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Expo recap featuring Stern's manufacturing advances, new connectivity system, and standout homebrew games.
Stern is manufacturing more games per day now than pre-COVID, having become more efficient after COVID shutdowns
high confidence · Josh Rupp citing information from George Gomez during the virtual Stern factory tour seminar at Expo
Stern is doubling their CNC machines for playfields (currently has 2, ordering more)
high confidence · Josh Rupp citing George Gomez statement during virtual factory tour
Spike 3 is in development at Stern to keep up with advancing technology
high confidence · Josh Rupp reporting George Gomez announcement during virtual factory tour seminar
Stern's new president Seth Davis has a background in Walt Disney World, ESPN, and subscription-based streaming services
high confidence · Josh Rupp discussing Seth Davis's background during Expo recap
The Stern connectivity system allows operators to remotely monitor if machines are functioning and offline
high confidence · Josh Rupp explaining George Gomez's comments on operator benefits of the system
Sonic the Hedgehog homebrew designer Ryan McQuaid was able to use primary source assets from Sega because Sonic is 'very, very free with using their intellectual property for hobbyists'
medium confidence · Scott Larson reporting from homebrew seminar comments by Ryan McQuaid
Mark Seiden, designer of the Metroid homebrew, was just hired as a primary designer at Jersey Jack Pinball
high confidence · Josh Rupp and Scott Larson discussing Mark Seiden's JJP hire
American Pinball announced a challenge (Ron Hallett challenge) to hire or produce selected homebrew machines from Expo presentations
high confidence · Scott Larson describing American Pinball's designer recruitment initiative at Expo
“Stern is making more games now per day than they were pre-COVID...COVID shut them down for three months...they re-evaluated how they were manufacturing. They were able to cut out some of the dead weight and become more efficient.”
Josh Rupp (citing George Gomez) @ early in seminar discussion — Reveals Stern's post-COVID manufacturing improvements and efficiency gains
“Spike three is in development...technology is moving on and they need to keep up with it.”
Josh Rupp (citing George Gomez) @ late in Stern tour discussion — Confirms next-generation hardware platform development at Stern
“I have no idea where it's going to go down in the future. Currently, it's just free. And it could be that in the future, if you want to add something, then it's an optional service.”
Josh Rupp @ connectivity discussion — Expresses measured optimism about Stern's connectivity system despite privacy/subscription concerns
“He specifically found that Sonic is very, very free with using their intellectual property, their assets for hobbyists.”
Scott Larson (citing Ryan McQuaid) @ homebrew discussion — Notes Sega's favorable IP stance for hobbyist projects vs Nintendo/Disney
“That is the best way to do it because...that's exactly how Keith Elwin was when George called.”
Scott Larson @ American Pinball challenge discussion — References established path to professional design via homebrew showcase
“It was a really solid showing at the show...I thought it was a big step forward for American Pinball.”
Josh Rupp @ Legends of Valhalla discussion — Positive reception of American Pinball's first major Expo game
“This felt very pinball-y to me, but it also felt like a pinball machine and an iPad game fused together.”
Josh Rupp @ P3 game discussion — Describes hybrid nature of Multimorphic's P3 system
“Zach is sending some personal parts out of his collection to make sure that this customer gets taken care of because he knows how much this game means to him.”
manufacturing_signal: Stern doubling CNC playfield machines and achieving higher daily game output post-COVID through manufacturing optimization
high · George Gomez stated Stern now produces more games per day than pre-COVID, has 2 CNC machines with orders placed to double capacity
technology_signal: Spike 3 platform in active development at Stern to maintain technology parity with evolving OS standards and replace DMD/LCD legacy systems
high · George Gomez announced Spike 3 development, noting 4-5 year cycle alignment with Nintendo/PlayStation release patterns and necessity to replace aging DMD technology
product_strategy: Stern launching connectivity system for games to track player behavior, mode difficulty data, and operator machine health monitoring
high · Josh and Scott tested web-based Stern connectivity system at Expo, noted badge notifications and operator remote monitoring capabilities mentioned by George Gomez
personnel_signal: Mark Seiden (Metroid homebrew designer) hired by Jersey Jack Pinball as primary designer
high · Josh and Scott confirmed JJP hiring of Mark Seiden after playing his Metroid homebrew game at Expo
community_signal: Homebrew games receiving significant Expo platform with multiple standout entries (Sonic, Metroid, Greek Gods, Castlevania, Boys Night Out) attracting sustained player interest
high · Josh and Scott extensively covered homebrew section, noted crowd sizes and design depth, reported American Pinball homebrew hiring challenge
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Josh Rupp @ opening section — Highlights Zach Meny's customer service dedication
design_innovation: P3 system demonstrating fusion of physical pinball mechanics with digital screen integration as viable commercial format
medium · Josh praised P3 games (Heists, Sorcerer) as 'pinball-y' hybrid with iPad-like mechanics, noted potential for ticket redemption venues
sentiment_shift: American Pinball showing marked improvement with Legends of Valhalla (homebrew collaboration) and P3 games receiving positive reception vs prior release concerns
medium · Josh called Legends of Valhalla 'a big step forward for American Pinball' and praised Steve Bowen's engagement; noted P3 enjoyment exceeded expectations
licensing_signal: Sega permitting homebrew IP use for non-commercial Sonic projects while Nintendo/Disney maintain stricter enforcement, affecting homebrew designer choices
medium · Ryan McQuaid noted Sonic's openness to hobbyist IP use vs Nintendo/Disney's restrictive stance; nonetheless Metroid and Castlevania homebrews exist at Expo
business_signal: American Pinball formalizing homebrew-to-production pathway via Ron Hallett Challenge to identify and hire designer talent
high · Josh and Scott reported American Pinball challenge offering design/production opportunities to Expo homebrew presenters; Scott noted this mirrors Keith Elwin's discovery path
event_signal: Expo scheduling (vendor hall opens 6pm Thu/Fri, all day Sat) and venue size (large convention center vs partitioned rooms) affecting attendee experience and vendor access
medium · Josh and Scott discussed limited early vendor access, large open floor plan requiring extensive walking, and scheduling conflicts with seminars
content_signal: Stern virtual factory tour enabling media and attendees to access factory areas (designer cubicles, assembly line) normally restricted from in-person tours
high · Josh noted Jack Danger virtual tour showed designer area and cubicles; noted 80 in-person visitors couldn't access same depth vs remote camera access
product_concern: Multiple Expo machines (Legends of Valhalla, Metroid, Greek Gods) showing weak flipper power and adjustment issues due to 12-hour daily convention play stress testing
medium · Josh reported weak bottom flippers on Legends of Valhalla; Scott noted weak flippers on Metroid; both attributed to thermal/endurance tuning for convention use vs real-world scenarios