Seth is a senior executive at Stern Pinball who has held multiple leadership roles, including CEO, over approximately 4+ years with the company. He comes from a video games background and has been involved in major strategic decisions including game design input, licensing negotiations, pricing strategy, and developer timeline management. His tenure spans a period of significant scrutiny from the community regarding game quality, sales performance, and business strategy, with his leadership style characterized by cost-reduction focus and stricter distributor pricing policies.
No aliases
Seth has been at Stern Pinball for approximately 4 years
Seth is bringing in an outside company to run Stern Sales North America while asking John Buscaglia to move to Europe
Seth's Disney background is the source of Stern's Vault program strategy mimicking Disney's VHS vault approach
New leadership at Stern replacing George/Gary; characterized as accountant-focused, responsible for cost-reduction strategy and stricter distributor pricing
Stern executive; presented Pokémon property background and licensing significance at media day with notably elevated energy compared to previous reveals
CEO of Stern Pinball; came from video games background; provided design input on King Kong per Keith Elwin
Stern leadership figure (likely CEO) with authority over developer work timeline on Pokémon; licensor relationship management
Stern presentation co-host during media day, provided distributor-level business briefing
Stern team member involved in licensing negotiations
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Stern Pinball employee; introduced new CMO to Ralph at Amusement Expo International
Stern team member; wanted Kong static model included on Pro edition to fill visual space
Stern team member; part of Pokémon development team; in good mood per Kaneda; mentioned as potential architect of future animated Disney/anime titles
Stern staff member; received recommendation from hosts about using 501st Star Wars reenactors for events
Runs tournaments in Montana; cited as peer in expanding PRPA scene infrastructure.
Likely Stern Pinball leadership (possibly CEO); Kaneda calls for increased community engagement from this person
New person at Stern with vision; Kaneda notes their arrival but criticizes lack of strategic course correction
Stern executive; Kaneda questions responsibility for strategy decisions alongside George Gomez
Stern executive implicated in pricing and strategy decisions
Stern Pinball executive; described as 'really great guy' by Canada
Stern Pinball figure implied to be frustrated by The Walking Dead remaster failure
Stern CEO; holding internal meetings expressing frustration with game sales performance, particularly Walking Dead Remastered
Stern management figure blamed by Kaneda for recent game quality decline
Stern executive met by Kaneda a year ago; recipient of strategic feedback
Stern executive (likely COO or similar); recipient of Kaneda's email about collector concerns; forwarded to Gomez
Stern Pinball employee; been with company 4 years; pinball skill level unknown to Jack but presumed high
Speculated as current/future CEO of Stern who might reset company strategy in response to Beetlejuice momentum
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