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Episode 37 :: The Electric Bat Cast

Electric Bat Cast·podcast_episode·1h 48m·analyzed·Jul 24, 2026
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claude-haiku-4-5-20251001 (batch) · $0.022

TL;DR

Electric Bat Arcade operators discuss events, maintenance priorities, and game selection decisions with community Q&A.

Summary

Rachel and Kale from Electric Bat Arcade discuss upcoming events (Transformers launch party, 8th anniversary bash), answer community questions about pinball operations and game maintenance, and explore topics like code vs. rules terminology, ball path design standards, and Jersey Jack Pinball absence from their floor. They emphasize game maintenance quality as critical to arcade success and address considerations for new arcade operators in underserved markets.

Key Claims

  • Stern now provides downloadable spreadsheet data through Stern Insider Connected Pro accounts, which has saved operators significant time

    high confidence · Rachel explains new Stern audits feature that allows operators to click a button and download game data

  • Proposed predictive maintenance alerts (like 'replace flippers every 1,000 cycles') would be ineffective because there are too many variables and unknowns about component quality

    high confidence · Rachel and Kale discuss why automated maintenance thresholds wouldn't work for pinball machines

  • Push notifications for tech alerts would be highly valuable for operators, though they would want to disable certain recurring alerts like Munster's lower playfield flipper button

    high confidence · Rachel requests Stern implement push notifications for tech alerts, mentions persistent false alert on Munster

  • Game selection at Electric Bat Arcade prioritizes owner preference first, then earnings, then repair costs, and balances classic games with recent releases

    high confidence · Rachel answers Guttergool's question about decision factors for keeping or removing games

  • Game maintenance quality is the single most important factor determining an arcade's reputation and success within the pinball community

    high confidence · Rachel states this is the biggest complaint she hears about pinball arcades and what kills venues

  • Multiple copies of the same newer Stern game (Pokemon, Stranger Things, Metallica) have had incorrect ball path feeds out of the box that required operator adjustment

    high confidence · Rachel describes drilling and repositioning ball guides on multiple games to fix drain feeds

  • Manufacturers do not publish intended ball paths for controlled ejects; operators must determine correct feeds through rules logic and testing

    high confidence · Rachel explains that while designers have intended paths, these are not documented in manuals

  • Jersey Jack Pinball is absent from Electric Bat Arcade floor due to USB lamp connection issues causing random lamp failures and false lamp board errors

Notable Quotes

  • “Is this a game that the two of us really like? Tied with that is does Kale like it? As soon as you made it about me, I started paying attention. So that really is our top priority above earnings, above anything else.”

    Rachel @ ~22:00 — Core philosophy on game selection and operator decision-making; reveals personal preference supersedes profitability

  • “The biggest complaint I hear about pinball arcades... is how well the games are maintained. This is what you really, if you are opening a spot, this is the one thing you need to focus on almost more than anything, because this will kill your spot.”

    Rachel @ ~38:00 — Critical success factor for arcade operators; maintenance quality as competitive differentiator and community reputation driver

  • “There are intended ball paths for everything, but they are not published, to my knowledge. And I think to figure them out, a lot of times you're just like, well, if it comes down this way, is the next shot that's lit, is it a shot that you make from the left flipper?”

    Rachel @ ~52:00 — Addresses gap between designer intent and operator knowledge; shows empirical troubleshooting is standard practice

  • “A thousand plays doesn't equate to a thousand plays. They don't know what parts you're using. Right. Exactly. So, no, I don't see them doing that.”

    Rachel @ ~15:00 — Explains why automated maintenance thresholds fail in practice; component quality variation makes standardized intervals unreliable

  • “Every, especially pinball-centric arcades, they're so unique... people are flying to go to different arcades because they hear about them. They have different machines than other arcades. And so they're all like diamonds.”

    Rachel @ ~39:00 — Articulates why new arcade operators shouldn't fear competition; each venue's unique game selection and culture creates differentiated appeal

  • “We're not buying Jersey Jack games right now because the main thing for me is that stupid USB lamp connection.”

    Rachel @ ~67:00 — Concrete example of technical reliability blocking purchase decisions; reveals manufacturing quality concerns affecting market viability

Entities

RachelpersonKalepersonElectric Bat ArcadecompanyStern PinballcompanyJersey Jack PinballcompanyElliot EisminpersonMichaelpersonRPM Specialtiescompany

Signals

  • ?

    product_concern: Multiple Stern games (Pokemon, Stranger Things, Metallica Remastered) shipped with incorrect ball path feeds requiring operator drilling/repositioning to function as intended

    high · Rachel details specific examples: 'We have two Pokemon games, one left orbit fed down the drain... Our premium, it was hitting the left slingshot... Our Stranger Things, same thing... when we first got it, it was hitting the left orbit feed was hitting the slingshot'

  • ?

    product_concern: Jersey Jack Pinball games have USB lamp connection issues causing random lamp failures and false lamp board errors, making them unattractive for operator purchase

    medium · Rachel: 'We're not buying Jersey Jack games right now because the main thing for me is that stupid USB lamp connection... makes lamps go on and off kind of at random, willy-nilly, and then has big lamp board errors flash'

  • ?

    operational_signal: Game maintenance quality is the single most critical factor determining arcade reputation and success; poor maintenance kills venues regardless of game selection

    high · Rachel: 'The biggest complaint I hear about pinball arcades... is how well the games are maintained. This is what you really... this is the one thing you need to focus on almost more than anything, because this will kill your spot'

  • ?

    technology_signal: Stern Insider Connected Pro now allows operators to export detailed game performance spreadsheets, significantly reducing manual data tracking burden

    high · Rachel: 'When you have a Stern Insider Connected Pro account, now we can just click a button... It has saved operators a lot of time. Huge. It's a massive, massive help'

  • ?

Transcript

groq_whisper · $0.072

0:00
We're about to get started here. Don't need that. So that's how we look. You see how we look? Yeah, that looks good. Yeah, we're looking good. Yeah. All right, especially you. Oh, thank you. Yeah, you're welcome. You're welcome.
0:22
Just another day in paradise in Phoenix, Arizona. Welcome to the Electric Batcast. We're getting this thing cranked up a little bit. We are enjoying some coffee here. You made some great coffee here. Thank you. We don't usually do the coffee. No, but today I made some French press and threw some ghee and coconut oil in it. And a touch of cinnamon, dusted it with a little bit of cinnamon. Gotta always do something a little extra. It's good to be back. You know, a lot of people have been talking about... Well, about this. I mean, people talk every day. People talk every day. But they've been wanting to hear this show because this is an important earnings report. It is. And this is an earnings report from almost a month ago now. Right. And because people were excited to know how things went because things got shooken. Yeah. Yeah, we were shaking things up a little bit because Barrels of Fun, Winchester Mystery House. Yes. Showed up on the floor and we want to know how those earnings went. I still don't know. You hide all of this data from me. Yeah. For good reason.
1:46
Yeah, so we have Transformers, Winchester, we have all kinds of things going on in the earnings report a little later on in the show. Yeah, and still Pokemon, Pokies, Mon. Yeah. Because we have two games. We still have two games. Yep.
1:59
Ladies and gentlemen, welcome to the Electric Batcast from the low desert of the great American Southwest. I'm here. My name's Kale, and this is Rachel, owner and operator of the Electric Bat Arcade. The brain's behind the operation. I just kind of help her out. When she needs a machine moved, I help her out. I'm the muscle behind the operation. And we operate the Electric Bat Arcade out of Tempe, Arizona. We have a lot of fun. We have a lot of people that love to come out and play in these tournaments and a lot of casuals. They just like to show up and play games not in tournaments. Right. We cater to all kinds of people. Big old community. All kinds of interests.

medium confidence · Rachel explains they would like to carry JJP games but have concerns about non-lockable USB connectors on lamp boards

  • Economics of agglomeration principle applies to arcade locations—multiple arcades in close proximity benefit each other rather than cannibalizing

    medium confidence · Kale cites examples of multiple arcades within walking distance (Mesa, AZ) and explains how clustering drives foot traffic

  • In pinball community discourse, 'code' is conflated with 'rules' but technically code refers to software implementation while rules refer to game design logic

    high confidence · Extensive discussion with Jackie and Mike about terminology clarification; noted that designers create rules and programmers write code

  • “Once you own a game, it's up to you how you want it to play... Once you own this game, the ball paths are really up to you because there are so many things that can change ball paths.”

    Rachel @ ~55:00 — Shifts responsibility from manufacturer to operator; acknowledges physical game nature and operator agency in final product configuration

  • “I think there are like designers say one thing, then the game tester says another thing. And then, you know, you know, a guy working on the rules says another thing. So it's really like this is a living, breathing, fun, tactile, physical game.”

    Rachel @ ~54:00 — Reveals internal disagreement at manufacturer level about design intent; normalizes ambiguity and operator interpretation

  • Transformersgame
    Pokemongame
    Judge Dreddgame
    Tales from the Cryptgame
    Deadpoolgame
    Stranger Thingsgame
    Metallica Remasteredgame
    Ghostbustersgame
    Pinball Hall of Famevenue
    The Game Preservevenue
    Tilt Gamezvenue
    Guttergoolperson
    Jackie and Mikeperson
    Evolving Scottperson
    Riley Martinperson
    Omega Drainperson
    Retro Ralphperson

    technology_signal: Operators desire push notification alerts for Stern tech issues as alternative to manual checking, though some recurring alerts would need to be suppressible

    high · Rachel: 'What we would like, Stern, if you are listening... push notifications would be phenomenal... aside from if I could disable one that says Munster's lower playfield flipper button'

  • ?

    design_philosophy: Pinball machine final configuration is operator-determined; designers have intent but conditions vary enough that operators must adjust ball paths, pitches, and waxing for desired play

    high · Rachel: 'Once you own a game, it's up to you how you want it to play... the ball paths are really up to you because there are so many things that can change ball paths. Speed. Wax can change ball paths. Speed, wax, pitch'

  • $

    market_signal: Multiple pinball arcades in close proximity (economics of agglomeration) drive mutual benefit rather than cannibalization; geographic diversity of game selections attracts regional/national travel

    medium · Kale: 'People are flying to go to different arcades because they hear about them. They have different machines than other arcades... Economics of agglomeration... Whole Foods and Trader Joe's, they're always like next to each other... benefit from being together'

  • ?

    event_signal: Electric Bat Arcade hosting Transformers launch party August 9th with Stern promotional support (signed playfield, merchandise prizes); 8th anniversary bash November 6-8 with weekend tournament

    high · Rachel announces Transformers launch event with signed playfield from Elliot Eismin and promotional prizes from Stern; 8th anniversary bash tickets on sale August 24 at 9am MST

  • ?

