claude-haiku-4-5-20251001 · $0.030
Jerry Kurtz discusses P3 platform value, customer loyalty model, 14-game library, and flipper upgrade kit.
Multimorphic has released 14 games in their game library over five years
high confidence · Jerry Kurtz stated: 'over the course of these five years, we now have 14 games in our game library'
New P3 games cost under $3,000, compared to $6,000-$15,000 for traditional pinball machines
high confidence · Jerry: 'we come up with a game for $2,500 or $2,750 or likely our licensed game that we're coming out with soon that we've started talking about will be a little higher to cover the cost of the license. But we're talking about under $3,000 for a game, and everybody else is selling games for $6,000, $7,000, $8,000, $10,000, $12,000, $15,000.'
Multimorphic announced the P3 the same week COVID shut everything down, the week before TPF
high confidence · Jerry: 'We announced it basically the same week COVID shut everything down. It was the week before TPF, which is where we were going to launch.'
Jerry Kurtz is developing a new licensed game for the P3 platform
high confidence · Jerry: 'likely our licensed game that we're coming out with soon that we've started talking about will be a little higher to cover the cost of the license'
Ranger in the Ruins (a third-party game by Nick Baldridge) costs $149-$150 and all money goes to the developer
high confidence · Jerry: 'Ranger in the Ruins, by the way, is developed by a third party, Nick Baldridge... It is $149 $150 essentially to add on this entire new game... But most of the money goes to Nick'
Multimorphic released a flipper upgrade kit to address flipper feel concerns on the P3
high confidence · Jerry: 'What we've done is we've come out with a flipper upgrade kit that includes a couple of small circuit boards that get put near the flippers so the circuit boards can sense the position of the flippers, feed that information back to software, and our software now can ensure that you've got full strength flips no matter where the ball hits it on the bat.'
Sorcerer's Apprentice is Multimorphic's latest game and Jerry Kurtz wrote the logic and game rules
high confidence · Jerry: 'Sorcerers. Sorcerers Apprentice is our latest. I wrote, did all the code for, not all the code, I did the logic, the game rules'
“It really comes down to value. You need to decide if there's enough value in the product that you're getting for the price somebody's charging for it.”
Jerry Kurtz@ 3:14 — Core philosophy on downloadable content pricing and value proposition
“If you want that traditional experience, there's plenty of options. We're the only ones giving you that different experience.”
Jerry Kurtz@ 12:48 — Multimorphic's positioning as a differentiator in the market
“We're the only pinball company in the industry that's... we're incentivized... we want to make sure our customers have working, playing, feature-rich machines forever”
Jerry Kurtz@ 18:56 — Describes Multimorphic's unique customer loyalty business model
“Slow growth is a lot easier to manage and it's a lot easier to build the strength of a company that way than trying to go really fast, really quickly.”
Jerry Kurtz@ 17:22 — Explains Multimorphic's deliberate growth strategy
“I guess we should take it as a badge of honor that we're now part of the pinball community... people are trashing us and praising us at the same time”
Jerry Kurtz@ 23:57 — Reflects on polarized community reception to P3 platform
“The people that think Cannon Lagoon is the best, generally speaking, are non-traditional pinball people... They're non-pinball people. It's just fun.”
Jerry Kurtz@ 24:13 — Explains divided audience appeal across player demographics
product_strategy: Multimorphic pursuing game library growth to 14 titles and emphasizing customer loyalty through continuous support and downloadable content
high · Jerry: 'over the course of these five years, we now have 14 games in our game library' and 'we're the only pinball company in the industry that's... incentivized... we want to make sure our customers have working, playing, feature-rich machines forever'
market_signal: P3 games priced at $2,500-$3,000 (or under) versus traditional pinball at $6,000-$15,000, positioning modular platform as value alternative
high · Jerry: 'we come up with a game for $2,500 or $2,750... under $3,000 for a game, and everybody else is selling games for $6,000, $7,000, $8,000, $10,000, $12,000, $15,000'
technology_signal: Flipper upgrade kit released to address longstanding community concern about flipper feel on P3 platform
high · Jerry announced flipper upgrade kit with circuit boards to provide full-strength flips and eliminate flipper feel concerns
product_launch: Sorcerer's Apprentice latest P3 game designed by Jerry Kurtz with BJ Wilson on graphics
high · Jerry: 'Sorcerers Apprentice is our latest. I wrote... the logic, the game rules... I had help from BJ Wilson... He did all of the graphical programming'
personnel_signal: BJ Wilson based in New Zealand providing graphical programming for Multimorphic games
high · Jerry: 'I had help from BJ Wilson, who's in New Zealand... He did all of the graphical programming'
positive(0.78)— Jerry Kurtz speaks confidently about Multimorphic's strategy and defends the P3 platform against criticism. The conversation is collaborative and respectful. Some acknowledgment of market challenges, but framed as manageable and part of building strength. Polarized community reception acknowledged with humor.
groq_whisper · $0.274
BJ Wilson (in New Zealand) did graphical programming for Sorcerer's Apprentice
high confidence · Jerry: 'I had help from BJ Wilson, who's in New Zealand... He did all of the graphical programming.'
community_signal: P3 platform achieving mainstream pinball community acceptance evidenced by inclusion in major tournaments and polarized reception typical of established pinball games
high · Jerry discussing Bat City Open 2017 where Lexi Lightspeed was tournament game, and noting polarized reception ('best' vs 'worst') as sign of community arrival
business_signal: Multimorphic deliberately pursuing slow, managed growth to ensure company strength and customer support quality
high · Jerry: 'Slow growth is a lot easier to manage and it's a lot easier to build the strength of a company that way... if we were trying to sell a thousand machines a year, there's no way we would have been able to do it. We would have died.'
design_philosophy: Jerry defending P3's digital screen integration as authentic pinball, comparing pixel grid to traditional lights and emphasizing physical ball/flipper mechanics
high · Jerry: 'We have two million RGB lit rollover targets because every pixel is essentially a light... We're still flipping a physical ball... people who say it's not a real pinball experience are really just looking for an excuse'
licensing_signal: Multimorphic working on licensed game for P3 platform with higher price point to cover licensing costs
medium · Jerry: 'our licensed game that we're coming out with soon that we've started talking about will be a little higher to cover the cost of the license. But we're talking about under $3,000'
content_signal: Third-party game development on P3 platform with Nick Baldridge's Ranger in the Ruins as example; Multimorphic taking small percentage, majority going to developer
high · Jerry: 'Ranger in the Ruins, by the way, is developed by a third party, Nick Baldridge... $149 $150 essentially to add on this entire new game... most of the money goes to Nick'
product_strategy: System Core generic artwork package released to allow players to swap between themed machines without changing cabinet appearance
high · Jerry discussing System Core artwork by Jackson G as solution for players with multiple game modules to maintain unified cabinet aesthetic
competitive_signal: P3 games increasingly adopted in competitive tournament play, with Lexi Lightspeed used in major tournaments since 2017
medium · Host mentioning selection of Lexi Lightspeed in Bat City Open tournament in 2017, noting other players' skepticism about unconventional choice