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Don streams from new home, reflects on factory visit and past jobs, discusses Pinball at the Beach, and explores ET as potential pinball theme.
Don loaded $60,000-$70,000 of pinball machines with toppers using a forklift at what appears to be Spooky Pinball's facility without breaking anything.
high confidence · Don directly states this during the stream: 'I loaded up uh $60,000 of with toppers like 70 grand of pinball machines yesterday with a forklift. Didn't break anything.'
Circus Voltaire action figures were announced in two versions: a 16-inch limited hand-painted version and a 12-inch version, with no prices yet released.
high confidence · Don describes the announcement: 'Two different versions. A 16inch one, which is going to be pretty big, and a 12 in. Um, the 16in is limited and hand painted. The other one's probably not.'
Circus Voltaire sculptures will likely cost around $300 due to $30,000-$80,000 in tooling costs to produce approximately 500 units.
medium confidence · Don's economic analysis: 'if they're doing what 500 of them um to recoup their cost you know these things are going to they haven't released a price but they're going to be like 300 bucks right they have to be'
Pinball at the Beach's ticket website crashed due to high demand (approximately 200 people attempting to purchase simultaneously), not insufficient server capacity for normal operations.
high confidence · Don explains: 'probably 200 people showed up at once and the poor web server couldn't handle the traffic. So probably what they did is just shut it down for now. They're going to upgrade their internet speeds and capability'
Don previously had approximately 30 pinball machines in the southern Wisconsin property's basement that are now gone.
high confidence · Direct statement: 'There were 30 down here. Um, and they're gone. And I'm sad because there were some bangers. There was some rare games.'
Pinball at the Beach only requires a ticket/wristband for entry to the actual pinball tent; non-enthusiast guests can participate in beach and hotel activities without purchasing a ticket.
high confidence · Don describes access: 'you only need the ticket to get into the pinball tent. They give you a lanyard and a wristband. Um, that's what we showed to get in there. And after a while, I just kind of left my lanyard in the room and I just went with my wristband.'
“I've learned more about what goes into making pinball machines in the last 36 hours than the last three years.”
Don@ 3:26 — Indicates Don's recent deep immersion in manufacturing/design at Spooky Pinball factory visit
“Once I put it in my head that driving a forklift is like pushing a shopping cart backwards, that's when it clicked.”
Don@ 6:31 — Reflects on his first forklift job in 1998 and recent experience operating heavy machinery at factory
“Pinball at the beach was very much like everybody was just walking around, you know, like, 'Oh, hey, Steve Richie, how where'd you get that banana daiquiri?'”
Don@ 18:19 — Characterizes Pinball at the Beach as more casual and accessible than major expos
“I don't want to like just be clouding the judgment and like come out with a game and it's doing like poor numbers because I'm like, doesn't everybody love this theme?”
Don@ 31:16 — Shows Don's awareness that enthusiast preferences may not reflect market viability for pinball themes
“What's fun is creating interesting stuff and getting it out there. And that's why I do it.”
Don@ 29:23 — Reveals Don's philosophy on merchandise and creative projects—not profit-driven but impact-focused
“Minè was there teasing everybody. He was just dressed in Harry Potter gear. It's like like he just didn't care anymore.”
Don@ 18:32 — Anecdotal observation about Minè (likely designer/industry figure) at the event
content_signal: Don testing new WiFi router and streaming setup from southern Wisconsin bedroom, early stream logistics
high · Don states: 'I just got the Wi-Fi hooked up. New router, so I'm testing it.'
personnel_signal: Don starting a new job next month and relocating to southern Wisconsin; transitioning from previous employment situation
high · Direct statement: 'New job is starting next month' and references to relocating and triple properties no longer being needed as income properties
manufacturing_signal: Spooky Pinball has significant Evil Dead inventory in production; Don observed approximately $250,000 worth of boxed units at facility during recent visit
high · Don describes: 'fully boxed Evil Deads in front of me in this forklift. Like like a quarter million dollars of Evil Deads in boxes on pallets right in front of me'
product_launch: Circus Voltaire action figure line officially announced with two product tiers (16-inch hand-painted limited, 12-inch standard production) but pricing not yet released
high · Don reports: 'We saw just a surprise surprise announcement of um, some pinball action figures or, you know, statues or mckettes. No prices yet.'