    community_signal: Pinball community conflates 'code' (software implementation) with 'rules' (game design logic); both terms used interchangeably despite technical distinction, creating confusion for newcomers

    high · Rachel discusses Jackie/Mike's question: 'When we say code, they really mean the rules... code has become the all-encompassing game rules... Elvira House of Horrors has shit code... literal code... but everyday pinball fan... when they say code, they mean the rules'

  • ?

    industry_signal: Manufacturers do not publish intended ball path specifications; operators reverse-engineer intent from rules logic and testing; even internal manufacturer disagreement exists on design standards

    high · Rachel: 'No manufacturer tells you where it's supposed to land... I've even heard conflicting opinions from people at Stern working on the same machine. Like the designer says one thing, then the game tester says another thing'

  • ?

    venue_signal: Electric Bat Arcade actively cycles games based on multi-factor evaluation: owner preference, earnings performance, repair burden, tournament suitability, and era diversity balance

    high · Rachel lists decision criteria: 'Do I like it? Tied with that is does Kale like it?... Number two, is this a game that's earning very well?... Number three is how much does this game break'

  • ?

    business_signal: Marcos Specialties partner program with Electric Bat Arcade provides shipping discounts (EBA150 code) and has strong utilization with arcade staff ordering parts multiple times weekly

    high · Rachel: 'I've actually used that EBA 150 twice this week. We order a lot of points... stuff just keeps on breaking... that's a good sign of stuff breaking'

