at these companies with FOMO because they're not going to learn a lesson. The worst thing to happen in American pinball was Legends of a holla selling through five hundred incream castleinter dáleagen, A-P-Games, like He-Man, like Voltron, like Sonic the Hedgehog, that's what's gonna secure A-P's future. It's not original IP games. They're living in the past. They think it's 1990. It's not. And the only way those companies could sell original IP, cause they sold a boatload of Adam's Family and Twilight Zone and they sold licensed themes. That's what opened the door for unlicensed stuff. They're going the other way and it's not gonna work out. Everybody, I'll See you soon. Hopefully we'll see some cactus canyons and some fathoms on the line over the next couple of weeks. Peace out, Kaneda. Together we defend Castle Greyskull from the evil forces of Skeletor.

medium confidence · Kaneda recounts anecdote: 'I heard a story about a guy bought a Ghostbusters... A Ghostbusters Pro he bought for $9,000'

Tiger Thomas Law
person
Dennis Nordmanperson
Stern Pinballcompany
Jersey Jack Pinballcompany
American Pinballcompany
Spooky Pinballcompany
Masters of the Universegame
Teenage Mutant Ninja Turtlesgame
Voltrongame
Transformersgame
Thundercatsgame
Toy Storygame
Ghostbustersgame
Jurassic Parkgame
Godzillagame
Legends of Valhallagame
This Week in Pinballorganization

sentiment_shift: Fatigue with Marvel-dominated and music-themed pinball machines; desire for broader IP diversity

medium · Kaneda: 'Aren't we tired of Marvel and just music? Aren't we tired of music and Marvel?'

  • $

    market_signal: Pinball machines framed as luxury art/collectible items rather than playable games, owned by wealthy collectors who rarely play them

    medium · Kaneda reflects on wealthy collector behavior and quote: 'An American Pinball machine is just a movie poster you can play'

  • ?

    personnel_signal: Jack Danger now at Stern Pinball as designer, with strong personal interest in He-Man/Masters of the Universe theme

    medium · Kaneda: 'Jack Danger is over at Sam Stern now as a designer and this license was available, I guarantee you Sam Stern makes it'

  • ?

    product_concern: Criticism that recent themed machines (Halloween, Rick and Morty, Rush, Led Zeppelin) do not create compelling 'world under glass' experiences

    medium · Kaneda on Rick and Morty: 'It's not a world under glass. You have a ship on a spring and a garage and that's it'

  • ?

    industry_signal: Opportunity gap: competitors to Stern are not aggressively acquiring 80s/90s nostalgia IP licenses that would resonate with core demographic

    medium · Rhetorical questions: 'if you're a competitor to Sam Stern shouldn't you be locking up licenses like Masters of the Universe now?'

  • ?

    community_signal: Kaneda criticizes community for buying every new release regardless of theme appeal, enabling manufacturers to ignore community preferences

    high · Central thesis: 'If you buy everything they put out there... you are getting us further away from the dream themes we all want'

  • $

    market_signal: Prediction that Toy Story will become Stern's best-selling machine ever due to broader appeal than music-based themes like Guns N' Roses

    low · Kaneda: 'Toy Story... will be their best-selling machine of all time... more people love Toy Story than Guns N' Roses'