Ray Borges is Coastal’s New VP of Sales

Replay Magazine·article·analyzed·Jun 2, 2026

Analysis

claude-haiku-4-5-20251001 · $0.010

TL;DR

Ray Borges promoted to Coastal Amusements VP of Sales; new games announced.

Summary

Coastal Amusements promoted Ray Borges to VP of Sales following Mike Dean's departure. Borges highlighted upcoming titles including All Star Golf, Freeze 5, Roll N Win, and Vortex alongside the success of Hot Wheels Ultimate Speedway.

Key Claims

Ray Borges was promoted to VP of Sales at Coastal Amusements
high confidence · Official Coastal Amusements announcement via Replay Magazine
Mike Dean departed from Coastal Amusements
high confidence · Official Coastal Amusements announcement; described as 'industry veteran'
Coastal Amusements has upcoming games: All Star Golf, Freeze 5, Roll N Win, and Vortex
high confidence · Ray Borges statement in official announcement
Hot Wheels Ultimate Speedway has been successful for Coastal Amusements
medium confidence · Ray Borges statement; subjective assessment of product performance

Notable Quotes

“I'm excited for this new opportunity for growth in all aspects of Coastal Amusements. We are building on the success of our Hot Wheels Ultimate Speedway, and we've got other great games coming soon like All Star Golf, Freeze 5, Roll N Win and Vortex.”
Ray Borges — Announces upcoming product pipeline and articulates growth strategy in new VP role
“Ray's dedication, industry expertise and proven track record make him an outstanding addition to the company's leadership team.”
Coastal Amusements — Official endorsement of Borges in leadership capacity

Entities

Ray BorgespersonMike DeanpersonCoastal AmusementscompanyHot Wheels Ultimate SpeedwayproductAll Star GolfproductFreeze 5productRoll N WinproductVortexproduct

Signals

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personnel_signal: Ray Borges promoted to VP of Sales at Coastal Amusements following Mike Dean's departure
high · Official announcement of promotion and leadership role change
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personnel_signal: Mike Dean, industry veteran, departed from Coastal Amusements sales leadership
high · Announcement references 'following the departure of industry veteran Mike Dean'
?
product_launch: Coastal Amusements disclosed upcoming game titles: All Star Golf, Freeze 5, Roll N Win, Vortex
high · Ray Borges statement: 'we've got other great games coming soon like All Star Golf, Freeze 5, Roll N Win and Vortex'
?
business_signal: Coastal Amusements continues growth strategy with internal promotion and new product pipeline
medium · Promotion described as opportunity for growth; multiple upcoming titles in pipeline

Transcript

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Coastal Amusements recently announced the promotion of Ray Borges to vice president of sales, following the departure of industry veteran Mike Dean. In the role, Borges will lead the company’s sales strategy and continue to drive growth across all market segments. “I’m excited for this new opportunity for growth in all aspects of Coastal Amusements,” Borges said. “We are building on the success of our Hot Wheels Ultimate Speedway, and we’ve got other great games coming soon like All Star Golf, Freeze 5, Roll N Win and Vortex.” Coastal said that Ray’s “dedication, industry expertise and proven track record” make him an outstanding addition to the company’s leadership team.