  • 2:39
    We also have video games. Yeah. We don't talk about them. I think we need to today when I was I was talking to myself, I said I said self, I need to do some more posts about the video games we offer. Yeah, especially like the Japanese ones. Right. It's rare stuff. Yeah.
    2:58
    So what is coming up at the bat? I'm glad you included this in the show notes because there is some fantastic stuff coming up at the Electric Bat Arcade. And Sunday, August the 9th, Transformers launch party. Yeah. What's cool about this is your winner is going to we actually have the plaque, unlike the Pokemon thing, which is what was cooler because you made a plaque. I handmade a plaque. Yeah.
    3:27
    This Transformers, the winner is actually going to get a plaque from from Stern Pinball and our friends over at Stern. Michael, thank you for sending that out to us. Translite and we have a banner. Now, the banner is going, is that a random prize? Yes, a random player is going to get the banner. Okay, random player, you don't even have to be good at pinball to win at the Electric Road Bat Arcade. You can get last place. You can get last place and still win something cool. Translite, is that also a random prize? Yes, we're waiting on a replacement Translite right now because ours got scrunched in the mail. So you'll at least get a placeholder Translite. Yeah. Yes. A random winner will get a Translight and. The grand prize for a random, the random grand prize. We have a Transformers play field signed by Elliot. Yes. Elliot Eisman. So a random player is going to take home a signed Transformers one of a kind. What an amazing field. What a great thing. Thank you, Elliot, for assigning that for us. That's a really cool thing because this game, we'll get into how cool this game is, but that's neither here nor there. Let's keep on going. Don't forget, valued partner of the show, Marcos Specialties. If you want to save money on shipping, shipping is getting more and more expensive every day, but we're going to hook you up. If you place an order at Marcos Specialties for $150, that shouldn't be hard. Use EBA150 at checkout. I've actually used that EBA 150 twice this week. We order a lot of points. Thank you, Marco. Stuff just keeps on breaking. Go figure.
    5:12
    If people are playing things, they're going to break. That's a good sign of stuff breaking. Yeah, we'll say it is.
    5:21
    Also, a very important announcement. Our 8th anniversary bash is coming up, and that's happening November 6th, 7th, and 8th. It's a weekend-long tournament. Friday, Saturday, Sunday. Celebrating the eighth year of the Electric Bat Arcade. Tickets will go on sale Friday the 24th, which is... Tomorrow. Yeah, I'm going to drop this tonight, so people that listen to it tonight. So tickets will go on sale Friday the 24th at 9 a.m. That's MST. That's 9 a.m. our time. Right, and for people that don't understand how Arizona time works right now, it's very confusing. We're not saying that like, oh, you're too dumb to understand it. It's nobody, nobody outside of Arizona knows what time it is in Arizona. And people in Arizona get confused too. We're the same time as California right now. So just, just pretend to like look up Pacific time. Right. 9 a.m. Pacific is right now the same time as Arizona time. Correct. So like on the East Coast, it's like a three hour difference, I believe. Right now. For us. And the confusion is we don't flip-flop times. We keep our time just at one time. Right. There's no daylight savings in Arizona. You don't want that. And everybody else should kind of jump on that. Yeah. It's a better way to be. No forward, backward, block switcheroos.
    6:43
    You know what? Interesting fact. There's a small piece of Arizona that doesn't do that. Right. It's like a reservation up there, right? Part of the Navajo Nation or maybe the entire Navajo Nation does not, does follow daylight savings. So part of Arizona, yeah. If I was a Navajo Nation, I just wouldn't have time. I would like go back to no time, right? Because at some point there was no time, right? We just made that. Somebody made up time at some point. Arbitrary. Yeah. That's a whole, that's a conversation I'd love to have with you. You know what? We will bring on Sermon and John Schapel and have a whole podcast about time. What is time? Relative. We don't know. It's a flat circle.
    7:26
    Let's get on with the back cast. Enough fun and games. And you know what? We're going to kick it off right because it wouldn't be a back cast without a question from Guttagool. Hey, can I real quickly plug the bounty knockout tournament on Sunday? Oh, absolutely. Okay. This Sunday at noon. There's an All Classics, Chewy's World Famous Bounty Original Bounty Knockout. So the proper name is Chewy's Original World Famous All Classics Bounty Knockout Pinball Tournament. Got it. It's at noon. I feel like that should be like a hamburger. He wanted me to add original because now there are, and we're not, you know, he's not mad. He loves the, you know, he loves that people are having fun with this format. But, you know, there are other arcades around the nation, maybe even around the world that are doing his format now. And so he was like, we need to change the name to the original. Yeah. So good times in pinball.
    8:25
    Question, first question from the mailbag. And we're going to do a few of these questions and then we're going to get into the what's it called? We call it the earnings report. Earnings report. That's right. So I knew it was some kind of list. Yes.
    8:37
    Gutter Ghoul, he wants to know, with the huge audits revamp, do you see, so he's, I don't know if there's necessarily an audits revamp, but he's talking about the new, the data we can pull now. When you have a Stern Insider Connected Pro account, now we can just click a button. And thank you so much, Stern, for doing this. This is a massive, massive help. Huge. It has saved operators a lot of time. He's talking about how you can now download a spreadsheet with data from each game. It's very long. There's a lot of data. That's correct. With the huge audits revamp, do you see Stern making dirty-esque reports for pinball? Like your flippers are at 1,000 cycles, it sends you a recommendation to rebuild the flippers. Or if a magnet keeps getting hot too often, it recommends settings to compensate or alert of its failure. Well, that's the first question. He's got another question, but let's tackle that one.
    9:40
    I don't see them doing that. I think that's a lot more data than what you would think. But also the idea that flippers need to be changed every so many cycles or balls need to be changed every so many games. There's way too many variables. Those are not reliable data points. Correct. Those types of features in a game, components in a game should be addressed on a need basis, not just an arbitrary number. Because we still hear this all the time. Every, you know, thousand plays, you need to change something. Well, like if we did that, we would be putting in a Marco order every single day. Right. And for example, like if you... Unnecessarily. Like the software wouldn't know if you were using one of those fantastic bulletproof coil stops from Marco or you had like the Stern coil stops with the equivalent to the boy in the bubble. So like a thousand plays doesn't equate to a thousand plays. They don't know what parts you're using. Right. Exactly. So, no, I don't see them doing that. And I don't think it would be helpful if they did. Now, the thing where he's talking about your magnets failing or something like that, they do do that. That's a tech report.
    10:54
    I don't know that it has – it doesn't have a way to notice when something is like maybe about to fail because there's not thermometers on every component in there or things like that. So we do get that already. We get the tech alerts. They go to your phone, and it's great. We can check everything remotely and know what we need to go in and fix. What we would like, Stern, if you are listening, and from what we hear you are, man, push notifications would be phenomenal. Yes, a push notification for a tech alert, aside from if I could disable one that says Munster's lower playfield flipper button.
    11:35
    So we've been getting that a lot. But the Squirtle Opto on the Pokemon, because I guess you have a lot of casuals playing that. They're not necessarily hitting that or they might not even know the rules. And so they're not hitting it when they're supposed to. So then we get a notification, check that Opto because it might not be working. Because after so many games, it automatically, if it hasn't detected that a switch has been triggered, then it will send you an alert. That's how that works for people that don't know. It's fantastic. A nice fail-safe kind of thing. Yeah, very much appreciated, and it really helps operators out so, so much. Second question from Guttergool. For the comment about the best problem to have, too many pins, I think he's talking about last episode, where we were talking about, man, we're running out of room. Manufacturers are making too many great pinball machines, and we're buying all of them. What do we do? So for the comment about the best problem to have, which is too many pins, what is the deciding factor on which ones to get rid of, swap, what have you? I'm sure you keep some games around just because of their status and pinball history, even if they aren't in the top 70% of earnings. But how do you balance those factors of earnings slash repair costs slash community favorites slash new kid on the block? Multiple factors. Number one, do I like it? Tied with that is does Kale like it? As soon as you made it about me, I started paying attention. So that really is our top priority above earnings, above anything else. Is this a game that the two of us really like? Number two, is this a game that's earning very well? That can be very important. Number three is how much does this game break or the pain in the ass factor? So if it is if it's earning well, but breaks a lot, we're a little more tolerant than, say, Judge Dredd, which earns middle to bottom third and breaks a lot. So that one, if anybody wants a broken Judge Dredd right now, I have one for sale. But not not like super broken. No, no, no. Just the motor dead world doesn't turn, which is common in those games. So I would just call that operational standard. A par for the course Judge Dredd if anybody would like to buy a par for the course Judge Dredd. And that's so sad because, you know, that is my favorite pin based on the comic book. The art is badass. It's a fun game. And the game is so cool. The sound, the DMD, everything's awesome. And I'm not just saying that so somebody buys it from us. But it'll be sad to see that one go. You know which other one I was sad to see go? Which? Tales from the Crypt. Yeah. But it kind of went to family. It's staying local and it's still on location in Arizona at Tilt Games. Yeah, I love that. That was the second or third copy of that game I've owned. And I love that game, but for a variety of reasons, it was just time to cycle out because there's so many great games going in. And we like to have a mix of a certain era. So I'm not going to sell off all of my classics to make room for brand new games.
    14:55
    So you just kind of weigh all those and figure out what one on the chopping block. Did you mention if a game is good in a tournament or not? I didn't, but that's really important, too, because we have some fun games that are not great in tournaments, but you can't have too many of those on the floor at the same time. Correct. Because we have gigantic tournaments and we need them.
    15:14
    Did we finish that one? I feel like we did. Next question is from Jackie and Mike via Discord. And Jackie's writing to us. Hi, friends. My partner, Mike, and I have been listening to your podcast for a few months and have lived vicariously through your operating and arcade ownership anecdotes. We can't wait to come out and visit the Electric Bat Arcade from California. I tell you what, Jackie and Mike, I can't wait till you guys come out here. And if you've already been here and we already met you, that was awesome, too. But we're going to have a good time. I don't think we have. OK. And in recent episodes and elsewhere, we hear seasoned pros refer to how good a machine's code is. We both work in tech and gaming. And when we hear code, we think of the invisible software programming that makes the performance of the product run smoothly. It sounds like in pinball, code is referring to the game design or maybe the rules logic. We're curious to get more insight into what code actually means in a pinball context. This is interesting. And I think when Serge and I did a podcast with Ray Day, we talked about that. Yeah, it means both, right? I mean, because I refer to it as both. Like a game has shit code could mean the game doesn't have great rules or it could mean this game is buggy and doesn't work properly. So it's complicated. Okay. No, you're right. You're 100% right. But I think for the most part, when people are speaking online, when people are speaking in person, when they say code, they really mean the rules.
    17:05
    Because code has become the all-encompassing game rules. What people really mean is the rules. When we're talking about code, for example, Elvira House of Horrors has shit code. The literal code is shit, which causes resets. There's all kinds of bugs and problems.
    17:33
    That's the actual code, the lines of code and the C++ or whatever. I think it's C++ they're using. That's literal code. But like the everyday pinball fan is not like it's not speaking about it like that. When they say code, they mean the rules. So when they're talking about Elvira House of Horrors, they're saying that code is awesome because the rules to that game are very, very fun. Very cool. Yeah. Yeah. That's a cool game. So what I said then, right? Like it means both, but improperly both. But I agree. Jackie and Mike, we should change this. It should be rules. It should be rules. And code. And there's code because like, for example, on Avengers, Ray Day did the code on Avengers and people get confused. And a lot of people think, well, he did the rules. That's not true. Elwin did the rules. Right. Ray Day sat down and and, you know, wiggle his fingers and type the lines of code that brought Elwin's rules to life within the game. Right. But Ray Day also did some rules. I think I think there's like a it's complicated. Go back. We have a pen pals episode on our YouTube channel where we we got into that. We got into the weeds on this. Yeah. And Ray Day actually did some rules, but it has to do with like this trophy system, this very intricate trophy system where like Elwin gave him the basic layout and then Ray Day created it. So he did those rules and the code. Right. And when people are talking about Gieske is amazing on code. They mean rules, but she's doing both. She's also writing the code. So I'm starting to realize we're not helping. Yeah. So, so sorry, Jackie and Mike. We hope that you want to visit us anyway.
    19:21