event_signal: Pinball at the Beach ticket sales experienced website server overload during launch, affecting around 200 simultaneous purchasers; organizers plan infrastructure upgrade before next ticket release
high · Don explains: 'probably 200 people showed up at once and the poor web server couldn't handle the traffic. So probably what they did is just shut it down for now. They're going to upgrade their internet speeds'
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Leor is involved in creating the Circus Voltaire action figure sculptures, with potential involvement from DPX/Melvin.
medium confidence · Don speculates: 'Is this Melvin from DPX is doing the sculpts? It must be because Leor is involved.'
David Fix held a leadership position (Chief Something/Vice President) at American Pinball and was responsible for Burio's Barbecue Challenge and Galactic Tank Force.
high confidence · Don identifies: 'David Fix um is is our homie, our pinball friend who was the chief something vice president of American pinball. I forget what his exact title was. He's a guy with a curly mustache. Uh responsible for conception of Burio's barbecue challenge. Uh Galactic Tank Force.'
“We're in a market for DPX. Great DPX games. Design a DPX game and make it. Get rid of these dumb themes.”
Don@ 24:30 — Critical opinion on theme licensing vs. original themes in modern pinball
“There's no money in t-shirts. It's why I haven't gone on to um what's the the pinball swag barn or whatever.”
Don@ 28:45 — Insight into secondary pinball merchandise market economics and margin challenges
event_signal: Pinball at the Beach characterized as more intimate, casual alternative to major expos (Pinball Expo, TPF) with lower density, easier access to industry figures, no exhibitor booths, and beach venue integration
high · Don describes contrast: 'big shows that I go to, you know, Expo, TPF, I mean, they're huge, they're massive, your voice is gone by the third day. Uh, pinball at the beach was very much like everybody was just walking around'
community_signal: Don testing community interest in ET: The Extraterrestrial as pinball theme; cautious about enthusiast bias vs. commercial viability; Sterling (DPX) supportive; community split on licensing vs. original themes
medium · Don states: 'I don't want to like just be clouding the judgment and like come out with a game and it's doing like poor numbers because I'm like, doesn't everybody love this theme?'
product_concern: Don skeptical about Circus Voltaire action figure market viability; concerned about $300 price point and limited audience without mass market distribution
medium · Don questions: 'I don't think it's a good idea because I don't you know if you're making Freddy and Jason's and you're going to make a h 100,000 of them, it makes sense to do that and put them in Walmart for $24.99. But if you're making these big things...who's going to buy them?'
market_signal: T-shirt and pinball merchandise market has poor margins; retail platforms take 95% of profit, making mass production unviable without extreme volume; Don prints in-house to maximize margins
high · Don explains: 'selling a t-shirt on there, you might get a $150. That doesn't seem worth it. people paying $30 for t-shirts and you get a buck 50.'
venue_signal: Don's southern Wisconsin property previously held approximately 30 pinball machines that have been removed/relocated; collection included rare titles like Banzai Run and Spooky King Kong
high · Direct statement: 'There were 30 down here. Um, and they're gone. And I'm sad because there were some bangers. There was some rare games.'
design_innovation: Don recently played new code update for Alice (likely JJP Alice in Wonderland) at Euro Pinball Championships; new code improves upper playfield accessibility through magnet grab-and-sling mechanics
medium · Don reports: 'I played the new code at Vocleberg, Austria during the Euro Pinball Championships and I was actually able to get up to the upper play field more often'
event_signal: Don organizing homebrew topper contest for Pinball Expo (October 18); currently has low participation (possibly only one confirmed entry); offering prizes including Electric Playground Iron Maiden and Kong toppers
medium · Don states: 'One's emailed me and let me know like what they're bringing. So, I don't know if it's going to be one person. Kev, if you're the only person that shows up with a homebrew topper, you're going to walk away with either an Iron Maiden topper or the Kong Topper'