    Yeah, it's just I do want to petition for a separation, a distinction between rules and code. Yeah. Yeah. Because you can have great rules, buggy code. Yeah. You can have some buggy rules. Yeah. You can have some shit rules and some great code. Anyway, I really hope we answered your question. If not, visit us at the arcade and let's talk about this because it is a fun topic. Where am I? Page two? Yeah. Okay. Let's move on to that. Oh, the last thing. Keep up the great work. Thank you. Hey, I'm glad you're enjoying this because we're having a ball. Yeah. We're having an absolute blast.
    20:01
    This is from Omega Drain via Discord. This is a question for the back cast. I'm considering starting an arcade or routing games in Houston, Texas. Oh, I wonder if our friend Jamie knows this person. Has to. Excuse me. While the market has great established operators, they are all 45 plus minutes away from my area. Given local demographics, real estate costs, and competing entertainment, am I naive to think there's enough market share left for a new route or dedicated pinball spot?
    20:42
    So what I'm hearing is that the closest place is 45 minutes away? Yeah, plus. Well, then, yeah, you've got all kinds of, we have places. Texas is massive. Have you been to Texas? Yeah, we've driven across it. It takes a whole day to drive across it. You warned me. 45 minutes to a Texan may not be that much. So what you're saying is 45 minutes to a Texan is equivalent to four minutes to a Fennetian. In the valley, yeah. Or 30 seconds in San Francisco.
    21:17
    Yep. So we, first off, yes, that you have plenty of space. No, no, no. First off, no. No. He's asking if he's naive. Oh, no, not naive. Right. You are not naive.
    21:33
    Okay, let's not get into triple negatives here. I'll just say what I feel. There's plenty of market space and share for you. And I argue that the closer you can get, invite three of your friends to also open arcades very close to you. We have an arcade pizza spot that's, how far is that, not even a mile from us? They've got maybe 10 pins over there. Yeah, I can hit a golf ball and hit that place. Yeah, and then there's another one that's maybe a half mile north of them, and then a big one is opening up another half mile north of that. Right. And then to the east of us, five minutes, ten minutes to the east of us, there are three arcades on the same street where you can literally, like, where I could throw a rock and hit all of them, and they all benefit. There's an economics principle called the economics of agglomeration. And it's the same thing like whenever you see a Whole Foods and a Trader Joe's, they're always like next to each other. And like, well, how does this make sense? They're both doing the same thing in the same area. Gas stations right next to each other. Gas car lots. AutoZone and what's the? O'Reilly. O'Reilly's. Right. The Irish auto parts dealer. Right. For the Irish cars. But because people are going to go to a shop for cars if they just can travel down one block and go to all these different dealerships, people love going to Main Street in Mesa, Arizona, because there's three different arcades and you can hold your breath and get to each of them. So the idea that having too many fun things close together, even if they are similar, doesn't make any sense. As long as you don't have two identical arcades and one of them is well-maintained, cheaper, and more fun, and the other one is the opposite of that. Like if one of those arcades beats out the other one in every conceivable category, it's very unlikely. But there is plenty of pinball people to go around. Yeah. You should do it. 100%. And what I've always said is like every, especially pinball-centric arcades, they're so unique. I mean, across the whole nation. Like people are flying to go to different arcades because they hear about them. They have different machines than other arcades. And so they're all like diamonds, right? Or snowflakes. Is that right? We're getting into like slave labor? What are you talking about? Yeah. So, you know, that's the deal with the chocolate, too. I just found out about that. Yeah. Yeah.
    24:34
    Every chocolate bar is unique. Here is the biggest thing, the biggest complaint I hear about pinball arcades. And this is what you really if you are opening a spot, this is the one thing you need to focus on almost more than anything, because this will kill your spot. How well the games are maintained. Yeah, because all of these pinball people talk. And once you get all once the word gets out, they're like they don't take care of their games. You know, there's always this one thing on their machines that's not working properly, which makes the game not fun. That's what kills it. Pinball Hall of Fame is the prime example of that, right? Like everybody in pinball, when they first hear about it, thinks that they want to make the pilgrimage and then they do a little more research.
    25:23
    But we even had somebody come up to us the other day at League. He was wearing a shirt from somewhere else and you commented on it. And his comment was... Oh, the game preserve. Yeah, it was just that... That's actually in Houston. Oh, well... Yeah, well, there you go. What did he say? He was saying that there's different standards of game maintenance and, you know, some just were very lucky to live. And the folks at the game preserve were kind of lacking in that department. That was implied in the statement. I don't know. I've been there, but I didn't play the games. I've never been there. I don't know.
    25:58
    That's unfortunate. But we also know that we're just super lucky, and by lucky I mean we work really hard, And the area that we live in, almost everybody takes extreme pride in their games working properly and being. Absolutely. That makes a huge difference.
    26:17
    Thank you so much. Omega Drain via Discord. Evolving Scott. We have a question from Evolving Scott. This is a guy from the UK.
    26:27
    Oh, I think so. Yeah. Overseas. We love hearing from Evolving Scott. He's reaching out to us via Discord. How do you know what a machine's intended ball paths are? I've never seen Stern or any other manufacturer publish how a ball is supposed to feed after leaving a scoop, vuck, cannon, or other controlled mechanism. For example, on my Deadpool Pro, the scoop eject lands somewhere around the right flipper area, but the exact feed changes depending on pitch and eject strength. Should the intended feed hit the center of the right flipper the tip the right sling or somewhere else The sling Yeah yeah The drain Yeah We can all agree that it not supposed to hit the drain Right. I know every machine is hand built and has its own quirks, but surely the designers have a target ball path for controlled feeds. Is there a documented setup standard for each game or is it simply adjusted until it feels right? But first of all, no manufacturer tells you where it's supposed to land. They're kind of doing marketing stuff. For example, with Transformers, they tell you the Megatron cannon is supposed to shoot out and land on. They have a little metal landing pad. And I think that happens on most copies. But then you have Retro Ralph where it's smacking the habit trail and then going off in a different direction.
    28:05
    It's not supposed to do that. Right. Obviously, it's not supposed to do that. It's going to take some fine tuning and maybe some calls into Stern to figure out what's up with that.
    28:14
    But, I mean, this is just pinball. Well, I think the old Williams manuals did have ball paths in them, if I'm remembering correctly. I might be wrong. Yeah, I don't know. But I believe that like the WPC era of games did have ball paths in that manual. Maybe that's why they're out of business. Maybe. Because they were telling you, it's supposed to do that. It's supposed to do that.
    28:38
    And, you know, we had issues. Everybody with more than a handful of games is going to have issues with a ball path that you're pretty sure is not where it's supposed to be. Right. It's never supposed to go to the sling. Right. Do you? I guess. I'm going to say it's never supposed to. Well, I was going to bring up that like our we have two Pokemon games, one left orbit fed down the drain. And then we had to like redrill and reposition the ball guide. So obviously it's not supposed to go there. Right. So we adjusted it so it fed to the left flipper to where if even if you don't fire off that coil, it will bounce off the left flipper. Or if you smack it when it comes, you're going to hit it. Our premium, it was hitting the left slingshot from the left orbit. So I had to adjust that to where it's now hitting the flipper. I think a left orbit feed should hit a flipper. Probably the left flipper. The left flipper, right. Our Stranger Things, same thing. When we first got it, it was hitting, the left orbit feed was hitting the slingshot.
    29:58
    Our Metallica. Straight down the middle. And it was, I remember it hitting the left slingshot. Oh, I'm talking about the scoop. You adjust it. Oh, the scoop. Straight down the middle. Yeah, the scoop. But when we first got Metallica remastered, we adjusted it so it hit a flipper and not, The left slingshot. But really, once you own a game, it's up to you how you want it to play. Just as an operator, if you have a left orbit feed hitting a slingshot, that makes it interesting. That makes it hard. You know, you might want that for tournament play. I don't know, but it's really up to you. Once you own this game, the ball paths are really up to you because there are so many things that can change ball paths. Speed. Wax can change ball paths. Speed, wax, pitch. But I think that there are, the question was, are there intended ball paths? And I think that there are intended ball paths for everything, but they are not published, to my knowledge. And I think to figure them out, a lot of times you're just like, well, if it comes down this way, is the next shot that's lit, is it a shot that you make from the left flipper? Is it a shot you make from the right flipper? Usually the game rules can help you figure out where it should be going. And then also, usually I would say things from the left side tend to go to the left flipper and things from the right go to the right flipper like orbits. Or it could go to an in-lane. Or an in-lane.
    31:29
    But you don't see very many like crossover like going. You're not going to go around an orbit and then have it come out the right side and go to the left flipper. That would be unusual. Yeah, maybe, hey, right? Leave something in the comments. What do you see? Yeah. But there are so many, I've even heard conflicting opinions from people at Stern working on the same machine. Like the designer says one thing, then the game tester says another thing. And then, you know, you know, a guy working on the rules says another thing. So it's really like this is a living, breathing, fun, tactile, physical game. Yeah. And you you the way I look at it, I adjust it for the most amount of fun. That's the way to do it. I want people to have fun with these games and I adjust it for for with the scoop. I mean, you remember our the Ghostbusters scoop was consistently sending it down the toilet, down the drain, right? To the toilet. And so, I mean, all you do pull out some pliers and bend that thing, you know, make the you know, make the game do what you want. Yeah, don't be afraid of pliers and drills. Oh, yeah, we do all that kind of stuff. Thank you so much. That's a great question, Evolving Scott.
    32:49
    Moving right along, this is an interesting one because I'm wearing, this shirt is germane to the topic. Okay, that's a Jersey Jack shirt. A little known. People haven't seen, this is a cool Jersey Jack shirt. I wish they'd start making more stuff like this. Yeah. This is from Riley Martin via Discord. What's the story on JJP at the bat? JJP is short for Jersey Jack Dignball. Are they now perma-banned? Did JJP ban you? Tables have turned. You used to have them, now they are persona non grata. I don't know what that means. Not welcome. It means not welcome. Well, what's the answer? Tell us what's up. No, we didn't ban them. They didn't ban us. They just... They actually want their games at our arcade. And we'd like to have them, you know, we'd like to be able to play them.
    33:45
    Yeah, there's no beef there. We just... We're not buying Jersey Jack games right now because the main thing for me is that stupid USB lamp connection. If that's even the problem, I don't know. Oh, okay. Well, the symptom that appears to be caused by a non-lockable connector that makes lamps go on and off kind of at random, willy-nilly, and then has big lamp board errors flash and then the players freak out. Right. Could be something totally different than that. Right. It could be the quality of the USB cables they're using. Yeah. It could, you know, they could get a locking, maybe it's the boards. They could get a locking connector and then that problem still happens. But I mean, it's a known issue. And we've seen that issue happen consistently across all of the Jersey Jacks we had, except... Toy Story didn't, and Dialed In didn't. Right. But like all of the recent ones, and we were just like, the reason why this is bad for an operator, it flashes up a big screen. A big red warning error. Right, and then people think something's wrong and they cut the machine off and you come back to work and the machine's not making money.
    35:05
    Another issue – And more important than the money is the negative customer experience. People know that these things are expensive and they feel like they've caused it to break, and that's not a good feeling. They feel guilty and scared and they want to leave because, oh, God, I don't want to get caught for break. That is such a bad experience. I bet it disappear. Yeah. So, I mean, like something that seems so minor is not minor and it seems easy to fix. But, you know, hey, that's what we're waiting on. So that's the. Oh, thank you. We'll switch. You want this one? Yeah, I want that one. That's a delicious coffee you made. Thank you.
    35:48
    Another reason is price. It is very easy. Even if you get the Jersey Jack Arcade Edition. How much does that cost? That's like $10,000. So that's $3,000 more than a Stern Pro. So a Stern Pro is an easy call. Even if it's a theme you're not into, we just get it because it's going to pay off itself within six to eight months. And, you know, it's a Stern. It's going to be a great game. Yeah. Did we answer that? I think so. Yeah. Oh, we actually might be getting a J.J.P. It'll be a nice test to see how it does. Yeah. Retro Ralph said he was going to bring his Sonic over. He has to shoot a little more content and he's going to bring it. Maybe leave it for a few weeks and see how it does. I think that'd be great. People will have the chance to play it. We'll have a chance to test it out. You know, I want to be able to operate Jersey Jack games. For sure.
    36:58
    I have a very strong desire, even at $10,000, to operate those games because every manufacturer's games feel so different. And I like to have that variety. Yes. But I need to have a reliable game. A certain level of reliability. Yep. Which is set by Stern Pinball. Yep. So pay attention, people.
    37:20
    A question from CPT Booty Tickled via Discord. That's Captain Booty Tickled. He said just call him Captain.
    37:31
    What if I just call him Booty Tickled? You can do whatever you want. I'm the captain now. So Captain's a local player. He's an amazing person, and he is so enthusiastic about pinball, learning everything he can about pinball, and it's such a pleasure to play with him on Tuesday nights. How easy is it for you guys to get used to having all of these machines all of the time? I walk in there and it's almost impossible to take it all in. But for you guys, does it ever get boring? Nope. Doesn't get boring. Eight years in, still not bored. Right. Like every day we get there. It's like even whenever you're tired and you're like you just want to go to sleep or something, you have to go to work and do some things. You still get that rush when you walk in and you see all the lights and see people having fun and hear everything. Just that feeling, the feeling that you have when you come into the arcade is still the feeling that we have when we come into the arcade. Now, there's a couple of things that I'm looking for that, you know, patrons probably aren't looking for. I'm looking to see, like, is there something written on the list that I need to fix? Is there a certain game that may be having issues? Is that working? You know, that sort of stuff. But the excitement still there every single time, bar none. And even when you don't see us, when we're in the office doing work, it's still such a joy. Because remember, we were in the office yesterday, and we heard this amazing laughter, and then people getting mad because they drain, and people getting excited because you hear a knock.
    39:03
    When you don't see us, we're still excited and loving everything about the arcade. And usually we're back there like working on games, having a good time with that too, sometimes playing them. Yeah. So, yeah. It does not get old and it won't get old for you either. Thank you so much for your question, Captain. We'll see you Tuesday night. We also get excited looking at all those big buckets full of tokens. Like, you know, everybody always says, do you ever Scrooge McDuck and jump into them? Well, you know, no, because that would hurt. We need a baby pool. But the same things are exciting to us. That's why we love running the arcade. 100%. Thank you so much, Rachel, for that well-thought-out answer.
    39:48
    Next question is from Jason Webb of Tilt Games via email. Go check out Tilt Games. That's a newer place. Yeah, he's been open for, I don't know if it's even been a year yet. On the west side. Far west side of the valley. He has two of our old games, doesn't he? He does. He has our Mandalorian and our Tales from the Crypt. Yeah. And we have an earnings report from him. Oh. As well. Okay. Well, we have two questions before we get to his earnings report. This is really cool. And what I love, I think this is the first local arcade that has sent us a question. Could be. He's part of the Batcast now. Yeah. How about that? We love that. Jason is asking, do you power off your machines every day? Yes. I mean, I personally don't, but they're on timers. Our machines are on timers. They turn on around 6 a.m. every day, maybe a little earlier. Yeah, about 6 a.m. And they cut off at like 3 or 4. 3 a.m. So they get like a two-hour break. Yeah, they're mostly off from 3 a.m. to 6 a.m., but if it's a new game and our staff really wants to play it, then we leave that one on until 4. They play it 24-7. Yeah, and I think we have had some stay on until 4.30, so staff can stay up until 4.30 in the morning playing new pinball without having to wait in lines. That's an advantage for working for the arcade. Yeah, come work out here. Also, some have accidentally been kept on like a whole month. Yeah. And the only ones that actually survived that are Sterns. We had a Jurassic Park that was on for a solid month. It was on for like 28 days straight and it kept playing just fine. Yeah. Usual games, other games will have like software issues.
    41:41
    Next question. Should arcades use tokens versus quarters, pros, cons? What do you say? This has come up a few times and most recently in the Discord a couple of days ago, the Electric Bat Discord, which you can join by how? You go to electricbatarcade.com, which is our website, and there's a podcast tab. Is it a tab or a link? We used to say tab. Tab, I would say tab, yeah. And then in there is a big thing that says join our Discord. Do that. Also, at the bottom of this YouTube in the comments. Oh, there's a Discord link. There's always a Discord link in the YouTube comments. Down below.
    42:20
    Should they use quarters or tokens? This has become a much more interesting question than it used to be because Suzo Happ is now no longer – are they not in business at all or just the whole pinball division is out of business? I think they are closing or downsizing their arcade division. Well, the part that matters is they no longer make or sell the coin mechs that we use, which accept tokens and quarters.
    42:52
    And I'm an ex, which makes the other version of the acceptor that we use, and we use some of those as well. Also, I couldn't find any of those. They may be back in stock somewhere. I don't know what's going on. But basically the mechs that allow you to take both quarters and tokens are becoming hard to come by. I saw some of them for sale. I found some by a third party manufacturer I've never heard of for sale of somewhere around $30 a piece. And I've seen those up to $50 a piece. So you're looking at $60 to $100 per machine to do both coin mechs to be able to take quarters and tokens. Sorry. And I always feel like if you're going to take tokens, it helps to also take quarters.
    43:42
    But in the last couple of months, the jails are tipping. Do the other local arcades, they do the same thing we do, right? Yes. Except tokens and quarters. Yes. Okay. There's a lot of people that listen and are thinking about starting to operate and what have you. The mechs that come with Stern machines, those are for quarters, correct? Yes. The mechs that come with any machines in the United States are quarter mechs, quarters only, and tokens will usually jam them. And there is one particular token size that you can use for these dual mechs because it's very, very close to a quarter size. And that's why you see people using these mechs that you can do both. So it's not like I can just choose a different size token, like a dime size token, and have a dual mech. It has to be this one particular style. But you can get a smaller token, but you have to get a special mech for that. And you wouldn't be able to take quarters. And I've only seen like two arcades that use those smaller tokens. I would not recommend them because what happens is they're so light. Sometimes they don't trigger the switch or they just sit on the switch. It causes lots of issues. Yeah, we've seen we've both seen that. Yeah. And we've had some arcades locally switch away from the duel and go back to just quarters because they were getting other people's tokens. And pro tip, please don't use other arcades. Use the tokens for the arcade that you are in. Yeah. It's kind of like buying a gift certificate. Right. Yeah. If I was to try and use a target gift certificate at REI. Who would love that?
    45:41
    But, you know, it's hurting the business if you do anything other than that. So quarters are starting to become more appealing, but I still say tokens because I believe that the branding and the joy of putting bills in the token machine and getting the little gold, in our case, gold tokens out is still such a thrill that it's worth it.
    46:12
    It's still worth it. Go the extra mile and just find those mechs. We are not a retro arcade. We are a vintage arcade. There's a difference. People get those words mixed up. Explain them. Retro means you've made something that appears to look and feel old, like something vintage. So Ralph appears old and vintage. Right. He wants to appear old. He's not vintage. We're vintage. He's retro. We're a little older than him. Yeah. Vintage is the actual thing. It's the actual old thing. And that's the feel we're going for. We're going for a vintage feel when we were kids. Yes. And we would put, you know, a $5. That was a huge deal if we had a $5 bill. Man, I never had one. Put a $5 bill, you know, you get it from grandpa. And then you put it in the machine and you hear all those tokens come out, you know, showbiz pizza, Chuck E. Cheese, whatever. It was a really cool thing.
    47:13
    So Jason sent us, he said, here was our June top 10. This is out of a total of 28 pinball machines. I'm going to save his earnings because I also have earnings from Logan Arcade. Oh, we're going to do it all at one time. And I'm going to do it all at once. Oh, perfect. So you can kind of compare across, you know, three arcades. Perfect. Okay, well, then we'll get back to that. Thank you so much, Jason, for the question. I also like tokens because you can reuse them. Quarters, someone puts a five in, they get $5 in quarters. They may only spend $3 and then the other quarters go and they buy the gum. So they leave the building. That's a good point. Going back to Jason's question, when you get tokens, like as soon as you sell, like you're making money as soon as you sell that token. Right. It's not just a switcheroo. It is a someone has purchased a token. Right. And tokens at the – do you mind saying how much they cost? Our tokens cost $0.18, just under – I think it's $0.17.9 per token landed, so after shipping. Right. At scale, we get a lot, a lot of tokens. Yes, we buy a lot of tokens. And I have a discount, some kind of thing. If you're going to buy tokens, send me an email and I can send you a coupon for like $100 off if they buy tokens. Maybe it's a gift card or whatever. Oh, cool. Some kind of deal that the token people. We should really partner up with them. Yeah, well, yeah. You want tokens? Hit me up and we can each make $100 off your token order. Reach out to us. Thank you so much, Jason. We're going to talk more about Jason soon. Yeah. In this episode, actually. That soon. Next question from Ben Sauter via Facebook. I would love to hear the Batcast take on the Beetlejuice launch and how it was positioned differently than other spooky pinball LLC games. Specifically, what do you guys think about some distributors requiring customers to have a preferred customer code or buy a new inbox Dune in order to put a deposit down or buy a Beetlejuice from that particular distributor? I'm not aware that the Beetlejuice launch was any different than other spooky pinball launches other than they overran them, you know, in saying that these were show games. I don't think anything else was different. No, I don't. I can't. There was nothing different that was apparent to me. So I don't have a great answer for that. And I wasn't aware that some distributors, it sounds like they're saying you need to take a Venom to get a shot at a Beetlejuice. That's just good business.
    50:17
    I mean, you know, you've got a bunch of them. You're screwing the customer, but you're surviving. You're staying. It does seem kind of shysty, right? You're not building loyalty. You're not building brand loyalty. Those people aren't going to come back. But they may be distributors that had an allocation of like three Beetlejuices and were sitting on a bunch of other stuff and you weren't going to be their customer anyway. So I think what they're – of course a distributor is going to allot a limited game to their best customers. Those are the people that pay their bills. They've returned again and again. They bought the Venom without having to buy the Venom. And you're not just making this stuff up, you know, because you've actually sold games at a large scale before. I have sold huge amounts of games in short amount of time, and it's stressful. They're expensive, they're heavy, but they're also so cool. I can't believe you survived that. Didn't you have to sell like 60 in one weekend? Yes.
    51:21
    And I did. You helped. We're talking about back when we used to work for Marco Specialties. Yeah, so why wouldn't you reward your best customers? And if you're not already a best customer, then it's sort of like a, hey, show me. Show me that you mean it. Do you want one of these games too? Because if you can do that, then maybe we can talk. Because there are other people who have bought plenty of games from me before you. Why would I sell to you? Right. Yeah. Yeah, I mean, I don't still not like great. Yeah, great. Making you buy something to get like that's now the preferred the preferred customer. I that does make sense as long as preferred customer means just a good long term loyal customer. Right. Yeah, there you go. I wouldn't buy a game that, you know, is someone tried to force another one on you. Yeah, I wouldn't. I wouldn't. No, no. So I wouldn't do that, and I would tell everyone I knew to also not do that. So I don't think that's going to be a great long-term strategy. Thank you, Ben, for your question. Let's move right along to DJ Scratch and Sniff. Got a question from him or her via Discord. Do you have a preferred volume setting? It's funny that the DJ is asking about the volume.
    52:50
    Do you have a preferred volume setting for your machines at the bat? At home, I set my games to 11 because of Spinal Tap, of course. You get the reference? Yeah, up to 11. Goes to 11. Yeah, but this one. This one goes to 11. Some people complain they are too loud. Others say, can we turn this up? That's what I'm talking about. Is there a happy medium? Yeah, I can tell you what. If any of the games at the bat were on 11, you wouldn't be able to hear them.
    53:19
    Right. Yeah. But also, I don't think it's the same amplification game to game to game. Like 11 doesn't mean the same between games. Right. Even with the same manufacturer. Right. Because you have different people doing sound on different titles. Right. And they may not have mastered everything the same. Right. Yeah. So there's no consistency. So we can't give you like a number. We have them loud enough that you can hear them.
    53:52
    Quiet enough so that if you're playing, if you have the arcade kind of to yourself during the day, that it's not going to blow your ears out. Right. So, you know, I kind of I kind of go around and spice things up a little bit. For example, on Star Wars, I crank it up because you want to hear it's such a vibe and a feel. Yeah TNA zero is loud as shit which I thought was funny Yeah so some games that sound cool are louder Yeah good deal Thank you so much DJ Scratches and Sniff That is a great question Let's move and write along a question from Joe C via Facebook Messenger.
    54:35
    Oh, that's Joe Chervino. That's our guy. Our Canadian friend. I love Joe. I love Joe. He should remote in sometime and we just hang out. Not necessarily like record or anything, just have like a powwow, just hang out and talk. Joe says, I was listening to the latest episode of the Wedgehead Pinball Podcast. Love that. I say you don't listen to it, but you don't listen to any pinball podcast. I'm the pinball podcast listener. You listen to all of them and I listen to books on tape. I like Wedgehead. It's rarely. Oh, it is really insightful. It's a really insightful look into the economics and business of running a successful pinball operation, a world in which you two are both absolute pros. But it occurred to me that an interesting metric by which I don't think is really being discussed is the overall ROI. That's return on investment. On a pinball machine after a specific timeline. Obviously, new, used and vintage games all come at widely varying price points for operators who purchase them. So therefore, the percentage of how much an operator earns on each game is relative to that initial cost. The problem with overall individual earnings is it doesn't really paint an accurate picture of how profitable a game is because older solid state games may be priced at 50 cents to play, whereas a Stern Pro is a dollar. I think it would be extremely insightful to see the percentage of how much of a game brings back within a time frame of operation, be it six months on the floor, a year, or even when a game begins to pay for itself. Just thought I'd suggest something if you feel comfortable sharing that data on the next Electric Backcast. And here we are at the next Electric Backcast. So I actually did listen to this episode. Oh, cool. Because it was about economics. And you love economics. And I love economics, and specifically pinball economics, which is sort of my specialty. Yeah.
    56:47
    So Joe's first question, he's talking about how basically ROI, how long is it taking a game to pay itself off? And when are you seeing profit? I don't look at it in that same way. What I see is our overall expenditure for the month, which includes a game purchase, and our overall how much money we make that month. And that all has to balance out. So basically, if I'm buying a new game, that money, like it's, I'm not looking for when am I going to start to see profit on that particular game as a metric for how to pay my bills. Because I have to pay my bills that month, if that makes sense. Right. We don't have to. We do. Now, we could get into the weeds about taxes and depreciation, and that's all stuff that the accountants are dealing with, but just in day-to-day earnings. I will say that it is important to us that a game pays for itself in six to eight months. We've had a few games pay for themselves faster than that. Star Wars paid itself off in less than six months. Papa Shop paid itself off, I think in less than four months. And it's made an outrageous amount of money. Well, can I pause for a second? That's interesting that you bring that up because when I was listening to that Wedgehead episode, it seemed like he was saying like it takes...
    58:19
    18 months was what he was saying is your metric to pay off a game. Like, where's that coming from? I think so. It's probably the same place that our six months is. So you think it takes them two years to pay off? Here's what I think. I think for different people, they need to make different amounts of income for their business plan to make sense.
    58:41
    So, you know, for us, it makes sense for a game. A game has to pay itself off much more quickly than it might if you were an operator who had a route and that was like a second job or hobby versus something that's not just paying our bills but paying our employees. But like there's a lot of things that have to get paid for out of this coin drop. So that's why I don't find that. I think that's an arbitrary decision point. For them, it seems to be 18 months. For us, it's six months. And that just has to do with what your overall income is and how much of this, like how much overhead you have. If you're operating at Kale's Pizza Palace and you have six games there, but your overhead is nothing, your overhead is only a percentage of your earnings that you're paying back to the establishment, then you can buy the games you can afford to buy. Kale's Pizza Palace would have all classics. Okay. Yeah. Okay. And like cheap beater, you know, like $1,000 games. If I was running games in Kale's Pizza Palace, you'd have a nice mix.
    59:59
    And that's another thing that the Wedgehead podcast was really focusing on was how important it was to have. They were talking about basically the price of a new Stern. If you're looking at $7,000 for a Godzilla versus $1,500 for eight ball. Yeah, for eight ball. You know, how fast is one going to pay itself off versus the other? For us, that number is still the same. It has to pay for itself. If it's a classic, it'll be a little bit less than six months. But those numbers stay the same regardless of how much the game costs because you will find in most markets that a game like Godzilla is going to earn more than four times what an eight ball is going to earn. So they're going to pay themselves off. And he gave some interesting fall off, like how long that earnings peak is before it starts to plateau and drop off. And I agree with that in sort of in principle, but I think you're also having to look at where Wedgehead is up in Portland. And you're in the Pacific Northwest, which is an incredible mecca for pinball. And there is a pinball machine in every place that has a roof. You can go anywhere and there's a pinball machine. Pinball machine in the bathroom. But that is not most markets, right? So for them, it probably does not make sense to own a bunch of Godzillas and operate them around town because everybody else is operating Godzilla. So what you do want is something you want. But they have a bunch of Sopranos. Yeah, I don't. I got no comment on that.
    61:47
    But like if you put in a hard body, well, that's weird. Nobody else has a hard body. So you do in a market like that with that level of saturation, you do need to have those unique games to set yourself apart from the three places, you know, next door and across the street that also have pinball machines. Right. So it does make sense in that way to have more of those less expensive and probably less common titles. Sure. And you and I have always advocated for having a good mix, right? Because we know that our games have to earn a certain amount per game to pay all the bills. But having the games that are old classics or unique games that aren't going to earn as much as our top 10 games do, those are still games that bring people to the arcade. There are tons of people that come to the arcade to play the classics. Right. And when they're there, they also have a Jell-O shot, a bag of Cheetos, and a PBR, right? So there's a little bit more money. And still, our income, our coin drop income is greater than our drink income. But we are a part of a three-bar bar, and we have by far the smallest one.
    63:08
    So I feel like for a variety of reasons, those numbers are arbitrary. The how fast is it going to get paid off and what games do you need to have price-wise to make sense?
    63:24
    My best advice for anybody in any market, and because they are so variable, right? We know of places that are in like very small town America, those are going to be the only pinball machines someone sees in, you know, five counties. Right. Then you especially need these new games that have blockbuster themes, things that are going to bring people in. Star Wars, Star Wars will make a lot of money for people who are not pinball players. No matter where it is. Because it says Star Wars. That's just the same thing with Stranger Things. Stranger Things, brand recognition, things that are in the zeitgeist. Those are very important to have and more important to have in places where you don't have a large base of pinball players. And as that base of pinball players becomes more and more and more intense, I guess, like the Pacific Northwest, where everybody there is a pinball player, you don't need to have so much brand recognition as you need to have uniqueness. And you need to figure out where you are on that scale, just geography, how much is available. But I always think it's a great bet to have a mix. You want to have something for everybody. You want to have something for different moods. If you're tired, you probably want to play like more of something familiar and easy, not a deep rule set. If you have a lot of energy and you're really excited to learn about stuff, maybe you want to get into Rush. You want to learn like what are these rules about? Avengers. X-Men, those types of games. I don't know. Does that answer the question in a way that you think? If not, I promise you Joe will let us know. Yeah, let me know, Joe.
    65:08
    But, you know, we I mean, I think it's you have just you have different business models. I think almost like every arcade is a really different business model. We have Tilt, the massive arcade at the mall. The kiddie gambling. Yeah, and they have a few pinball machines. Our friend John Chappell runs the tournaments out there. You just have different business models. And one really interesting thing Rachel does when she's looking at earnings, and this is specifically about new Stearns or modern Stearns. If she notices one is falling off and, you know, it's not making as much money as she thinks it should be, she'll call in the Dream Team. She's like, she's like, Kale, you and Sertz need to do a podcast and break down the rules of this game. People are not understanding it. And I'll be damned if it works. Yeah. It totally works. Like, educating the people on these games, it gives them a little boost. That's off topic, but that's an interesting thing you do. It's still, I mean, yeah, you guys do a great job at it. And it's not like we're not making you play the game more. It's not like I'm somehow doing some secret thing in match play during tournaments. It makes people play games more.
    66:24
    Part of our job is making sure that people understand why these particular games are fun. If a game is truly bad, if I believe a game is bad, I will sell it. I mean, I may not be selling it because it's bad, but you know that these are even games like Wick is a perfect example of this. Wick is a phenomenal game that nobody understood.
    66:50
    When they started adding the contracts, that made a drive for people to go and like an extra competitive thing within the game. Speaking of, I think there's one out right now. Well, let's end. The Red Circle. Right. Ty was sending me some stuff where he got like the Red Circle contract, the Red Circle Club or something like that. But I think once those games get explained and people understand them, they realize, oh, this is this is actually a very good game. I just didn't it wasn't communicated to me in a way that I could understand. Right. Until then. The other thing that Joe mentioned was like. It doesn't make sense to be comparing actual dollar amounts between games because one of them, it's not telling you how many games are played. It's telling you how much money it's earned from an operator perspective. I don't care about that number. I care about the dollars that come in. Those dollars are what pay the bills. I don't call the landlord and say, oh, but 14,000 more games were played this month than last month. I'm sorry my check is a little short, but please understand more people had fun. Yeah. So dollars matters. That might work, actually. Give it a shot if you come up short one month. Thank you so much, Joe. And please get in touch with us either way because we love talking to you if you want any more talk about this more. Yeah. Going right into Mad JC Mac via Discord.
    68:26
    You know, I think he is a local player. Cool. It's from Gilbert. Question for the next back cast. This question is for Rachel. What's up with that? I like it. When you are playing the new Transformers pin, does that make you want a He-Man pin? Now I see what's going on. I see what's going on. Does that make you want a He-Man pin even more? Because I've been to the Bat and played Transformers, and I was thinking, this is cool, but a Thundercats pin would be amazing. Were you into Thundercats? Not so much. Oh, come on. I mean, I watched it because it was on. Lion O, Snarf? Yeah, I'm familiar, but it was no He-Man. What about Silverhawks? Do you even remember Silverhawks? No. I was in all those team up like cartoons. You know, I'm a huge G.I. Joe fan and Barrels of Fun is going to do my dream theme. It's going to be a couple of years, but fingers crossed.
    69:21
    Do you what about the Bionic Six? Do you remember them? Vaguely. I didn't watch that. Yeah, I didn't watch that. But the question is for me and it's about humans. My favorite was the Galaxy Rangers. Yeah, that that's a deep cut. Is that the one with the little dog? No, that's that Japanese, what's it called? Cowboy Bebop. Yeah. They kind of do some galaxy ranging.
    69:46
    Okay. The question is about He-Man. Does Transformers make me want a He-Man even more? Yes, it does. Yes. Because Transformers is so awesome the way it just really brings you, the way that the cartoons are there and you hear it. And it almost even has some, it doesn't, but in my head has that sort of VHS stretch tape sound kind of going like just that feel of what it was like to watch Transformers in the 80s.
    70:17
    And it makes me think like if they did a He-Man pin, if that was like what it is, but just magically transposed to He-Man, I would weep. It would be so good. Yeah. Yeah, you got me a very cool present He-Man related this last month. You got me a Skeletor backpack. Yeah. It's dope, right? Yeah. It's really, really cool. And it fits all your things. I love that. Yeah.
    70:44
    So, to answer your question, J-Mac, Rachel would be extremely excited. And what's a He-Man pin? I think you're going to see a He-Man pin. It needs to be the He-Man, the Filmation He-Man. I know. If anybody tries, I still have not seen the He-Man movie that just came out because why would I? Right. I have no interest. It has to be the, I guess, G1 He-Man. Is that what you call it? And that's what people want. Yes. Nobody wants any of these other things. We don't want retro. We want vintage. We want specifically. You don't want retro wine. You don't want wine that tastes like old wine. You want old wine, right? They put a little few drops of oldness in it. No, I want Filmation He-Man.
    71:32
    Thank you, J-Mac. We'll see you at the arcade soon. Moving right along to Green Chili 27 via Discord. I hope everything's going well with you, Green Chili. Had a little knee issue, a little knee operation, and he's got it fixed now. Oh, good. I think he's walking around and playing pinball again. Cadaver ligaments. I know there are several pinball cooperatives around. Have you heard from anyone who has run that type of model of location? What are your thoughts on the idea? Are you trying to make money?
    72:07
    Or are you trying to have a cool place to be able to play? Because my answer is different. Well, depending on what your goals are. You can make money with a co-op, right?
    72:18
    Okay, so I'll answer it both ways. Starfighters started as a co-op of sorts if you're local or came to SPF. Starfighters was originally in a little warehouse and it was a few people's collection. Then it was started as a cooperative and we would go over there from time to time when they would be open to the public.
    72:37
    So that was originally started, it wasn't even meant to be open to the public. Wasn't it just like kind of storage for people's games? It was storage for people's games with the idea that if they opened it up every once in a while that they could get enough money coming through the door to pay to store their games. Because most people that own arcades start the arcades because they hoard the games, myself included. That's why. I don't have room for these games. I have to store them somewhere. So they might as well go somewhere and make me money. So this is what they were doing, and I hope I'm remembering all of this correctly. It was a very long time ago, but this is what I remember it being. We can make enough money that we can store our games and maybe fix the games, and it would be a great thing for the community because this was about the time that all the other arcades started declining, closing, and you just didn't have very many places to go. And people didn't really want a bunch of strangers coming over to their house to experience the games, but coming to a warehouse would be fine. So that's how that started. It is not run that way anymore. It's a business, like a formal business.
    73:54
    And I think if you were running an arcade as a cooperative and you were doing it to make money, that is a lot of cooks in the kitchen. There's going to be a lot of people who are going to have a lot of different ideas about how things should be run. And there's going to be a lot of decisions by committee. And as you and I both know, decisions by committee are always terrible decisions. You get weak sauce, middle of the road, stuff that's like somewhat palatable to everybody, but not exceptional to anybody. You get the Applebee's of arcades. Now, there are I'm sure there are exceptions of people who just happen to have found people that have very similar viewpoints and some very successful. There's some on the East Coast. There's one in Austin. There's a great one in Austin. Yes. And so I'm not, please don't take this to mean that if you are a cooperative, you're equivalent to an Applebee's. He asked for your thoughts. So we want your thoughts. Well, these are my thoughts. My thoughts is that to become an exceptional cooperative is much more difficult than to become an exceptional person making their own decisions for their business. So I'm not saying that you shouldn't do it, but I'm saying that you need to go into it with clear ideas about what you want and how these decisions are going to get made and how things are going to get paid for. Because every once in a while you're going to have things like three different people want to buy the game and put it into the cooperative because they each want that game. So who gets to buy it and put it in there? Are you going to have three Transformers on the floor because three different people wanted to buy it? Right. Which is going to dilute your overall, you know, some games. You see where these types of problems arise.
    75:52
    Or it's even like, hey, do we buy a new pinball machine or so-and-so wants a video game? Right. We've actually seen stuff like that happen. I've seen this happen where things that are mathematically demonstrably bad decisions happen because of one person's passion. Now, if you and I are doing that, it's fine because it's us and it's our money and our choice. But if we were having to include a bunch of other people in that, then I don't get to make that decision. Yeah. Good deal. So we personally wouldn't do something like that. Well, I kind of say that, but as we're getting more and more machines, I could see like if there was some co-op in Phoenix. Yeah, we could put 10 machines in there. Yeah, we'll put machines in there. Yeah, no problem. So, you know, it just depends. But in our objective there would not be to pay all of our bills. It would be sort of like the original Starfighters objective where what I want to do is have a great place for people to come and play games and to make enough money that I'm at least breaking even and seeing a little bit of profit. And that's a little bit easier to do. And if everybody's in it for that same goal and also everybody likes to maintain their machines to an equal level because that's another issue that we've heard with cooperatives. That's the real issue. Like so-and-so's not pulling their weight and I'm here all night long fixing machines. Yeah, these people's machines are dirty and broken and mine are pristine and their dirty and broken machines are making me look bad. Then there's some strife. We've seen businesses with friends are always tricky. So this is the same as that. But if your choice is cooperative or nothing, do the cooperative. Absolutely. I mean, like, a great place to play pinball is always better than no place to play pinball. I concur. Thank you so much, Green Chili. 27 via Discord. We got a question from our man, Pinball Hans via Discord. Pinball all the way over there in California, next door. Yeah. To Arizona. Same time zone right now. Hey, guys, question for the back cast. In addition to cash prizes and or trophies, do you also have raffle prizes that all participants are eligible for in your leagues and tournaments? If so, do you seek out sponsors to donate said prizes in exchange for a shout out and marketing opportunity? Thank you. We had a prize this last Tuesday from a community member who just brought them to donate. Weird Candy, W-Y-R-D, Candy, makes cool pinball stuff. It's an Etsy store, just if anybody's searching for it. Yes, an Etsy store. They have very cool pinball-centric merchandise, mugs, the towels you can wipe down the lock bar with, shirts, very cool stuff. Yeah. So he brought some stuff and we gave it away as a prize and it was awesome. But you had to win the tournament. You had to win the tournament. So on our regular Tuesday nights, league nights, the prize goes to the winner. The only time we do raffle style prizes are launch parties and other one-off type events. We tend to get a lot of sponsorships from Lionsgate and other movie production companies. So whenever we get these types of, you know, they send us all kinds of stuff, then we will either raffle it out or just give them away to everybody. Sometimes we have enough to give everybody some. So I would like to have more of those things to be able to give to random winners. We don't spend a lot of our time and energy seeking it out. We do have a couple of different folks that we work with for that type of stuff. And I really like the idea of random winners getting prizes. Absolutely. But even our League Night prizes are not like they're usually not huge prizes. Every once in a while we'll throw like a surprise banger in there. But you're in there for the community and you're in there for the Whopper points. Everybody wants the Whopper points. The good times. Thank you, Pinball Hans. I don't know. Has Hans been to the arcade? He needs to come. Hans, come on out. Hang out. No, actually, wait. It's too hot right now. Yeah, don't come. It's going to be 115. He knows how. He's not far away from us. He knows how hot it is. Come in October or November at the 8th anniversary bash. Yes. We need to go visit him. Didn't somebody recently say come hang out with us in California?
    80:35
    Yes. They had like a house we could stay in. Hey, if you're listening, remind us because I forgot. Hey, if you're listening, why don't you message us and tell us where you live? Yeah, tell us about your house. But it was like a separate house.
    80:53
    They had a house and it was a separate house. How do you pronounce that? Deater? Detair? I'm not sure. Let us know. D-E-T-A-E-R. This person has recently joined our Discord and is going to start operating and has all kinds of questions. This is just one of the questions this person asked. And it's funny how you can always tell when somebody's serious and we think like, man, they're asking the right questions. I think they going to be successful at this So anyway the question my partner and I are opening a 1 square foot arcade Northcourt We have one of those brown barfers For sale. Actually, I think if you just show up, we'll give it to you. Yeah, come pick it up. Yeah, please. Damn thing's heavy. We don't use it anymore. It works. It totally works. We just don't use it. What would y'all do for coin vend in a small beer and pin slash retro cab slash claw arcade? We are considering a candy vending machine with a credit card reader to dispense rolls of quarters and other secondary backup options. So I will say first off the questions that he's been asking. It's it really does mirror like whenever I was starting, these were the things I was worried about were not the things that ended up being the things that I needed to worry about. But one of the most important ones is making sure that people can always put money into your machine. So how do you do that? You have a token machine or a quarter machine, something that's going to take paper money and spit out coin money. And I started out with one of this specific row and also a second machine because I think it's very important to have – you need to have a backup for this. Because if you have no way to accept money or no way to get people money, then your arcade is dead in the water. So you had two machines? Yeah, I had the old, the brown one that he's talking about. Okay. And then the American Changer, the big red one. Wasn't there a third option? No. I thought you could purchase tokens, bags from bartenders back then. No, you could not. You could have been Flagstaff. Oh, okay, I got you. So we did do that in Flagstaff. So that's an option? Yeah, that is an option, and you can do that now also at the arcade if the bar part is open. The tiki bar in the arcade. Yeah, not, yeah.
    83:56
    So having a backup is a great idea. I don't know if I would complicate it so much as to put it in a vending machine, although I like the idea of, you know, instead of a roll of spree, it's a roll of quarters. That's very cool. But you and I have rolled a lot of quarters. Can you imagine? Yeah. It's like what's going to I can tell you what's going to happen nine times out of 10. That quarter roll is going to come out. It's going to hit. Even if you put some foam there, it's going to bust open and there's going to be ten dollars in quarters and someone's going to get pissed off trying to like get their hand. Like a little like a little cat. Yeah. Like reaching in. So very creative idea. Possibly not the best solution. I would get a backup token machine. And I believe so these old row token machines, some of them only accept ones and fives. Some of them have been modified to go up to 20. And I think it's important to always have your token machines accept up to $20 bills, even if only one of them does it, which when we had the Flagstaff location, one of them was only ones and fives and the other one would also take tens and twenties. Atms spit out $20 bills. Most people have things in denomination, they have 20s. Don't make them go and get some change from a bartender, which is also going to frustrate your bartenders because they need that change for liquor customers. You want to be able to take that 20. So get a second token machine and make sure it takes 20s. This will make it so you can sleep at night. Also, the idea of the vending machine spitting out tokens, the area, the square footage that that vending machine is, use that for actual food or another machine that's going to make you money.
    85:48
    Or the second token machine. Right, because a vending machine spitting out quarters is not making you any money. Right. Yeah, that's just a very good point. That's the way I think, you know. You make points. Yeah, making points. Oh, so slick. Don't worry about me over here making points in the corner. Yeah. So some of the questions that this person has been asking in the Discord, has just been talking about, have been things that are focused around the way people treat machines. And I remember when I opened up Electric Bat, I was so worried that these games were just going to get keyed up, people were going to carve things, they were just going to get abused. And that did not come to pass at all. Even after eight years.
    86:41
    I've had one person put one sticker on one machine in eight years. So, I mean, knock on wood, but the abuse things, that's not what you're going to be dealing with. Most manufacturers, specifically Stern, release a commercial product that can handle anything. I told a story recently about a machine that went flying across the parking lot at Marco Specialties, went flying down a ramp, did a cartwheel. Like end over end. Jurassic Park Pro. Yeah.
    87:17
    We just had to replace the front legs that were bent in a 45 degree angle. That was it. These machines can handle a bar environment very easily. People think that spilling a beer, like that's what the beer seal is for. I mean, there have been thousands of drinks spilled on our games. Never, to my knowledge, has that caused any sort of problem. The things that you are going to have to do a lot more of is like there's just way more maintenance than you think there's going to be. Cleaning, cleaning the place. Yeah, just super basic stuff. Like we have to clean the glass of our pinball machines every single day. The 65 pinball machines cleaning that glass every single day because we live in Phoenix and Phoenix is dusty. And like no matter what, we have like the nice filters in the air conditioner. The doors are closed. It's just there's dust. You know, and I didn't understand. I've heard that from people that lived out here back when I used to live on the East Coast. I was like, why is it so dusty? Because there's no humidity. Right. Like where I'm from in the South, the East Coast, there's humidity that keeps dust down. You don't have that in Phoenix. Nope. But it makes it for a great place to store machines and airplanes. Yeah. Because there's no humidity. Yeah, there's no rust, but lots of dust.
    88:32
    That could be on a license plate. Arizona, no rust, but a lot of dust. Yeah, you know what? We're not the Grand Canyon State anymore. This is the direction we're headed. But it's just really fun to watch people that are starting this, that are very serious and thoughtful people. Like you said, these are the people that you know. These are going to be successful people that are going to enjoy the ride. And it's just fun to see this is what I think is going to happen. Let people have fun. Let's focus on. Because there's even cases when, like, I was listening to the pinball studio, Sterling's latest episode, and he had an operator on there from, I think it was from Georgia. And he's been operating for a long time, and he's, like, still concerned with the conditions of the machines. And even alluded to like when people are flipping too much, it kind of he kind of gets anxious about it and kind of puts the kibosh on it. But like we just let people have fun. I mean, these machines can play it. You know, everybody knows how to do a flipper rebuild. But like if you are operating, you have to get out of that mindset of these are precious machines that I don't want to get damaged. I mean, we have machines that are like 40 years old, maybe some older. No, no, we have some 50 years old and they're fine. Yeah.
    89:55
    Viking could use a new play field. Blackjack could use a new play field, but they still play fantastically. People love them. If you have a Viking or a Blackjack play field, hit me up. Yeah.
    90:07
    You know, I'm on the list. I know. You're on the list. At CPR for the Viking play field. Yeah. I think that's it. We're ready for the meat and potatoes. Ah, the meat and potatoes, a.k.a. the earnings report. So this is interesting this month because I had Arunas from Logan Arcade sent me their top 10.
    90:29
    Do you need this one right here? No, I have it. I have everything. Of course you have everything. So we have also Jason from Tilt Games sent me his. So this is interesting because we have another arcade that is across town. So somewhat local, same rough player base. And then Logan, which is across the country and one of my very favorite arcades in the whole world. We love Logan. Yep.
    91:01
    Logan, not Logan's. Right. You said Logan. You said it correctly. Yeah. It's Logan Arcade. Ralph calls it Logan's. I'm referring to Logan's Top Ten as the possessive of Logan. I'm just messing with you, Ralph. Well, so Logan is in Chicago. In case somebody doesn't know. And it's a wonderful arcade and you should go there. I would also like Wedgehead's Top 10 because I think the Portland stuff would really throw a wrench in it. Like Portland is just such a different animal when it comes to pinball. Now how would they get, you know, they have a lot of classics.
    91:41
    How, they're free play. Yeah, that would be a pain in the butt. They would have to go, I don't know if they, what kind of audits they do over there. Free play arcades, it's a little bit, yeah, there's, you gotta, I don't know if they always do that, the audits the same way that non-free play arcades do. Maybe that's why their math is a little different. They're free play. Could be. I don't know.
    92:04
    So, Logan, they have 23 pinball machines, and so I am going, and they also have a mix of... Animatronic animals. They have animatronic animals and they have 90s games, maybe some late 80s games. Bone Busters. Bone Busters is there.
    92:27
    What were we playing? Shaq Attack? Or was it another basketball game? I think it was Shaq Attack. They have a cool selection of games. Yeah, so it is a mix. I don't recall them having anything older than, I think Gorgars may be their oldest. Okay. So. System 6 era. So top 10. And this is pinball machines. He also sent me the mix with arcade machines. So 10 out of 23. So this is roughly the top half of their pinball machines. Black Knight 2000. That's number one? Number 10. Oh, number 10. Okay. Yeah, if that was number one, that would be cool. That would be cool. Nine, Jaws Premium. Eight, King Kong Premium. Seven, Twilight Zone. Six, Pokemon Premium. Five, Godzilla. You know that's going to be a top five. Four, Attack from Mars. Three, Star Wars. And I assume that's Follow the Empire. I did not write it down. Number two, Monster Bash. Number one, Pokemon.
    93:38
    So they have two Pokemon. They're Pokezmon. Oh, Pokemon Pro is the number one. Interesting. So their Pokemon Premium is number six. Their Pokemon Pro is number one. Cool. So they have two. I think that's cool that they also have two on the floor and both of them are in the top ten. Still, like Pokemon makes money. If you are starting an arcade somewhere where people don't know that much about pinball, Pokemon is Star Wars. Even with no achievements and a Pokedex, people still love it. You're still catching the little dudes. I would like to see my little dudes.
    94:17
    But yeah, so that's the mix there. Now I will go to Tilt Games, which is, I don't know, 30 miles away from us, maybe.
    94:29
    And they have almost entirely new games. So their oldest games, I think the Tales from the Crypt is probably their oldest. Oh, no, they have an Adam's family. So it's almost all new games, just because I think that that information is important.
    94:48
    28 games total. So this is the top third of their games. Number 10, Jaws Pro. Number 9, Cactus Canyon.
    94:59
    Number 8, Stranger Things Pro. Number seven, Star Wars Follow the Empire. Six, Elvira House of Horrors. Number five, Rick and Morty. So that's the only Rick and Morty on location that I know of in the Valley now, now that we don't have ours out.
    95:20
    Number four, Metallica Remastered. Great game. Number three, John Wick. Ooh. Number two, Dungeons and Dragons.
    95:32
    Does it say pro or premium? Premium Dungeons and Dragons and pro John Wick. And in the number one spot, Pokemon Premium. How about that? So they're operating one Pokemon and it's in the top space. That's so cool. It would be interesting to know by how much, by percentage, how much more did Pokemon earn or whatever their number, anybody's number one game is. Because sometimes it's like a blowout and sometimes it's like by just a hair. Just enough, yeah. And I'd like to know what that is. But here's something interesting about this. So out of their 28 games, they also have an alien, which they're the only one. Starfighters has one. I think they still have one. But I think this is the only one that's out and on location.
    96:22
    It did not make even... Interesting. So to be in the whole Valley of the Sun, the only one on the floor that people can play, still didn't make top ten. Wow. So that says something. They have an Addams Family, which is what people always say they want to play.
    96:43
    And they always want to play it a couple of times. And then that's the gateway to the other games. So I always think it's interesting about if you want to know what's in the top 10, it's helpful to know what's not in the top 10. For sure. So now let's get to the electric bat.
    97:03
    This. I don't even know. You have no idea. I'm excited about this because I don't know what's going on. You're going to have questions. Let me hit that water right there. All right. Is it water? It's straight water. Straight from the gym. Filtered. Cold. Hmm. It's fine water. You know, that's one thing about water. It's always wet. Well, it's always wet, but the filter, it's good for the water, it's bad for me. Do you know that? Curb your enthusiasm. Yeah. Number 10, Transformers. Here's why. Transformers was on the floor. You knew I was going to ask. Yeah, I just preempted it. It was on the floor for nine days. Oh, that's not even fair. Right. But it's impressive that it's in the top 10. In the top 10 with only nine days. Okay. And there's also other factors, which I will get to in a moment. Tied at number nine. And it still, I don't know how this happens. That games are tying. I mean, these are like hundreds or thousands of plays and it's an exact tie.
    98:12
    Pokemon Pro and John Wick. Cool. And Pokemon was on the floor. It was what we swapped out for Winchester. So Winchester was on the floor for 12 days, which means Pokemon Pro was off the floor for 12 days. Wow. So that's like 18 days of Pokemon earnings gets it to number nine. Number eight, Metallica Remastered. Number seven, Big Buck Hunter Reloaded. The video game. The video game. One thing I forgot to mention is on Logan Arcade, their number one earner over the entire arcade was the was the Raw Thrills. What do they have a Jurassic Park? It's the yeah, I believe it's the environmental. The environmental. They have that crazy Godzilla. Oh, that's what. The VR Godzilla game. Okay, so the Raw Thrills game topped all of their pinball earnings. Yeah, but doesn't that thing, it costs like $5 to play, doesn't it? I mean, I don't know how much they're. I heard it's mind-blowing. Yeah. Yeah, it's amazing. I just always think people will want to know. Oh, yeah, for sure. The Big Buck reminded me because this is not a pinball machine. This is a shooter and it's in seventh place. Sixth is Godzilla. Okay.
    99:26
    Five, Star Wars Fall of the Empire. Great earner. Four, Pokemon Premium. Okay. Three, Winchester Mystery House. Winchester Mystery House, straight from Florida, our buddy, Azavet. Yes, thank you for letting us borrow this. So this was in 12 days, it earned third place. And I did the math, looked at number of plays, averages, trends. If we would have had it for two more days, it would have been the number one spot. If we would have had this for two weeks, it helps being the only one to play in a, you know, 3,000 mile radius on location. But we had a fantastic time with that.
    100:20
    Number two, Beetlejuice. Oh, very good. And in the number one spot, Papa Shot. Papa Shot is back. Is back. And you know why? Because Papa Shot, during the month of June, they were doing their national qualifiers. They had this tournament in Vegas for an $11,000 prize. This is great. And there were tons of people just pumping like 20s in that thing. Right. Some people were coming there putting multiple hundreds of dollars into this game. It was nuts. Right. Yeah. So Papa Shot, once again, like the John Wick thing, the Papa Shot, when you do special events tied to a game, that game will earn a lot more. And it gets people to be more enthusiastic. You know something funny? Today, I played basketball at the gym when I've never, ever, ever done that before. Oh, like real basketball. Real basketball. With a full-size ball. Full-size ball, full-size hoop, like way up there. And I'm in there like working out. There's all these like 20-something-year-old dudes like super tall playing basketball with each other. And here's an almost 50-year-old Rachel comes in with the basketball. And I was having the time of my life. And the only reason I was interested in doing this is because I've been having so much fun playing Papa Shot. I was like, I wonder how this is going to translate to like full-size basketball. The answer is not well yet. It's a little different, right? It's like way up. Well, same thing with Big Buck Hunter. Right. Have you ever been hunting? I have. It's a little different. Yeah. And I should say, yeah, so it is just like that. But Papa Shot got me interested in actual basketball.
    102:04
    Okay. So some interesting statistics about this. Winchester, in terms of number of plays, because people knew that Winchester was going to be there for only like a week and a half. So everybody came down and they pumped the money into that. It got 4% more plays per day than Transformers. So this month, the 1 through 10 was much tighter than it tends to be. All of those top 10 games made a lot.
    102:40
    But I just thought that was so cool that Winchester in 12 days could get to number 3, and if it would have had two more days, it would have been number 1. People really... Let's just say it was number one. We can say that. Yeah, Meryl's just saying it. Like, you know, it is. And I will say that, like, Carl did such a good job designing that game. The sound is amazing. Jeff Dodson. Yeah. Yes, Dirty Pool Jeff Dodson.
    103:08
    They are getting so close to making, like, just the best. There's still a couple of little electrical things. I would love for them to work with, you know, I know they know some very talented electrical engineers and some more hardcore testing.
    103:27
    But this game was a lot of fun and I really enjoyed it. And man, I miss it. You know, it was almost more fun than playing it, like troubleshooting the issues with it. Yeah. That was that was actual blast. It's like working with Carl, working with Aaron.
    103:47
    Like, you know, it's almost like we were like beta testing this thing and trying to help them out with bugs and troubleshooting. We learned a lot about pinball manufacturing from the electrical side. Yeah. Very fascinating stuff. Yeah, you and I have always kind of been focused on mechanical fixes or potential, like, what we think code bugs are. Yeah. And this time we got to learn a lot about the electrical side of things. And, man, it is so complex. And those are really unsung heroes. EMI. Yeah. Electromagnetic interference.
    104:25
    So to the fantastic electrical engineers that choose to work in pinball, we salute you. Yeah, right. You're doing a hard job. And I think it goes unappreciated. People just assume if you plug something into port A and port B, then the whole thing just goes and bingo, bango, you got a pinball machine. Not so.
    104:49
    So that was the earnings report. What did you think about that? I thought it was fascinating. I think the fans are going to love it. And the fact that you had some other earnings reports, that was so cool. Yeah, so if you own an arcade and you would like to see yours compared to other folks, shoot me an email. Drop us a line. ElectricBatArcade at gmail.com. We would love to see these. You don't have to give us your dollar amounts. Just shoot us a top ten list. Yeah, we're just going to have fun with it. See what games are preferred in different areas. That is really interesting because, you know, I was what podcast was I listening to?
    105:33
    I can't remember which one it was, but you remember AJ that operates out of like a bakery? Yes, Colorado. Right. And he was talking about I think like I think he was talking about his jaws. He got rid of it because it didn't earn. And as you could see, isn't jaws like on almost everyone? Yeah. Those top earners. It really shows that the area, your audience makes a big difference in business. I mean, people know that. Business experts understand that. But it happens in pinball too. Well, the thing I think is interesting is how if you want it to earn, make it a Stern. Like, we're seeing across lists here, the new Sterns really dominate the list. And they're the cheapest. They're the cheapest. I mean, less expensive.
    106:28
    Not cheap. Don't twist my words, people. Oh, here we go. I'm going to get some phone calls about this. But then some of them, like everybody also, like people, I mean, people are just really enjoying Pokemon, which I think needs to be emphasized strongly.
    106:49
    Fix your orbit shot, folks. There we go. Make your Pokemon feed to where it should feed and watch the cash roll in. Well, thank you so much. This has been a great show. Thank you for joining me. I'm glad you penciled me in. I know you're very busy and you have to head to the arcade. I've got to work on a fun house today. I have to edit this. Then I have to do a live roundtable with my boys, Ralph and Jamie. You guys are doing live? Yeah, we're going live. We're doing it. Not only that, Rob Burke's going to be on it. Oh, my gosh. It's going to be fun.
    107:24
    So just a reminder. Godspeed. We're going to have a good time with it. But Sunday, August 9th, Transformers launch party at Electric Bat Arcade.
    107:34
    Random lucky winners are going to get you have a chance to win a banner, a trans light and a signed play field signed by Elliot Eisman at our Transformers launch party. That's at noon. Yep. You don't even have to be good at pinball to win any of those prizes. And the 8th Anniversary Bash is happening November 6th, 7th, and 8th at Electric Bat Arcade. Tickets go on sale Friday the 24th at 9 a.m. MST or PST. Either one works. Yep. Cool. And we'll see some of you at Chewy's world-famous original all-classics Bounty Knockout Sunday at noon. Pinball tournament.
    108:18
    Okay. Yay! All righty. We'll see you guys later. We're going to go have some fun at the arcade. I'm going to do some editing, and we're going to have a blast. Yeah, I'm going to go fix some games. We'll see you all next time. Fats out. Peace out.
    108:31
    Oh, you want to do the thing? Let's do the thing. I almost forgot. There we go. You got to do the thing. Yeah, you got to.